Kathmandu enlists The Inspired Unemployed for new Trailhead Pack campaign via Motion Sickness
November 13 2025, 12:00 pm | | No Comments
Kathmandu has teamed up with Australian comedy duo and travel enthusiasts The Inspired Unemployed to launch its latest p…
Beyond the Brief: How FEDERATION and Maritime NZ’s cheeky “spokes-buoy” became every complacent boatie’s best mate on the water
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Every summer, Kiwis hit the water - confident, capable, and sometimes a little too relaxed about safety...
“Yes, I DiDi” Returns for Summer with a One-Frame Commercial via Sunday Gravy
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Following the huge success of the original “Yes, I DiDi” campaign, DiDi has launched its next instalment just in time...
The cow knows how in Devondale’s latest campaign via Leo Australia
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Devondale has launched its new campaign, titled ‘The Cow Knows How’, created by Leo Australia with media strategy by...
Droga5 ANZ’s Barbara Humphries and Publicis Groupe Oceania’s Maurice Riley to represent Australia as Jury Presidents at Spikes Asia 2026
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Representing Australia is Barbara Humphries and Maurice Riley.
Kathmandu enlists The Inspired Unemployed for new Trailhead Pack campaign via Motion Sickness
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Kathmandu has teamed up with Australian comedy duo and travel enthusiasts The Inspired Unemployed to launch its...
OPPO’s fuzzy influencer Xanthe launches new Find X9 Series for Creatures of the Night via Hello
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OPPO has teamed up with integrated agency Hello to launch its new flagship smartphone, the OPPO Find X9 Series with a...
Pat Cummins bowls Aussies over in Liquorland’s ‘Score More This Summer’ campaign via Bashful
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Liquorland is hitting this summer for six with the launch of its Score More This Summer campaign via Bashful.
Cannes Lions introduces the Creative Brand Lion
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The Cannes Lions International Festival of Creativity, taking place 22-26 June 2026, has announced updates to the...
BCM Group and IVY PR appointed to lead creative, media and PR for eco-adventure brand Happitat
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BCM Group and IVY PR have been appointed to launch and manage media, PR, social and creative for new Queensland-based...
Clean Up Australia calls on the nation to ‘Get Your Gloves On’ in new campaign via uberbrand
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Clean Up Australia has launched its 2026 Clean Up Australia Day campaign created by Sydney creative agency uberbrand...
Tourism and Events Queensland appoints Jaywing as SEO agency for Queensland.com
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Brand, experience and performance agency, Jaywing, has been appointed to manage SEO for Tourism and Events Queensland...
South Australian Country Fire Service launches ‘Ready or Not’ bushfire campaign via Nation
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With bushfire season fast approaching, the South Australian Country Fire Service (CFS) has launched a powerful new...
Ogilvy and MILO announce 2025 Advertising Capstone Challenge winners – AUT’s ‘Nunchucks’
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Industry partners Ogilvy and the team behind MILO have today announced the winners of the 2025 Advertising Capstone...
Owners cry over Honda Lawn & Garden gear that won’t die in latest campaign via Howatson+Co
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Honda’s Power Equipment division is launching a new Lawn & Garden campaign, led by Howatson+Company for both media...
Coca-Cola ranked #1 in Cubery’s Christmas Advertising Hall of Fame; Coles #2, Kmart #3
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With the festive ad season kicking into gear, creative effectiveness consultancy Cubery has revealed Australia’s...
Telstra looks beyond festive clichés to tell an unexpected Christmas story via BMEOF with +61
November 12 2025, 9:19 am | | No Comments
Building on last year’s Effie and Cannes-winning campaign, this chapter of ‘Together is for Christmas’, developed …
NFL team Las Vegas Raiders appoints Media33 as strategic agency partner across Australia + NZ
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The Las Vegas Raiders has appointed independent Australian media agency Media33 as its strategic agency partner for...
DesignStreet marks 27 years with bold rebrand
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DesignStreet has marked 27 years in business with a refreshed brand + website.
Envato releases ‘Beyond
Adoption: The State of AI in Creative Work 2026’ – a global study of how creatives are navigating the AI transformation
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Based on a survey of 1,780 global creatives and interviews with AI creative leaders, the report explores shifting...
The Atticism caps 2025 with new client wins across tech, property, hospitality + healthcare
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Sydney based boutique PR agency The Atticism has dominated the final quarter of 2025 with one of its strongest growth...
