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What are the most viewed stories on CB of 2025? Why Campaign Brief is #1 reaching creatives: #No paywalls #No annual membership fees

December 19 2025, 10:03 pm | BY Ricki Green | 0 Comments

Since January, the site has surpassed 3.31 million page views, averaging more than 284,000 per month, cementing its stat...

  
Countdown to FREE Entry to Campaign Brief Agency of the Year + CB HOT LIST 2026 – deadline Wednesday 24 December
0 Comments
CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an age
  
What are the most viewed stories on CB of 2025? Why Campaign Brief is #1 reaching creatives: #No paywalls #No annual membership fees
0 Comments
Since January, the site has surpassed 3.31 million page views, averaging more than 284,000 per month, cementing its stat
  
Born unveils new brand identity for Jiffi as tech agency shifts to ‘clarity engineering’
0 Comments
Born has unveiled Jiffi’s new brand identity as the tech agency prepares to define a new category in clarity engineering
  
+Ape and East of Everything create cinematic launch film for Zeigler/Bailey’s Z/B 4.4
0 Comments
+Ape shoot for the stars. This time, it’s a car.No ordinary car mind you, but the brand-new Zeigler/Bailey - Z/B 4.4...
  
The Glue Society’s Jonathan Kneebone on 2025 – The Year When The World Nearly Lost Its Marbles
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Written by The Glue Society’s Jonathan Kneebone
  
A year of impact: A look back at the creative campaigns supported by UnLtd and the industry
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Check out the positive impact the industry has created through UnLtd in 2025.
  
Toyota HiLux unleashes dog army in latest Saatchi Australia film directed by Christopher Riggert
0 Comments
Dogs from all walks of life irresistibly drawn to the the new HiLux...
  
Buy yourself a Xmas gift: Invest in a tax deductible BestadsPRO membership for only US$30 per year to get full access to Bestads
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We hope you, like over 240,000 other ad professionals registered on Bestadsontv.com [part of Campaign Brief]
  
Campaign Brief Creative Circle: What’s hot in December?
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This month features DDB Sydney's Matt Chandler, Nina East, Paul Gregson, Sharon Edmondston, Ant Melder + Katelyn Testa.
  
University of Notre Dame Australia reappoints Longreach Media
0 Comments
"This is a new start of what we know will become a very successful ongoing partnership."
  
Made You Look Media unleashes the Kraken in North Perth with latest hand painted mural
0 Comments
“This campaign brings big-brand energy into Perth’s streets in a way that feels raw and real,” said Will Clark.
  
Coca-Cola lights up The Salvos Carols in the Domain with 500-drone show spectacular
0 Comments
Every year, Carols in the Domain brings people together to share music, memories and the unmistakable magic of...
  
Woolworths NZ, TVNZ and dentsu Aotearoa partner on Santa Tracker Christmas campaign
0 Comments
Woolworths, TVNZ and dentsu Aotearoa have joined forces this holiday season to help ease the stress of the festive...
  
Memorial ceremony for Cheryl (Chez) Gough to take place today [Friday 19 December] in the West Chapel at Eastern Suburbs Memorial Park, Sydney
0 Comments
The ceremony will be held next Friday 19 December at 2:30pm in the West Chapel at Eastern Suburbs Memorial Park.
  
McDonald’s NZ launches its muddiest ‘That’s How We Macca’s’ campaign yet via DDB Group Aotearoa
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McDonald’s New Zealand and DDB Group Aotearoa have unveiled their most adventurous take yet on the...

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The Glue Society’s Jonathan Kneebone on 2025 – The Year When The World Nearly Lost Its Marbles

December 19 2025, 2:25 pm | BY Ricki Green | 0 Comments

Written by The Glue Society’s Jonathan Kneebone The year will be remembered for the early evening of Sunday the 14 Dec...

  
VML promotes Vanessa Tout to Managing Director, Melbourne + Sydney as Sarah Bailey departs to pursue full-time author career
1 Comment
VML has today announced that Vanessa Tout has been appointed Managing Director of its Melbourne and Sydney offices...
  
Former Thinkerbell Head Brand Thinker Josh Manning joins Hello as new Head of Strategy
0 Comments
Hello has made a major hire with the appointment of Josh Manning as Head of Strategy, joining from Thinkerbell at a...
  
