Archive

Booking.com’s ‘Booking.yeah’ campaign with Idris Elba launches in Australia via Horses & Mules LA

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Booking.com has launched its Booking.yeah advertising campaign in Australia starring Idris Elba.

Chiquita King, Scott Nowell and Vince Lagana reveal ‘Lessons in Hindsight’ for Youngbloods NSW podcast live event on Wednesday, 21 Sept

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Youngbloods NSW is kicking off Season 2 of its ‘Lessons in Hindsight’ podcast with a LIVE recording on September 21...

AIRBAG MP / creative founder Adrian Bosich named for LIA’s TV/Cinema + Online Film Jury

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London International Awards has announced Ali Rez of Impact BBDO as the 2022 TV/Cinema and Online Film Jury President...

The Work 2022 Production Company Hot List #4: AIRBAG

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There were several production companies across Australasia that put in strong creative performances over the last 12...

Unlisted collaborates with Passion Paris and Leo Burnett Singapore for new SKII Pitera films

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Unlisted, in collaboration with Passion Paris and Leo Burnett Singapore, has created five capsule films for the SKII...

The Work 2022 Hot List #10: Dig Agency

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Notable work for Dig Agency, ranked #10 Australian agency in The Work 2022, included The Bottle-O 'The Fridge...

Brooks Running appoints JOY as new agency

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Leading independent integrated agency, JOY has been appointed by world-renowned athletic footwear brand, Brooks Running,

Bundaberg Rum launches first mixed gender fantasy league via Leo Burnett Australia

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Just in time for the kickoff to the NRLW Premiership season, Bundaberg Rum and Leo Burnett Australia have partnered...

Komo appoints Niel Isdale to senior leadership position, opens new Sydney office

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Fast growing Perth-founded audience engagement SaaS platform Komo has announced a senior leadership appointment and...

DDB NZ’s Guy Trengrove wins LIA Scholarship to Sir John Hegarty’s ‘Business of Creativity’ course

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DDB Group Aotearoa copywriter Guy Trengrove has won LIA’s random drawing for a placement to Sir John Hegarty’s...

FINCH named Asia Pacific Production Company of the Year in CB’s THE WORK 2022: Vandal, Revolver, Airbag + Directors Think Tank make up the top 5

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FINCH Australia + New Zealand has taken out the Asia Pacific Production Company of the Year honour at CB's...

Lisa Ronson to depart chief marketing officer role at Coles to pursue new career interests

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After three and a half years in the role, Coles chief marketing officer Lisa Ronson has announced her departure on Linke

Broadband network DGtek appoints Edge as new agency to build Pineapple Net retail brand

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Edge has been appointed by DGtek to provide brand, creative, and media services for its retail brand Pineapple Net.

Skincare brand Go-To launches first brand campaign directed by Revolver’s Leilani Croucher

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Zoë Foster Blake’s skincare brand Go-To goes mass with its first brand campaign.

Showpony Adelaide promotes Abby Moulton to the role of associate creative director

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Having stumbled into Showpony over five years ago as a disenchanted journalist looking for greener pastures, Abby...

The Work 2022 Hot List #11: HERO

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Notable work for HERO, ranked #11 Australian agency in The Work 2021, included Menulog #OriginSnackdown, Aveo...

The Imposterous Veronica Beach knows how to throw 500 guitars into a live volcano because finding the fun is more important than anything else

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Veronica Beach is the original founder and now partner of the poolhouse, a social network for Producers in TV, Film...

Aotearoa NZ beckons curious travellers in new global ‘If You Seek’ campaign via DDB Aotearoa

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Tourism New Zealand has unveils its first global campaign in two years - 'IF YOU SEEK' via DDB Aotearoa, and the...

WORDS VS PICTURES: the unwinnable debate

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By John Ilian - Sharper Pencil, Perth

The Work 2022 Hot List #11: Leo Burnett

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Notable work for HERO, ranked #11 Australian agency in The Work 2021, included Suncorp Group 'One House to Save Many'...

Indie creative agency Hypnosis launches in Perth

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Foundation clients include Dirty Clean Food and Lightning Minds.

The Work 2022 Production Company Hot List #5: Photoplay | Playtime

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There were several production companies across Australasia that put in strong creative performances over the last 12...

Swimming Australia launches new SWIMAUS brand and roadmap via Publicis Worldwide

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Swimming Australia has launched a ten-year roadmap to 2032, with phase one involving the creation of a re-energised...