Cummins & Partners appoints Callum Walker to GM as Sarah Raine departs after two years
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Independent creative agency Cummins & Partners has announced the appointment of Callum Walker as its new GM...
Last chance to sign up: Copy School kicks off soon — don’t miss this year’s world-class lineup
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Copy School is just around the corner — and if you’re a young creative, aspiring copywriter or just someone who wants...
Campaign Brief Creative Circle: What’s hot in November?
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CB's Creative Circle November 2025 with Claire Sutton, Jack Delmonte, Suz Tucker, Simon Lee, Susan Young + Andy Matthews
TBWA NZ brings Noel Leeming’s NOELedge Services to life and launches two new Chrissy spots
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Noel Leeming has launched its first campaign focused entirely on Tech Solutions services, showcasing the new NOELedge...
Call for FREE Entries to Campaign Brief Agency of the Year + CB HOT LIST 2026 – deadline Fri 28 Nov
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CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an age
Why campaignbrief.com is #1 reaching creatives: #No paywall #No annual membership fee – what are the most viewed stories of 2025 (so far)?
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Top marketers XXXX, Mattel, Telstra, Allianz, Tourism Australia, Didi, BankWest, McDonald's, Lamb, KFC, Kia and Uber Eat
Bestads Best TV/Film of the Week: John Lewis’ ‘Where Love Lives’ via Saatchi & Saatchi, UK
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The film was chosen by this week's guest judge Robin Fitzgerald, CCO, BBDO Atlanta.
New Hypetap report reveals major generational divide in influencer content consumption
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According to data, content preferences of Gen Z, Millennials, Gen X, + Baby Boomers are shaped by their unique life...
London Agency announces partnership with Professor the Hon. Greg Hunt
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Medical and Health Sector communications firm London Agency has announced that it has signed an agreement with former...
RUN Aotearoa featured as Creatives for Climate launches Creative Integrity Playbook at COP30
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The power of the creative industry to accelerate climate action is recognised as a climate solution at COP30 today.
tonies appoints Connected Media to drive planning and buying across Australia and NZ
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Award winning independent agency Connected Media Group has been appointed by the world’s largest interactive audio...
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Call for FREE Entries to Campaign Brief Agency of the Year + CB HOT LIST 2026 – deadline Fri 28 Nov
November 12 2025, 1:10 pm | | No Comments
CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an ag…
Telstra looks beyond festive clichés to tell an unexpected Christmas story via BMEOF with +61
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Building on last year’s Effie and Cannes-winning campaign, this chapter of ‘Together is for Christmas’ focuses on...
Australian fashion brand Alémais launches new Forest Project campaign to restore 12 hectares of Daintree Rainforest via Wildfire Content + MAP
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Alémais has launched the Alémais Forest Project, a campaign to restore 12 hectares of the ancient Daintree Rainforest.
Warner Bros. Discovery appoints VaynerMedia Australia as lead social agency for HBO Max
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Warner Bros. Discovery has appointed VaynerMedia Australia as its lead social agency for HBO Max in Australia...
Welcome to the Machine: How Superlunar + Eden Studios created ‘Little Plastics’, a dystopian film about a proposed plastics reprocessing facility
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CB Exclusive: In a quiet village in the NSW Southern Highlands, Superlunar’s self-styled...
Bestads Best of the Week Reviewed by Robin Fitzgerald, Chief Creative Officer, BBDO Atlanta
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Delectables launches in Australia with new Deliciously Delickable campaign via Communicado
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To celebrate its entry into the Australian market, wet cat treat brand Delectables has launched a new campaign.
Heckler Sydney wins Gold at Athar Awards for Red Sea Global’s ‘Where Now Is Forever’ campaign
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Independent creative studio Heckler Sydney has been honoured with a Gold Award for Creative Excellence at the 2025...
ChildFund NZ and FEDERATION launch campaign to confront Kiwis with shocking truth: Pacific children are dying from contaminated water
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ChildFund New Zealand has launched two new confronting campaigns with FEDERATION titled ‘Deadly Weapon’ and ‘Her...
Entries open for 2026 Young Lions Australia Competition, Jury Chairs announced
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Advertising Council Australia (ACA) has officially opened entries for the 2026 Young Lions Australia Competition.
Chris Kyme’s Postcard from Hong Kong with a Sydney visitor: Music Mill’s Bruce Tweedie
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This is where the creativity comes in, and Bruce’s expertise. He’ll dig up tracks you didn’t know existed.