System1 reveals Australia’s top 10 favourite ads: Tourism Australia (M+C Saatchi), Lamb (Droga5), AAMI (Leo) + Repco (Thinkerbell) lead the way
2 Comments
UK-based creative effectiveness platform System1 has released its first annual ranking of Australia’s favourite ads...
  
Sydney Royal Easter Show appoints humann. as new communications partner
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Under the new remit, humann. will lead an integrated PR program designed to strengthen the Show’s role in NSW culture...
  
alt/shift/ backs AI with specialist hire and launch of proprietary tool The Culture Wire™
1 Comment
Independent creative communications agency alt/shift/ is making a significant investment in AI, appointing specialist...
  
Philippa Moig reflects on her first six months as UnLtd CEO: “What I’ve seen, heard and felt – and why this industry means everything”
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Written by Philippa Moig, CEO, UnLtd.
  
Portsea Golf Club appoints TAG to lead 2026 centenary program
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Portsea Golf Club has engaged TAG as its strategic advisory and execution partner for its 2026 centenary program.
  
AlertForce appoints Orange Line to handle SEO services
0 Comments
Consulting-led digital marketing agency Orange Line has capped off the year with a significant new business win...
  
Dodo Australia unveils ‘No Regret Internet’ in latest Dodo Next Door instalment via ATime&Place
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Dodo Australia has launched the next instalment of its Dodo Next Door campaign via ATime&Place, bringing the much...
  
ACC showcases power of active recovery in new campaign via VML NZ and Film Construction
0 Comments
ACC (Accident Compensation Corporation) has launched a new campaign created by VML New Zealand and produced by...
  
Matt Berry does nothing for Movember in new global brand film ‘Where the Money Goes’
0 Comments
Movember launches tongue-in-cheek global brand film highlighting how donor dollars drive impact.
  
DairyNZ + Tribal Aotearoa launch ‘DAiSY’: New AI website assistant to support NZ dairy farmers
0 Comments
Tribal Aotearoa and DairyNZ have launched DAiSY, a first-of-its-kind AI-powered website assistant designed...
  
Bestads Best TV/Film of the Week: Chanel’s Metiers d’Art 2026 ‘Metiers d’Art 2026 Show’
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The film was selected by this week's guest judge Jordan Doucette, Chief Creative Officer at McCann Canada.
  
Bestads Best of the Week Reviewed by Jordan Doucette, Chief Creative Officer, McCann Canada
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Each week Bestads [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium
  
Deaf Lottery launches national campaign to celebrate largest ever draw via Ryvalmedia
0 Comments
For the first time in its 37-year history, the Deaf Lottery is offering a one-million-dollar major prize in its...

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What are the most viewed stories on CB… December 19 2025, 10:03 pm
 
 
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Campaign Brief Magazine

Countdown to FREE Entry to Campaign Brief Agency of the Year + CB HOT LIST 2026 – deadline Wednesday 24 December

December 19 2025, 11:10 pm | BY Ricki Green | 0 Comments

CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an ag...

  
Aussie expat David Droga among six legends to be inducted into 75th AAF Advertising Hall of Fame
0 Comments
Australian-born creative powerhouse David Droga, founder of Droga5 and now Vice Chair at Accenture, is among six...
  
Bear Meets Eagle On Fire scores one Gold and two Bronze at 2025 EPICA Awards; 2045 scores Bronze
0 Comments
Winners of the 2025 Epica Awards, represented by Campaign Brief in Australia and New Zealand, have been announced.
  
TAFE Victoria celebrates the life-changing impact of Free TAFE in new campaign via The Fuel Agency
0 Comments
The Fuel Agency has developed a new statewide campaign for the Victorian Government’s Free TAFE program.
  
Air New Zealand celebrates its people and communities in new film via FCB Aotearoa
0 Comments
Air New Zealand has launched a new campaign via FCB Aotearoa, which celebrates the people, communities and businesses...
  
Nexxen partners with News Australia to unlock Tubi inventory for Australian advertisers
0 Comments
The initiative connects brands with Australia’s Largest Content Collection from Tubi.
  
PAK’nSAVE shows anything can be a gift once it’s wrapped in new campaign via FCB Aotearoa
0 Comments
PAK'nSAVE is tackling one of the biggest financial stressors of the festive season – gift-giving – with its latest...
  
