Bestads Six of the Best Reviewed by Ricky Soler-Armstrong, CCO, OneightyFCB, Puerto Rico
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
The Work 2022 Contenders: Dig Agency
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Block’s Keith Schleiger motivates Aussies to move in new ASICS campaign via Lampoon Group
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Keith swaps steel caps to runners for his biggest renovation yet.
The Aunties + Youngbloods host sell-out panel discussion ‘Playing in the Boys Club: How to Recognise and Overcome Imposter Syndrome’
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Four of the industry’s finest met last week for an in-depth conversation about ‘Playing in the Boys Club: How to...
The Work 2022 Contenders: Paper Moose
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
London International Awards 2022 reveals Heath & Wellness, Pharma & Medical, Heath & Wellness – Craft and Pharma & Medical – Craft juries
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Following the return to onsite judging in Las Vegas for 2022, LIA is pleased to announce the Jury Presidents and jury...
Barney creates a fruit smoothie in Bankwest’s new ‘Less Lazy Home Loans’ campaign via Union
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Bankwest and Union have today announced the launch of the latest Home Loan campaign, ‘Less Lazy Home Loans’, via the...
Monash University asks the question: Is the next generation endangered? in new work via VMLY&R
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Monash University and VMLY&R have launched the next phase of their multi award-winning brand campaign, ‘Change It,’...
The Work 2022 Contenders: Milk + Honey United
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Tourism Western Australia launches major WA wildlife display in Sydney via The Mint Partners
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Tourism Western Australia recently staged a showcase of WA’s celebrated wildlife to Sydneysiders when Broome’s famous...
Cure Our Ovarian Cancer launches campaign via Topham Guerin to help women ‘Know the Signs’
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In the midst of the pandemic, rates of ovarian cancer detection have decreased due to lockdowns and hospital crowding.
Mediabrands launches major automation transformation; talent development and retention at its core
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Mediabrands has announced the launch of the media industry’s first major transformation of automated systems for more...
oOh!media launches POLY to inspire advertisers + agencies to push boundaries of creativity in OOH
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oOh!media has today launched POLY, a new creative and content innovation hub to inspire advertisers and agencies to...
Damon Stapleton: How to make Norwegian curry
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A blog by Damon Stapleton, chief creative officer, The Monkeys New Zealand.
Bonds launches Bonds Baby Cover for new parents in cheeky campaign via Special
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Bonds and Special have launched Bonds Baby Cover, a comprehensive policy for new parents, with Aussie comedian, Anne...
Yarra Valley Water inspires a shift to shorter showers in latest campaign via Think HQ
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Melburnians are being encouraged to take a closer look at their time spent in the shower and consider creative ways...
The Work 2022 Contenders: Sedona
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
ClearScore encourages Aussies to improve their credit score in new campaign via AJF Partnership
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Credit scoring app and marketplace, ClearScore is encouraging everyday Australians to check and improve their credit...
The Uluru Statement reminds Australians history is calling in new campaign via The Monkeys
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The Uluru Statement from the Heart has launched History is Calling – a referendum education campaign created by...
HERO launches ‘The Home and Away Hijack’ on 7News skin cancer documentary
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CB Exclusive - In a bid to address the still-rising skin cancer figures, independent agency, HERO has created a...
An Aussie or Kiwi going to Cannes? Get your invite now to the Campaign Brief Welcome Drinks courtesy of Photoplay and Fin Design & Effects
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Campaign Brief, with the generous support of Sydney-Auckland-Los Angeles based production company Photoplay, and boutiqu
We all need to be Neale Daniher in new campaign for FightMND via Clemenger BBDO Melbourne
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A new campaign, created by Clemenger BBDO Melbourne, for FightMND has launched with a content piece where ambassadors...
Ad Stars extends its entry deadline extension for 2022: Submit your work before Tuesday, May 31
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By popular request, the AD STARS Organizing Committee has decided to extend this year’s entry deadline until 31st May...
The Work 2022 Contenders: The Royals
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Work 2022 Contenders: Publicis Worldwide
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Reece Moon joins CRATER in the role of head of brand, digital and marketing
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As CRATER continues to embark on its nomadic approach expanding its presence across the globe, it has welcomed Reece...
Adidas launches new ‘Run For the Oceans’ global campaign via Augusto to help end plastic waste
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Creative agency and production house Augusto is proud to release today an integrated campaign for adidas’ global...
Air New Zealand launches new creative platform for Airpoints via Bastion Shine and dentsu
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Kiwis are considered as some of the world’s greatest travellers, and while Aotearoa celebrates the return of...
New York Festivals AME Awards Announces Social Equality-DEI Grand Jury
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10 Industry Innovators Join Together to Judge DE&I Entries
Flash reveals what’s influencing Aussies ahead of the election in new PR/OOH campaign via Herd MSL
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Ahead of the Federal Election on 21st May, Flash - a first of its kind news streaming service - has launched an...