Hard to keep up with who’s where? Portfolio & Reel offers latest Ad Agency and Production Company staff lists for Australia and NZ
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Portfolio & Reel’s Australian + New Zealand ad agency and production company directories are constantly updated...
BYRDLI and Visit Greater Palm Springs launch ‘The Edit’ with Australian creator Will Salkeld
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Minimalism meets modern storytelling in a campaign redefining how destinations connect with culture and commerce.
Fisherman’s Friend appoints Media Words as new media agency; launches ‘Friends with Benefits’ campaign via The Reactor
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Media Words, an independent media consultancy, has been appointed to lead the Fisherman’s Friend’s media account...
ALDI encourages Aussies to unleash their festive freedom in ‘Go On, It’s Christmas’ work via BMF
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ALDI Australia has launched its new Christmas campaign via BMF, inviting Aussies to sneak a slice (or two) of...
Flinders University launches new ‘They Say / We Say’ campaign via KWP+Partners and Atomic 212°
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The campaign marks an exciting new chapter in the university’s ongoing Fearless platform,
Why campaignbrief.com is #1 reaching creatives: #No paywall #No annual membership fee – what are the most viewed stories of 2025 (so far)?
November 12 2025, 1:05 pm | | No Comments
Even after introducing our no-anonymous-comments policy last year, Campaign Brief continues to attract huge audiences ac…
The Marianas unveils global ‘Far From Ordinary’ campaign to drive tourism renewal via Circul8
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The Marianas Visitors Authority (MVA) has today announced the launch of a bold new global brand platform...
NZ Police ask ‘Do you fit the description we’re looking for?’ in recruitment drive via EightyOne
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Launching with video, the campaign follows current serving officers as they travel around Aotearoa, recruiting from the
Stake launches new ‘Find Your Flow’ campaign via 72andSunny to empower Aussies on Wall Street
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A campaign designed for ambitious Aussies who want to cut through the complexity and feel in control on Wall Street.
Southern Highlands Matters Inc and Superlunar launch ‘Little Plastics’, a powerful new animated film to support the Reject Repoly campaign
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CB Exclusive: Crafted completely in the NSW Southern Highlands, Little Plastics was written, composed, directed and
Sunglass Hut encourages Aussies to ‘Own Your Moment’ in campaign + activation via Banter
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Sunglass Hut is inviting customers to step into the spotlight with its latest campaign 'Own Your Moment' via Banter...
Bursty, Thinkerbell and 72andSunny recognised at the 2025 Clio Sport Awards in New York
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Australia has scored one Gold, two Silvers and four Bronze at the 2025 Clio Sports Awards announced in New York.
Bestads Best TV / Film of the Week: ‘Catch Me If You Cannes’ via Zulu Alpha Kilo, Toronto
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Each week Bestads showcases standout global advertising work as reviewed by a top international creative...
CB Q&A: Jack Delmonte on becoming VML Sydney’s Group Creative Director – New role, same drive
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Campaign Brief can reveal that Jack Delmonte has been promoted to Group Creative Director.
The Ward Marketing Group wins big at PRIME
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The Ward Marketing Group has achieved multiple successes at a packed PRIME Awards last night at the Sofitel Sydney...
The MICHELIN Guide taps Special PR New Zealand as it expands into Aotearoa for the first time
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Michelin is pleased to announce the arrival of The MICHELIN Guide in Aotearoa New Zealand, marking its first ever...
RUN Aotearoa wins Pacific tourism campaign to phase out single-use plastics
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RUN Aotearoa has won the pitch to lead a major Pacific-wide campaign tackling single-use plastics in tourism.
Laura Nice named CEO of PHD Australia; Sian Whitnall becomes sole CEO of OMD Australia
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OMG Australia has announced internal CEO appointments at two of its agencies as it continues to build future-fit...
“Want fries with that, or that, or that?”: Burger King turns DoorDash into a nationwide fry sampling engine in new campaign via Pitchblack
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With more Kiwis choosing drive-thru and delivery, Burger King faced a simple truth: skinny fries don’t travel...
Talent Run appoints Sam McConnell to lead digital and social recruitment
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Talent Run has appointed Sam McConnell as Recruitment Partner, expanding the firm’s specialist capability across...
Grill’d partners with Universal Pictures to transform flagship Sydney restaurant into immersive Emerald City experience via Banter
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To celebrate the highly anticipated arrival of Wicked: For Good, Grill’d has partnered with Universal Pictures to...
Telstra launches ‘Codemates’ to help kids learn digital skills via +61 and Bear Meets Eagle On Fire
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Telstra has partnered with +61 and Bear Meets Eagle On Fire to launch ‘Codemates’, an initiative to teach kids...