Oakley extends nine-year run with Always Human as lead PR and influencer agency in Australia
0 Comments
Always Human to continue shaping Oakley’s cultural presence through PR, collabs, social talent seeding and campaigns.
  
Retail Food Group appoints Thinkerbell as new creative and media partner
0 Comments
Retail Food Group (RFG), Australia’s leading multi-brand retail food franchisor, has appointed Thinkerbell as...
  
Autistica highlights hidden challenges of Xmas for people with autism in new work via DOJO UK
0 Comments
London agency DOJO UK has partnered with Autistica, the UK’s leading autism research and campaigning charity, to...
  
Ocean Blue enlists Norwegian fishermen Hans and Lars for new campaign via SICKDOGWOLFMAN
0 Comments
Ocean Blue, Australia’s number one smoked salmon brand, has enlisted Norwegian fisherman Hans and his well-meaning...
  
Australia Post turns its post label into an outdoor media moment via Thinkerbell
1 Comment
This peak shopping season, Australia Post is turning one of the most recognisable parts of its customer experience...
  
Aussie expat Samira Ansari departs Ogilvy New York for US Chief Creative Officer role at Grey
0 Comments
Grey has unveiled a new leadership team for its U.S. studios, appointing Australian expat Samira Ansari as U.S. CCO.
  
Strat launches new Social Content Division led by new hires Tabby Hooper and Jasmine Leong
0 Comments
Strat has announced the launch of its new social content division, expanding the company’s end-to-end creative, media...
  
Envato launches its creative trends 2026 series: the future of design, music, filmmaking and more
0 Comments
This year, the creative world was transformed by AI’s influence with no signs of slowing down. Envato has launched...
  
Opal launches new film ‘The Armour’ for its Check for Respect campaign via Noble Agency
0 Comments
Noble Agency has launched a new anti-bullying and harassment campaign for Opal's Check for Respect initiative.

Vale legendary Ad Man Jim O’Mahony ~ a legend at Lion Nathan, a legend at Saatchi & Saatchi

December 15 2025, 12:54 pm | BY Lynchy | 12 Comments

O’Mahony exemplified that rare blend of business sharpness and passion for creativity. He mentored many, inspired ...

  
Belinda Drew set to depart Droga5 ANZ for Head of Marketing role at The ABC
0 Comments
The ABC has appointed Belinda Drew as Head of Marketing. Drew joins the ABC from Droga5, part of Accenture Song...
  
The Digital Picnic announces four key hires as agency strengthens national paid advertising offering
0 Comments
Independent digital agency The Digital Picnic (TDP) has announced four new appointments as the agency continues to...
  
Paul Greenwood: Social Search, AI content and how online behaviour will change
0 Comments
By Paul Greenwood, global head of research & insight at We Are Social
  
CMOs speak out on marketing’s redundancy crisis
0 Comments
Professional are facing a generational redundancy crisis. At a time where professionals should be looking forward to...
  
Kylie Pascoe: From Scroll to Soul – Reimagining Media for Emotional ROI
0 Comments
By Kylie Pascoe, General Manager, Melbourne, Hearts & Science
  
Lewis Communications delivers festive message with AI-driven short film ‘Simple Wish’
0 Comments
US-based advertising and marketing agency Lewis Communications has created a Christmas short film that doubles as its...
  
Go Grand winter tourism campaign drives strong results for South Coast and Southern Highlands
0 Comments
A recent winter tourism initiative spanning Wollongong, Shellharbour, Kiama, Shoalhaven, and the Southern Highlands...
  
betr gets ‘Ahead of the Game’ with TBWA\Sydney, PHD, Good Oil, Tom Kuntz and The Goat
0 Comments
Encouraging Aussie punters to break free from the pack and stay ‘Ahead of the Game’, the online sportsbetting brand...
  
Altos Tequila appoints 2045 to lead Australian Open partnership; launches new campaign platform ‘No Quiet Please’
0 Comments
CB Exclusive - Altos Tequila has appointed AI-powered creative agency 2045 to lead the brand’s upcoming Australian...
  
Audi captures the real ambitions of New Zealanders in new campaign via DDB Aotearoa
0 Comments
Audi and DDB Aotearoa have unveiled a new campaign grounded in the real ambitions of New Zealanders.
  