Betting brand Rivalry joins PM election fight with boxing game via Bear Meets Eagle On Fire
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Rivalry, an esports and sports betting brand, is introducing itself to the Australian market by launching PM Fighter...
The Work 2022 Contenders: Heckler
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Nova CREATE, Carat and Crown’s “Perthsecco” wins Nova National Campaign of the Quarter
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An integrated campaign developed in partnership with Nova, Carat and Crown has won the Nova National Campaign of the...
Paper Moose announces B Corp certification
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Paper Moose has become the latest Australian company to be recognised as a B Corp – one of few in the creative and...
The Work 2022 Contenders: Heckler Sound
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Dentsu’s Creative business adds ex-The Hallway head of strategy Tim Mottau as strategy partner
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Tim Mottau, former head of strategy at The Hallway, has joined Dentsu’s Creative business ANZ as strategy partner.
eBay exhibits some of the world’s rarest sneakers in Museum of Authentics via McCann
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eBay has long been the source of the freshest sneakers and rarest finds for Australian sneakerheads. So, to celebrate...
Raiz encourages Aussies to save and invest in new work via KPMG Creative and Milk + Honey United
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Multi-award-winning category leading investment app and financial services platform Raiz has launched a new...
Koala gets Aussies out of any jam in new ‘When life unfolds’ campaign via Clockwork Films
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Koala has today released a campaign, produced by Clockwork Films, that shows how its trusty range of sofa beds can...
The Work 2022 Contenders: The Hallway
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Mint Partners team expands with new senior appointments and internal promotion
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Award-winning brand and communications agency, The Mint Partners is building its team adding two new senior hires...
Windsorborn appoints performance director Steven Wulz and creative director Ben Stainlay
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Creative performance agency Windsorborn is bolstering the senior leadership team announcing the arrival of two key...
Publicis Groupe announces relaunch of Performics Mercerbell to Razorfish
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Publicis Groupe ANZ has announced the return of the Razorfish brand to the Australian market, with the relaunch and...
OMG rules at UnLtd: Cup Melbourne; over $80K raised for children and young people at risk
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The second annual UnLtd: Cup indoor soccer tournament in Melbourne has raised over $80K for children and young people...
The Work 2022 Contenders: Five by Five Global
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Pedigree celebrates all dogs as essential supporters in global campaign via Colenso BBDO
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Created in partnership with Colenso BBDO, Barefoot, MediaCom, and Weber Shandwick, Essential Support Dogs is the...
Fantastic Furniture launches new ‘Aussie Made’ integrated campaign via Connecting Plots
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Fantastic Furniture has launched a new campaign via Connecting Plots celebrating its Australian made story, showing...
ANZ launches new ‘Simpler Home Loans’ campaign with overblown ads via Special
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ANZ has today launched its “Simpler Home Loans” campaign via Special, announcing to all Australians its new...
Buddy Films director Harry Sanna’s short film ‘Yellow Jack’ receives finalist nods
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Buddy Films director Harry Sanna has been receiving attention of late for his writing and directing efforts on...
FROM NOWHERE with TBWA\NZ launches to provide New Zealand clients with global talent
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Today marks the launch of FROM NOWHERE with TBWANZ, a fully remote global agency team working from different...
Havas Media appoints Brendon Peters as ecommerce director for Havas Market
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Havas Media Group has announced the appointment of leading ecommerce practitioner Brendon Peters as ecommerce...
Nobody spoke and we listened. The Imposterous is back with season two. Just one rule, the first one better be Good (by).
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This week launches with Jeff Goodby, anyone who’s anyone knows that he’s someone. Creator of ‘Got Milk’ along with...
Boody launches new ‘Official Underwear of the Entire Planet’ platform via Clemenger BBDO
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Australian underwear brand Boody has launched its first creative work under new brand platform, ‘The Official...
Sportsbet launches new ‘If Your Mates Had Question Time’ video series via Sherpa
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With the 2022 Federal Election in full-swing plenty of punters have been left wondering the same thing... when are...
Bestads Six of the Best Reviewed by Jason Schragger, CCO, Saatchi & Saatchi, L.A./Dallas
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
The Work 2022 Contenders: BWM isobar
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Adventure Kings and 4WD Supacentre partner up for sponsorship campaign via JOY
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Independent integrated agency JOY, along with Australian owned camping brand, 4WD Supacentre and outdoor sports group...
Sheridan shows exactly what deep sleep looks like in latest campaign via Fabric\TBWA
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There is no greater proof of deep sleep than what you look like. We are acutely aware of how well rested we look when...
Paris Hilton joins the Irwins as their new zookeeper in latest Uber Eats campaign via Special
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American media personality, socialite and businesswoman, Paris Hilton unites with world-famous celebrity zookeeper...
The Work 2022 Contenders: Leo Burnett Australia
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
In Marketing We Trust to host Google Analytics 4 conference in the Metaverse at 6pm AEST, 19 May
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With next year marking the end of Universal Analytics it is time to get prepared for the new era of Google Analytics...