Wildlings produces beastly charity track for Perth Wildlife Hospital
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The Perth Wildlife Hospital teamed up with Wildlings and Raz Studios to produce a fund-raising anthem with a difference.
Willow & Blake repositions heritage footwear brand Betts for a new era
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Melbourne based creative agency Willow & Blake has partnered with one of Australia’s oldest family-run businesses Betts.
Social Garden appoints seasoned executive Rebecca Tos as new chief operating officer
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Social Garden announced today its most significant executive hire in its 14−year history, appointing Rebecca Tos as COO.
Eardrum delivers global voice for Just Eat’s latest campaign ‘This Body Says’ via ABEL
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Eardrum, in partnership with creative agency ABEL and Just Eat Takeaway (JET), has cast and directed the brand voice for
Samsung makes a mess of the competition in new social-led campaign via Clemenger BBDO for the Bespoke AI Jet Ultra Stick Vacuum
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Samsung Australia collaborates with Clemenger BBDO to make a mess of less powerful cordless stick vacuums.
monday.com brings global AI campaign to Australia to tackle “AI angst” in the workplace
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monday.com has announced the Australian launch of its global 360-degree brand campaign.
Creative agency AW launches new events and activations division AW/Experiences
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Independent creative agency AW has launched AW/Experiences (AWE), a new division created to meet the growing need for...
Macca’s NZ takes its biggest burger on the road in new campaign via DDB Group Aotearoa
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McDonald’s New Zealand and DDB Group Aotearoa have gone big, turning the reveal of Macca’s biggest-ever burger into a...
We Are Social + Meltwater reveal Aussies spend equivalent of a full-time job online each week
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Australians are spending more time online than ever before, clocking an average of 41 hours per week, the equivalent...
South Bank Brisbane launches vibrant visual identity and digital experience via VML
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South Bank’s refreshed brand aims to help more people discover the precinct’s diverse experiences.
HAVAS Red global report predicts six trends that will redefine experiential marketing in 2026
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HAVAS Red has today announced the global launch of its new white paper, “A New Lens on Brand Experience 2026”.
ANZ captures the pride of Auckland in latest ‘Auckland Forever’ campaign via TBWA NZ
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ANZ Bank New Zealand has launched its latest campaign with TBWANew Zealand, celebrating the diverse communities of...
Former Howatson+Company ECD Jeremy Hogg resurfaces at M+C Saatchi as National ECD
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M+C Saatchi Group AUNZ has named Jeremy Hogg as its new national executive creative director.
Calypso Mangoes crowned the must-have summer accessory in new campaign via Elevencom
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Calypso mangoes have been relaunched as the totally irresistible taste of summer.
BYD launches SEALION 6 campaign to call time on outdated SUVs via TABOO and Glue Society
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BYD has launched a new national campaign via TABOO, positioning the BYD SEALION 6 as the intelligent choice for...
As Oasis rocks, Gibson rolls with 120% email boom!
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Gibson doubles email engagement and grows email revenue by 120% by rocking personalisation.
Aussies Rebecca Morriss + Phoebe Sloane Named Winners In Global Next Creative Leaders 2025
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The One Club for Creativity today announced that Rebecca Morriss, creative director at DDB Group Melbourne and Phoebe Sl
Chapter Perth launches “Faraway, closer” brand platform for Kalbarri
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The launch campaign is designed to both drive visitation and attract investment, positioning Kalbarri as a must-stay...
Paul Catmur: Is DDB Dead, Done and Buried? The view from New York and Ponsonby
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"Advertising loves a good crisis", says the former DDB New Zealand executive creative director, Paul Catmur.
Pickleball Australia serves up fresh look and bold vision for the future via The Contenders
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Pickleball Australia, representing Australia’s fastest growing, fun and inclusive sport, is launching a brand-new...
Cover-More Travel Insurance appoints Supermassive as new agency partner
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Following a competitive creative pitch, independent agency Supermassive has been appointed by Cover-More.
Sodali & Co. and The Woodshed “Champion Prosperity” across the South Pacific for BSP
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Sodali & Co. has partnered with production company The Woodshed to bring BSP’s new “Championing Prosperity for the...
TRUCE Halloween 4.0. – The ghouls are back
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On Friday night, Truce opened its gates to their favourite ghouls for Halloween, hosting the fourth annual...