Vale legendary Ad Man Jim O’Mahony ~ a legend at Lion Nathan, a legend at Saatchi & Saatchi
12 Comments
O'Mahony exemplified that rare blend of business sharpness and passion for creativity. He mentored many, inspired fearle
  
World Vision Australia launches uplifting ‘Give Kindness, Feel Joy’ Christmas campaign
0 Comments
World Vision Australia has unveiled its 2025 Christmas campaign, “Give Kindness, Feel Joy,” a bright, optimistic...
  
Colenso promotes Charlotte Glennon to general manager, creative operations and production
0 Comments
Colenso BBDO has promoted Charlotte Glennon to general manager, creative operations and production.
  
Miroma Project Factory develops behavioural-change health app to help prevent Type 2 diabetes
0 Comments
Miroma Project Factory (MPF) recently collaborated with leading government scientists and researchers to develop a...
  
Samsung celebrates imagination as a superpower in new UK Christmas campaign via Taylor Herring
0 Comments
Award-winning director Ben Woolf has helmed Samsung’s 2025 UK Christmas ad - celebrating imagination as a superpower...
  
Jury nominations open for 47th AWARD Awards; nominations close 5pm AEDT, Sunday 18 January
0 Comments
AWARD is calling on the industry’s brightest minds to join its esteemed panel of judges in 2026. 
  
Capella Sydney launches ‘The McRae Bar Tarot Cocktail Experience’ via Miroma Project Factory
0 Comments
Miroma Project Factory has created an immersive seasonal experience for McRae Bar at Capella Sydney, transforming the...
  
Canva’s 2026 Design Trends Report highlights shift toward ‘Imperfect by Design’
0 Comments
Australian-founded Canva, one of the world’s leading all-in-one visual communication platforms, has unveiled its...
  
Xmas gift problem solved: Paul Catmur releases new book ‘The Gutter Bar’, a sharp Cannes Lions satire skewering the industry’s wildest week
0 Comments
Pour yourself a glass of rosé, strap yourself in, and transport yourself back to the South of France.
  
Hard to keep up with who’s where? Portfolio & Reel offers latest Ad Agency and Production Company staff lists for Australia and NZ
0 Comments
Portfolio & Reel’s Australian + New Zealand ad agency and production company directories are constantly updated...
  
Update your FREE Bestads Profile with these 4 steps and stay ahead in the industry in 2026
0 Comments
To ensure your profile is up to date and accurately reflects your work, please follow these simple steps...
  
Brisbane Advertising Association community brings the heat at “BAAnival” themed Xmas Lunch – Over $12k raised for The Pyjama Foundation
0 Comments
The Brisbane Advertising Association (BAA) has been the heartbeat of Brisbane’s advertising and media community since...
  
Bevilles reimagines boldness with hyper-personalised OOH billboard giveaway
0 Comments
Australian jewellery and watch retailer Bevilles’ personalised billboard giveaway has reached an exciting finale...
  
Stacey Park and Shane Senanayake named winners of TAC’s annual Split Second film competition
0 Comments
Melbourne-based Stacey Park and Shane Senanayake have been announced as the winners of the Victorian Government and...
  
World-renowned choir sings “Get some pork on your fork” in new campaign via Dig and Hello
0 Comments
Australian Pork, working with agency partners Dig Agency and Hello, has expanded its creator collaboration to the...
  
Telstra builds the ultimate drumroll for iPhone 17 Pro in new single-shot brand film via +61 + Bear Meets Eagle On Fire
0 Comments
Telstra working with +61 and Bear Meets Eagle On Fire, has launched a single-shot brand film to introduce the iPhone 17
  
End of era as DDB Sydney moves out of Ultimo into Clemenger BBDO’s Walsh Bay office
1 Comment
After more than 20 years DDB Sydney has vacated its Ultimo office to move into Clemenger BBDO's Walsh Bay office next we
  
Santa quits in Mirakl’s fully Ai-generated global Christmas campaign via AiCandy Australia
0 Comments
Created by AiCandy Australia, every character, scene and pixel has been brought to life through a fusion of advanced AI
  
Bankwest celebrates WA’s PrideFEST 2025 with a 75,000-sequin-strong campaign via BMEOF
0 Comments
Bankwest once again stepped forward as a major sponsor and partner of Pride WA, teaming up with its agency partner...
  