Creative curators Short Term Girlfriend celebrates two years with revamped offering
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Welcome to the freelance revolution and a new kind of recruitment agency
The Langham, Gold Coast appoints HERO as new agency following a competitive pitch
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Independent agency, HERO has been announced as the agency partner to launch the luxury hotel brand, The Langham, Gold...
Swinburne Online launches new ‘Ready for More’ brand platform via Ogilvy Australia
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Swinburne Online, one of Australia’s leading online education providers, has launched a new brand platform via Ogilvy...
Travalyst and Augusto encourage travellers to put sustainability at the heart of their holidays in new campaign video starring Prince Harry
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Augusto are proud to support a campaign released today for Travalyst, the not-for-profit sustainable travel...
Secret-Shhh launches new conscious jewellery campaign via All About Content
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A new campaign by All About Content showcases the brilliance of Secrets-Shhh stones, an uncompromising and...
The Work 2022 Contenders: Saatchi & Saatchi Australia
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
dentsu Aotearoa appoints Anne Boothroyd as new executive creative director
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dentsu Aotearoa has announced the appointment of Anne Boothroyd as new executive creative director, joining a growing...
The Betoota Advocate’s Errol Parker and Clancy Overell announced as hosts for AWARD Awards
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AWARD has announced that Errol Parker and Clancy Overell, editors of The Betoota Advocate, will host this year's 43rd...
Colonial First State encourages Australians to rethink retirement in new work via It’s Friday
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In a new brand platform and TTL campaign: ‘Unleash Your Second Half’, created by newly appointed agency, It’s Friday...
Ivory Coat launches new integrated ‘For pets as healthy as you’ campaign via The Royals
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When it comes to human food, people understand that raw natural ingredients lead to a healthier lifestyle.
Q&A: We Are Social executive CD Ben Clare on joining the agency and the future of creativity
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Q&A with Ben Clare, newly appointed executive creative director at We Are Social.
Founders Kieran Antill and Ross Hastings expand Ne-Lo Group with the launch of BigSpace
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Founders of specialist management consultancy, Ne-Lo Group, executive creative director Kieran Antill and...
The Work 2022 Contenders: Showpony
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Seagrass Boutique Hospitality Group appoints Edge as media agency for restaurant brands
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Edge has been appointed by Seagrass Boutique Hospitality Group to handle media strategy, planning and buying across...
Transport for NSW asks drivers ‘What’s your Plan B’ in new campaign via Ogilvy Australia
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The NSW Government, working with Ogilvy Australia, have launched the latest iteration of the Plan B campaign...
The Work 2022 Contenders: Host/Havas
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Icon Agency expands Sydney office; announces new appointments and promotions
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Icon Agency has grown its Sydney footprint with an expanded office while announcing four new hires across the business.
GoshDamn (aka UK duo Josh + Dan) and Kiwi Vanessa Perdriau join CRATER’s directing line up
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CRATER has added further strength to its international directing roster with the signing of two strong outfits.
Enero sharpens portfolio focus with the sale of The Leading Edge and The Digital Edge
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Enero Group, a global portfolio of marketing and communications specialist agencies, has today announced the sale of...
Design Conference Turned Festival: Get Ready for #TDCbne22 – 15% discount for CB readers
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Special 15% discount code available for Campaign Brief readers.
Air New Zealand highlights Māori culture and values in new safety video via Flying Fish
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As New Zealand reopens to the world, Araraurangi Air New Zealand has launched a new safety video via Flying Fish...
The Sound of Survival highlighted in St John WA’s latest campaign via 303 MullenLowe, Perth
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The new spot was directed by Corrie Jones via Beautiful Pictures.
Countdown to the Campaign Brief ‘Legendary Cocktails’ Thursday, May 19 ~ sponsored by Photoplay, Alt.vfx, Music Mill + Peach
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In the lead-up to AWARD and The One Show, the cream of the Sydney advertising and production industry will get together
Production and photography agency Sam I Am unveils new rebrand to mark 20th anniversary
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Celebrating 20 years in business, award-winning international production and photography agency Sam I Am is excited...
NFTs – The future of customer loyalty?
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By Billy Loizou, VP go to market APAC, Cheetah Digital
The Work 2022 Contenders: HERO
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Meta’s Claire Davidson, Sweetshop’s Greg Fyson and The Dylan Agency’s Dylan Taylor picked for NYF Advertising Awards 2022 executive jury
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New York Festivals International Advertising Awards (NYFA) announced the 2022 virtual Executive Jury including...
Circles.Life appoints HERO as its new creative agency following a competitive pitch process
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Telecommunication company Circles.Life, one of Asia’s leading digital telco, has announced national independent...
The Work 2022 Contenders: 303 MullenLowe Perth
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
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CREATIVE RANKINGS
The Campaign Brief Creative Rankings of the top advertising agencies, executive creative directors, creative directors, creatives and clients in Australia, plus top directors and production companies, based on points awarded on www.bestadsontv.com over the last two years.