AWARD School announces this year’s state finalists for national top student award

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The Australasian Writers and Art Directors Association (AWARD) has announced this year’s AWARD School state finalists...

National AWARD School winners to be awarded the Ray Black Pencil

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As AWARD School graduation events wrap up for the 40th year in a row, the Australasian Writers and Art Directors...

Social impact organisation UnLtd to launch in NZ; Seeking a general manager to lead the charge

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UnLtd, the social impact organisation for the media, marketing, and creative industries in Australia, is set to...

Jake Leong: How sports clubs can win fans with data

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By Jake Leong, strategic account executive, Cheetah Digital

FINCH named Australasian Production Company of the Year in CB’s THE WORK 2022: Vandal, Revolver, Airbag + Photoplay | Playtime in top 5

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FINCH has taken out the Australasian Production Company of the Year honour at Campaign Brief's THE WORK 2022.

Samsung helps shoppers ‘Unfold their world’ with Galaxy Z Series Melbourne Pop-up via Cheil

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Data-driven, CX agency Cheil has teamed up with Samsung Australia for the unveiling of Samsung’s latest Galaxy Z...

Godfreys appoints Hardhat as new agency to accelerate digital customer experience

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Retail pioneer Godfreys has appointed independent creative agency Hardhat following a competitive pitch.

The Work 2022 Hot List #11: Bear Meets Eagle On Fire

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Notable work for Bear Meets Eagle On Fire, ranked #11 Australian agency in The Work 2022, included ROLLiN 'Larry'...

Bestads Six of the Best Reviewed by Lupas Celis, Executive Creative Director, ParadaisDDB Ecuador

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

Afterpay lets audiences ‘guess now, pay later’ in latest social campaign via Bounce Creative

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Afterpay celebrates this Afterpay Day with star talent and TikTok sensation Mitchell Coombs through a retro game...

Deloitte Digital named Australian Agency of the Year in Campaign Brief’s THE WORK 2022; VMLY&R, The Monkeys, Dentsu Creative, TBWA, DDB in top 6

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Deloitte Digital has taken out the Australian Agency of the Year title in Campaign Brief's THE WORK 2022. Deloitte led t

DDB Sydney lures Cam Hoelter back to the agency for group creative partner role

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DDB Sydney has welcomed Cam Hoelter back to the agency, appointing the acclaimed creative as group creative partner.

Deloitte Digital Australia named Asia Pacific Agency of the Year in Campaign Brief’s The Work 2022: Tencent China, VMLY&R Australia, DDB Mudra Group India, GIGIL Philippines and The Monkeys Australia make up the Top 6

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Also in the top ten are Ogilvy India #7, Special NZ #8, Dentsu Creative Australia #9 & TBWAAus + The Nine equal #10.

Bohemia Group appoints Phil Spurden as head of performance

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Bohemia, part of the M&C Saatchi Group, has appointed Phil Spurden as head of performance. Spurden joins at an...

Canva launches new What Will You Design Today? campaign directed by FINCH’s A.J Greenwood

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FINCH's A.J Greenwood has directed a series of new TVCs for the latest iteration of Canva's What Will You Design Today?

Publicis Groupe ANZ appoints Jason Tonelli as Zenith Australia chief executive officer

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Publicis Groupe ANZ has today announced the appointment of Jason Tonelli as CEO of Zenith. Tonelli, currently CEO...

Bridgestone appoints Milk+Honey United as new agency following a competitive pitch

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Milk+Honey United has been appointed as creative agency for Australia’s tyre market leader, Bridgestone, following a...

Marriott Bonvoy takes you ‘here’ in new APAC campaign via The Secret Little Agency, Singapore

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New campaign celebrates the return of travel through the unscripted moments missed by travelers in Asia Pacific.

M&C Saatchi leans into in-housing; launches in-house consultancy Micro Agency

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M&C Saatchi has today announced the launch of its new in–house consultancy, Micro Agency. In line with increasing...

A couple of Vampires front Tint-A-Car’s new integrated campaign via TRP

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Tint-a-Car has launched a new campaign to promote home window tinting via TRP.

Final chance to secure tickets to AWARD’s This Way Up: Australia’s Advertising Festival of Creativity – starts this Wednesday, August 17

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It’s here. The final countdown. Your final chance to secure your place at AWARD's signature creative festival for 2022.