Femtech business Ovum and AKQA Partner to Advance AI-Powered Women’s Health Innovation
0 Comments
Empowering women to better understand and advocate for their health through intelligent technology, fast-growing femtech
  
David Vale: Production is Creative – How Collaborative Departments Deliver Better Work
0 Comments
By David Vale - Managing Director & Founder: HSLR Creative Productions
  
Bestads Best of the Week Reviewed by Felix Richter, Global Chief Creative Officer, Mother
0 Comments
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
  
Vale Legendary TVC producer Cheryl (Chez) Gough: “Australian advertising has lost one of its very best and a central figure of Australian advertising’s golden age.”
12 Comments
After a great career at The Palace she joined the hilariously funny director Ian McKenzie and helped the Palace even mor
  
Bestads Best TV/Film of the Week: World Of Tanks’ ‘Holiday Ops 2026’
0 Comments
Each week Bestads showcases standout global advertising work as reviewed by a top international creative director or...
  
Spikes Asia confirms 2026 Jury line-up with 10 from Australia
0 Comments
Spikes Asia, one of APAC’s most prestigious and sought-after awards for creativity and marketing effectiveness...
  
Raw C appoints Bastion as integrated agency partner following a competitive pitch
0 Comments
Raw C Coconut Water, one of Australia’s fastest growing and most culturally resonant FMCG brands, has appointed...
  
Meet Alan P: L&P and DDB Aotearoa launch ‘Small Town Genius’, an ode to NZ’s most iconic drink
0 Comments
Quintessentially Kiwi – from its sweet, lemon-ey taste to its small-town roots that put Paeroa on the map; L&P is back..
  
Havas PLAY ANZ launches paid internship program ‘PLAY Your Part’ – applications close Sat, Jan 31
0 Comments
Starting March 2026, the program offers part-time roles (three days per week) in Sydney and Melbourne.
  
“You will never be replaced”: Simon Thomas steps down as MADC Co-President
2 Comments
Co-President of the MADC, Simon Thomas is stepping down after a prolific and passionate run that saw the...
  
Simon Thomas immediately replaced by Eyvonne Carfora and Wilf Sweetland as Co-Presidents of MADC alongside Matt Lawson
0 Comments
Effective immediately, with Simon Thomas only being out of the role for less than an hour, loved and respected titans...
  
McDonald’s and Kmart top Cubery’s 2025 Australian Christmas Ad Rankings
0 Comments
With the release of this year’s Christmas Ad Rankings, 2025 represents a major milestone for Cubery, marking a decade...
  
Gerety Awards introduces the Moments Cut and reveals the 2026 Grand Jury
0 Comments
Merlee Jayme said: “When creativity shows up with heart and speed, a passing moment becomes something that matters."
  
Coca-Cola refreshes Sydney’s Kings Cross Coke sign via WPP Open X, Ogilvy Australia + Hogarth
0 Comments
Coca-Cola Australia has launched a new look for Sydney’s iconic Kings Cross Coke sign, which represents the simple...
  
APAC Effie Awards names Visa’s Danielle Jin as 2026 Chairperson
0 Comments
Danielle Jin, Senior Vice President and Chief Marketing Officer at Visa Asia Pacific has been appointed by Effie...
  
Are Brands Too Fearful of the Ban? It’s Time for Progress, Not Panic.
0 Comments
Co-written by WiredCo.'s David Kennedy and Steph Edwards.
  
Independent strategic design studio Creatik turns up the dial with bold new brand identity
0 Comments
Creatik’s rebrand goes beyond a new look introducing fresh positioning, sharpened purpose, and a brand identity designed
  
Boxer & Co. rebrands as Boxer Brands, doubling down on FMCG specialisation
0 Comments
Independent agency Boxer & Co. has rebranded to Boxer Brands, reflecting the evolution of the business from a...
  
Haier appoints TABOO for Australian Open sponsorship duties
0 Comments
Haier, the official home appliance partner of the Australian Open, has appointed TABOO as its experiential agency for...
  
Heckler’s Andrew Holmes wins two Ellie Awards at the 2025 Australian Screen Editors Awards
1 Comment
Heckler is celebrating a huge moment for lead editor Andrew Holmes, who over the weekend picked up two Ellie Awards...
  