Perth creative leader Dav Tabeshfar launches new in-house creative consultancy, Directer
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Creative 'Directers' will be matched to brands and their needs, offering creative direction, mentoring, recruitment...
Belong encourages Aussies to ‘just BE’ in first national brand platform from Pembleton
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In the chaos of everyday life, more families are seeking genuine moments of personal connection...
Q Agency celebrates four years with expansion into in-depth brand strategy, content creation
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Western Sydney-based Q Agency’s fourth anniversary sees the company continue its explosive expansion — with eleven...
Healtheries launches world-first human vs sloth sleep-off in new campaign via TBWA New Zealand
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It kicked off with a callout; challenging Kiwis to flaunt their snooze skills for a chance to win a tropical trip...
Kogan channels Oasis to promote ‘Manchester Sale’ in latest campaign via Thinkerbell
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Kogan has launched a new campaign via Thinkerbell to promote a limited-time 10% off sale across a range of bedding...
Victoria Bitter + Merv Hughes refresh the English laws of cricket in new campaign via Droga5 ANZ
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To spearhead the campaign, VB has enlisted cricket icon Merv Hughes, a man who knows a thing or two about occupying...
Coles unveils 2025 campaign via Smith St celebrating every kind of Aussie Christmas
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Coles is launching its 2025 Christmas campaign in partnership with Smith St, celebrating that Coles is the destination f
Tonic Launches in Sydney… The Sound of Renewal
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A new wave of creativity is hitting Pyrmont with the launch of Studiotonic.
Mint Payments appoints Tightknit Studio as lead strategic + creative partner for global expansion
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Travel payments specialist Mint Payments has appointed Tightknit Studio as its lead strategic and creative partner as...
Aussie expat + Ogilvy New York CCO Samira Ansari joins Copy School 2025’s star tutor line-up
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Copy School has announced Aussie expat Samira Ansari, Chief Creative Officer of Ogilvy’s flagship New York office, as...
John Lewis unveils 2025 Christmas campaign ‘Where Love Lives’ via Saatchi & Saatchi UK
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The 2025 Christmas advert from John Lewis has arrived, inviting the UK to say what they truly feel through the...
Jake Hird returns to dentsu to drive strategy and growth for dentsu B2B
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Dentsu has appointed Jake Hird as Executive Vice President – Strategy & Growth, dentsu B2B, focused on supercharging...
Smeg celebrates 40 years of classic design with new anniversary campaign via Elastic
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Elastic has unveiled its latest work for Smeg Australia, the ‘40 Years of Classic’ campaign - a cinematic homage to...
Bestads Best of the Week Reviewed by Roisin Keown, Founder + ECD, The Brill Building, Ireland
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Westfield celebrates all of the ‘Creatures of Christmas’ in 2025 festive campaign via AKQA
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Westfield and creative agency AKQA, has today unwrapped its 2025 Christmas campaign ‘Creatures of Christmas’.
Brands champion next generation of creatives: D&AD reveals briefs for 2026 New Blood Awards
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D&AD, the global non-profit championing excellence in design and commercial creativity, has today announced the...
Heart of the City launches ‘Straight to the Heart’ – a free taxi service with only one destination in latest campaign via Motion Sickness
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A fleet of vintage taxis has been turning heads across Auckland this week, offering free one-way rides into the...
Leo named ANZ Regional Agency of the Year at LIA 2025; Motion Sickness takes out ANZ Indie Agency of the Year; Droga5 is ANZ Network of the Year; FINCH is ANZ Production Company of the Year
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Leo Australia has been named 2025 Australia & New Zealand Regional Agency of the Year at the 2025 LIA Awards.
Chapter Perth serves up ‘Metaphor Muesli’ to offer a fresh take on brand-building education
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There are several levels of the presentation from ‘quick brekky’ to ‘morning brunch workshop’, so it can easily adapted.
History Will Be Kind leads Life360 Pet GPS launch campaign feat. viral runaway dachshund Valerie
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History Will Be Kind (HWBK), the award-winning creative communications agency and Life360’s communications partner in...
36 Months calls on brands to inspire teens to reclaim the holidays in ‘The First Best Summer Ever’ campaign via Omnicom and DDB Melbourne
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Social media is taking a back seat this summer, following the social media age delay that united Australian parents...
QIC encourages Aussies to take joy to the limit this Christmas in new work via Jane Doe Creation
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Building on the success of last year’s Joy Bringers platform, this year’s campaign celebrates the people who embody...