Record number of entries to Campaign Brief’s The Work 2022: Full Acceptances announced Tuesday

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Over the next few days the full notifications of Acceptance to Campaign Brief¹s THE WORK 2022 will be sent out to all...

200+ industry leaders and future leaders gather for The Aunties Senior Program in Melbourne

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The Aunties, a support system that inspires, protects and uplifts women* across creative industries, kicked off its...

Publicis Groupe sustainability consultancy Salterbaxter launches in Australia

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Publicis Groupe has today announced it is bringing its award-winning, globally recognised sustainability consultancy...

Mobil Super tracks down a gifted recluse to uncover What Engines Want in new campaign via Saatchi & Saatchi Australia and Ampol

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Australia’s leading transport energy provider Ampol has recently entered a lubricants marketing alliance with...

TikTok launches first Australian TVC in new integrated brand campaign via We Are Social

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‘Now you know’ shows how Australians can use TikTok to discover something new, enriching and entertaining every day.

Don’t miss The AWARD Pencil Bar this Thursday @ This Way Up: A night to celebrate the industry’s outstanding creative talent

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On the evening of August 18, the Australasian Writers and Art Directors Association (AWARD) will host an industry...

Domain launches new ‘Find Your Way Home’ spring campaign via DDB Sydney

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Domain, a leading property marketplace, has launched its national multichannel Spring campaign via DDB Sydney and PHD...

Work In Australia Agency launches cheeky campaign to solve Australia’s labour shortages

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What started as a conversation over a beer between two mates in a pub last September, has evolved into a major...

ARN helps ‘KIIS it Better’ in newly launched campaign for KIIS Network via Emotive

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KIIS is reinforcing its superbrand status with its first KIIS Network campaign via Independent agency Emotive.

Andy Flemming hired as ‘Oberleutnant Wordy McWordSpurt’ after joining 72andSunny

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After being told he can ‘write his own narrative’ after his shock departure from M&C Saatchi, Andy Flemming has once...

NED Australian Whisky launches new campaign via AJF Partnership and Stratosphere

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JF and Stratosphere have collaborated to drive unprecedented growth for Top Shelf International’s NED Australian...

Jägermeister enlists legendary Berlin bouncer for new ‘home bar’ promo via Connecting Plots

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Jägermeister have launched a ‘home bar’ promo so good they’ve put a legendary Berlin bouncer at the entry.

Hendrick’s Gin launches immersive performance experience via Red Havas and Broad Encounters

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Hendrick’s Gin, the peculiar and unusual premium gin brand has launched its most curious venture yet, ‘A Journey...

Dentsu partners with Code Like A Girl to support more Aussie women considering a career in tech

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Dentsu International has today announced a new strategic partnership with Code Like A Girl, a social enterprise...

Sydney Markets appoints Clemenger BBDO Sydney as new agency following a competitive pitch

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Sydney Markets has partnered with Clemenger BBDO Sydney to deliver a brand relaunch following a competitive pitch...

Stacks Law Firm bucks the trend of legal advertising in new campaign via Milk+Honey

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After recently being appointed agency of record, Milk+Honey has launched its first brand campaign for Stacks Law Firm...

Shiny disco balls: Countdown to The AWARD Pencil Bar @ This Way Up next Thurs 18 August

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Disco balls, DJs, flowing drinks, canapés - get ready to party at AWARD's night of nights as it announces the winners...

MassiveMusic, Big Sync Music, The Editors and CB to hold the 2nd annual Little Legends Lunch on Friday, 16th Sept at Hinchcliff House, Sydney

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MassiveMusic, Big Sync Music, The Editors and Campaign Brief are pleased to announce that the 2nd annual Little...

Flybuys appoints Thinkerbell as new media agency following competitive RFP process

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Flybuys has appointed Thinkerbell as its media buying agency, ending its relationship with incumbent OMD.

The One Club and 3% Movement Name Three from Australia To Next Creative Leaders 2022 Jury

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Portfolio competition from The One Club and 3% Movement recognizes women and non-binary creatives; includes regional...

whiteGREY launches new dedicated sustainability practice whiteGREY Positive

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Creative technology agency, whiteGREY has launched a new sustainability business practice, whiteGREY Positive, aimed...

Former Clems head of brand planning Graham Sweet joins The Royals as head of strategy

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Independent agency The Royals has appointed Graham Sweet to the role of head of strategy Sydney.