SNICKERS transforms a WA freight train into a moving billboard on rails via T&P Australia
1 Comment
SNICKERS has taken its famous "You're Not You When You're Hungry" brand platform to new territory with the launch of...
  
Marketing Bee grows international client base across Asia
0 Comments
Marketing Bee has expanded its work across the Asian food category, adding several major FMCG brands to its portfolio...
  
Aussie director Mark Molloy helms Apple’s Xmas film ‘A Critter Carol’ via TBWA\ Media Arts Lab
1 Comment
Apple has launched its 2025 holiday film “A Critter Carol", which captures the joy of unexpected friendship, told...
  
Eight creative leaders from Australia named to the global One Show 2026 jury
0 Comments
The One Club for Creativity has announced eight creative leaders in Australia who will serve on the global jury for...
  
Orange Line wins back-to-back Google Agency Excellence Awards
0 Comments
Consulting-led digital marketing agency Orange Line has been awarded the 2025 Google Agency Excellence Award for...
  
Time Under Tension launches AI Academy as GetThere merges into agency; appoints Simon Hillier to lead
0 Comments
AI specialist agency Time Under Tension has appointed leading AI educator and communications strategist Simon Hillier...
  
Human vs AI debate finds human creativity doesn’t just survive in the age of AI – it leads
3 Comments
AI accelerates, but humans navigate.  That was the conclusion of an industry-first debate between a leading...
  
Haeday hires Aimee Madson as retail marketing strategist; Liam Marsden joins as art director
0 Comments
Haeday has announced two new key hires that represent the next stage of growth for the retail specialist. The agency...
  
Global agency veterans launch 100% female-owned collective built to challenge convention – unapologetically
0 Comments
MAAD Collective is based in Sydney, operates globally, and is ready to partner with organisations looking to rewrite the
  
Lexie Mand: The Future of Marketing – Six 2026 Trends Every Brand Should Know 
0 Comments
By Lexie Mand, Delivery Lead, TAG
  
Ash Barty hits the streets as an Amazon Flex delivery partner in new social campaign via Herd MSL
0 Comments
Amazon Flex has launched a new campaign featuring Grand Slam champion Ash Barty in a social film, created by Herd MSL...
  
The Lott launches first major brand platform in four years with ‘The World Needs Wonder’ via Special and dentsu Queensland
0 Comments
The Lott has launched a new brand platform 'The World Needs Wonder', its first major masterbrand shift in four years...
  
Nicky Bryson joins Telstra as new Head of Creative Excellence
0 Comments
Telstra has appointed renowned strategist Nicky Bryson as its new Head of Creative Excellence.
  
Flow appoints globally experienced leader Kim Raicevich and scales client service offering
0 Comments
Independent media agency This is Flow has further strengthened its leadership team, with the appointment of...
  
Havas acquires independent media agency Kaimera
0 Comments
Havas has announced the acquisition of Kaimera, an award-winning, independent media agency recognized for its expertise
  
Today the Brave launches ‘The Naughty Nice Emporium’: a subversive in-store Christmas experience where Santa decides your fate
0 Comments
After the success of ‘Among the Brave’, Today the Brave is closing out the year with a new festive project...
  
Motion Sickness recruits top talent to fuel growth across New Zealand and Australia
2 Comments
After a strong year of growth and industry recognition including two Cannes Lions Grands Prix, and new client wins such
  
Ogilvy New York CCO Samira Ansari reveals lecture topic for Copy School next week; Only a few spots left, secure your place now
0 Comments
Chief Creative Officer of Ogilvy New York, Samira Ansari, Guest Lecturer for next week’s Copy School 2025, has...
  
Heckler’s documentary film TRUE SOUTH to premiere at Westpac OpenAir Cinema in 2026
0 Comments
Ahead of its national cinema release in 2026, independent creative studio Heckler has announced that its landmark...
  
‘A Creature with Comforts’: MG’s debut ute lands in Australia with new campaign via Queen Charles
0 Comments
MG has recently launched the MGU9 into Australia under a new campaign “A Creature with Comforts’ created by Queen Charle
  
Posca Hydrate hits the streets with new ‘The Elixr To Fix Ya’ Summer campaign via AFFINITY
0 Comments
This summer, Posca Hydrate is hitting the streets harder than a gladiator in full armour.
  