HERO expands Sydney leadership team appointing Souad Saied to Sydney managing director role

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Award-winning national independent agency HERO has appointed Souad Saied to the role of Sydney managing director.

Melrose Health launches new national TV campaign for its Turmeric Superblend via TRP

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Melrose Health has launched a new Turmeric Superblend, with a national campaign from indie creative + media agency TRP.

Attention Advertising+Production professionals in Australia: is your free Bestads profile up to date?

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We hope you, like over 230,000 other ad professionals registered on Bestadsontv.com throughout the world, enjoy...

Scentre Group’s BrandSpace appoints Tim Bowen to the role of national sales manager

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Scentre Group has today announced that Tim Bowen has been appointed to the role of national sales manager, agency at...

Amazon Web Services launches global ‘Curiosity Kid’ TV campaign in Australia via Joint, London

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Amazon Web Services (AWS) has launched its first Above the Line (ATL) brand campaign in Australia celebrating local...

The Imposterous Paul Middleditch will sell you the most amazing idea you’ve ever heard. Then you’ll realise it’s your idea.

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His work has featured at the Super Bowl for 6 consecutive years and he is one of the few Australian creatives to...

La Trobe University shows impact in the real world in new campaign + platform via CHEP

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La Trobe University has revealed a new campaign and brand platform, ‘The Impact is Real’ developed by CHEP.

Google Australia launches new Google Pixel film with AFL icon Eddie Betts via 72andSunny

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Google Australia and 72andSunny, with Essence and PHD, have continued their collaboration with the AFL in their...

Josh Gurgiel rejoins oOh!media from Thinkerbell as POLY’s new head of strategy

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POLY, the creative and content innovation hub from oOh!media, has further strengthened its leadership team...

The Epica Awards 2022 now open for early bird entries; deadline Wednesday, August 31st

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The 2022 season of the only creative prize judged by journalists begins. New Grand Prix and three new categories...

ARC EDIT announces new signing Elise Butt

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ARC EDIT has signed award-winning editor Elise Butt to its roster for representation in Australia and New Zealand.

Repco’s Centenary is filled with hidden history in newly launched campaign via Thinkerbell

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To celebrate 100 laps around the sun, Repco has filled its ‘Driven by Passion for 100 Years’ campaign to the brim...

Clemenger Group commits to the next-gen of creative minds with CUBED internship program

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Clemenger Group has announced the launch of CUBED – the Group’s first creative consulting internship program offering...

CHEP Network promotes creative director Amy Weston to executive creative director role

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CHEP Network has announced the promotion of Amy Weston to executive creative director, joining CHEP’s national cre...

Aussie director Jesse James McElroy shoots new TVC for US streaming service Philo via Red Antler

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Australian-based production company The Producers and its US-based partners Honor Society have added a fresh chapter...

Bestads Six of the Best Reviewed by Rahul Mathew, chief creative officer, DDB Mudra Group, Mumbai

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

Charles Darwin University appoints Edge as new creative agency following a competitive pitch

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Charles Darwin University has appointed Edge as creative agency of record following a competitive pitch, and tasked...

Kraft Heinz appoints TBWA\Sydney to Golden Circle’s creative account

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Kraft Heinz has named TBWA\Sydney creative agency of record for Golden Circle in a closed pitch process.

You can put lipstick on a pig

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‘Putting lipstick on a Pig’ meant your idea was shit - and no matter how big the budget, how dope your soundtrack, or...

Cautionary tales of “Bargain Regret” continue in AAMI’s latest campaign via Ogilvy Melbourne

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‘Bargain Regret’, aka that sinking feeling you experience you feel when you go for a cheap deal, only to be let down...

Toby Burrows presents PANDEMONIUM – A photographic response to the pandemic

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PANDEMONIUM is open for visitation from 7.00am-7.00pm Monday Friday, and 8.00am-4.00pm on Saturdays.

National Gallery of Victoria presents The Rigg Design Prize 2022: aims to highlight the creativity underpinning the work of eight leading Australian-based creative agencies

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The first major exhibition of advertising and communication design in the NGV’s history, The Rigg Design Prize 2022...

Damon Stapleton: It’s not the stars. It’s the spaces between them.

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A blog by Damon Stapleton, chief creative officer, The Monkeys New Zealand.

Alex Carr and Jon Kelly launch new brand and experience consultancy Queen Charles

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After 11 months of quietly building up their new business Queen Charles, Alex Carr and Jon Kelly have finally found...