VANDAL uses plant DNA to power landmark New Year’s Eve projections
0 Comments
The City of Sydney has engaged leading creative studio VANDAL to deliver the creative direction and innovative...
  
TCL retains UMM and SOMO to lead MARCOM and digital strategy
0 Comments
TCL Electronics Australia has reappointed independent creative communications agency UMM and digital marketing...
  
Half Eaten Donut drives record results for SXSW Sydney 2025
0 Comments
Independent Australian digital marketing agency Half Eaten Donut has delivered record-breaking results for SXSW Sydney..
  
The Oasis Ball plugs into ‘Electric Dreams’ in Perth on Friday 15 May 2026 for a night of neon
0 Comments
Power up your look as the 2026 Oasis Ball takes a bold leap back to the vibrant, neon-drenched 1980’s.
  
2026 Predictions: AI, Retail Media and the Ad Revolution
0 Comments
Partner content - With the pace of technological change accelerating across the advertising and media landscape...
  
Airwallex celebrates McLaren Star Lando Norris’ Historic F1 win in major OOH screen takeover
0 Comments
Airwallex, the Australia-founded leading financial platform for modern businesses, has delivered one of the country’s...
  
IKEA marks arrival in NZ with ‘IKEA, Everywhere’ campaign via Havas Host and Mindshare NZ
0 Comments
A global icon arrives in New Zealand, meeting Kiwis with cultural understanding, local relevance + nationwide excitement
  
Sunday Gravy appoints John Minty as chief financial officer
0 Comments
Sunday Gravy has announced the appointment of John Minty as its new Chief Financial Officer, bringing more than three...
  
One Green Bean celebrates 18 years
0 Comments
Havas Village Australia’s creative communications agency One Green Bean (ogb) has spent nearly two decades turning...
  
Tightknit Studio launches outsourced marketing model with social enterprise Thankyou
0 Comments
Creative agency Tightknit Studio has developed a new service model with social impact brand Thankyou, beginning with...
  
The NRMA sets new benchmark for sustainable advertising with new EV campaign
0 Comments
The NRMA has launched a new campaign which encourages Australians to consider switching to an electric vehicle (EV)...
  
McDonald’s Netherlands embraces the “terrible” side of Christmas in new AI spot via TBWA\Neboko
3 Comments
TBWA\NEBOKO has put a bold creative twist on the holiday season for McDonald’s Netherlands, steering away from the...
  
Celeste Barber encourages Aussies to ‘Get Your BOOIE On’ at Woolies in new spot via M+C Saatchi
0 Comments
M+C Saatchi has launched the latest campaign for Celeste Barber’s BOOIE Beauty, now officially on shelves at...
  
Town Square creates ripple effect for Snowdome Foundation’s Snowball fundraising event
0 Comments
Independent creative agency Town Square has partnered with the Snowdome Foundation for its annual major fundraising...
  
Pembleton launches Evil Ray: A sun protection company calling the sun out for what it is – an evil entity trying to kill us all
0 Comments
Pembleton has unveiled its latest brand creation, Evil Ray — a nationwide launch designed to shake Australians out of...
  
Initiative and Road Safety Commission WA bring road safety to life via regional art
0 Comments
Adam Barker, Creative Partner at Gatecrasher Advertising created the designs, with the artwork brought to life by...
  
Corey Swaffer appointed AADC’s new co-president as Paul Kitching’s two-year term ends
0 Comments
The Adelaide Advertising & Design Club (AADC) has appointed Corey Swaffer (right) as its new Co-President for 2026...
  
Naples-born pizzeria L’Antica Pizzeria Da Michele appoints Agent99 as Australian PR agency
0 Comments
Award winning independent PR agency Agent99 has announced the addition of iconic L’Antica Pizzeria Da Michele pizzeria..
  
Publicis Groupe marks 100 years in new film and anniversary documentary via Publicis Conseil
0 Comments
Publicis Groupe has launched its annual 'Wishes' film, marking a significant milestone as it approaches its 100th...
  
City of Perth brings Chrissy to life in new ‘Christmas Lives Here’ campaign via Wildlings
0 Comments
The City of Perth has unveiled its 2025 Christmas TV campaign, created by Perth agency Wildlings, which brings the...
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