Doritos’ triangle gets a spooky glow-up for Halloween in latest campaign via Akcelo
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The product-led OOH & social campaign turns Doritos’ iconic shape into glowing Halloween visuals across Australia.
ADFEST 2026 Lotus Awards opens call for entries: Early Bird Deadline – 19 December 2025
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The Early Bird Deadline is Friday 19 December 2025, with a Regular Deadline of Friday 9 January 2026.
Hype Republic and Parkway Drive make history with world-first Sydney Opera House stunt
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Lead singer Winston McCall rappels from helicopter onto the iconic sails for upcoming concert feature film 'HOME'.
Myer gives something special in Christmas 2025 campaign launch via Howatson+Company
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Myer is once again capturing the joy, wonder and anticipation of Christmas with its 2025 campaign in collaboration...
Music Australia encourages the nation to flood their feeds with local artists in new ‘Ausify Your Algo’ campaign via Bureau of Everything
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‘Ausify Your Algo’ is designed to appeal to the anti-establishment nature of Aussies.
Steinlager celebrates NZ’s finest at the Auckland Marathon in new campaign via PHD Aotearoa, Corner Store, The Tuesday Club and LAB 5
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Steinlager’s campaign in sponsorship of the Barfoot & Thompson Auckland Marathon powered by ASICs yesterday had just...
Rebel imagines an Aussie town that sport never came to in new campaign via The General Store
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The “Town Without Sport” reveals just how deeply sport runs through our nation’s veins.
Stone & Wood launches summer campaign with some quirky collabs via Monster Children
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Stone & Wood, makers of good beer, is kicking off Summer 2025 with Afternoon Delight, its biggest campaign yet created b
Pentanet redefines what great internet looks like in new work via 303 MullenLowe + Match & Wood
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Western Australia's homegrown internet service provider Pentanet has unveiled its new brand campaign 'Pentanet/Not'...
Asahi NZ Launches ‘X by Long White’ with an Unexpected Twist in latest campaign via Droga5
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The campaign centres around Gary’s Sugar Liquidation Sale, an absurdly fun and nostalgic idea born from the premise that
Spotify launches global out-of-home campaign for the 2025 ARIA Awards via Akcelo
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In partnership with the ARIA Awards 2025, Spotify has launched a nationwide and international out-of-home...
Maritime NZ launches ‘Buoy-boy’ to promote safer boating in new campaign via FEDERATION
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This Safer Boating Week, Maritime NZ with FEDERATION, is alerting boaties to the unseen dangers that lie close to shore,
Heckler launches in Shanghai: The band is back together to redefine creative production in Asia
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Founded in Sydney in 2010, Heckler has built a reputation as one of the region’s most respected post, design...
HomeCaring reimagines how Aussies feel about care in first major brand platform via Ride Free
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HomeCaring has launched its first major brand platform titled 'A Better Experience' created and produced by Ride Free...
Luster celebrates two years; appoints Michaela Petrofes to Head of Performance role
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Brisbane-based independent marketing agency Luster recently hit the two-year mark - celebrating at West End’s Flying...
Silverchain guides older Australians through Support at Home reforms in new series via Simple
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Silverchain is supporting older Australians to navigate the once-in-a-generation aged care reforms with clarity...
Electronic Arts Inc. launches new Battlefield 6 campaign with AFL and NRL stars via Bolster
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Electronic Arts Inc. has teamed up with entertainment marketing specialists Bolster Group to launch Battlefield 6...
“Catch me if you Cannes”: Zulu Alpha Kilo film shines a light on scam work in awards shows
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In an industry obsessed with awards, some will go to any lengths to win. Once again, Zulu Alpha Kilo (Z.A.K.) is...
Australian tech company Cuttable launches in the U.S. with new campaign via Sunday Gravy
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Australian ad-tech innovator Cuttable has officially launched in the United States with what it calls “the biggest...
Special ranked #5 Independent Creative Network in Cannes Lions 2025 Global Creativity Report
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Independent creative agency Special, Campaign Brief's current New Zealand Agency of the Year, has been recognised as...
Global fitness brand Viva Leisure appoints WiredCo. following a competitive pitch
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Following a competitive pitch process, one of the world’s fastest growing fitness and lifestyle groups1, ASX listed...
Oporto launches Liam Gallagher inspired ‘Don’t Look Back in Hanger’ guided meditation via Oporto, Connecting Plots Group and A.glo
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Oporto and A.glo, part of Connecting Plots Group, have channelled the spirit of Liam Gallagher into an unexpected...
Molenberg returns with first brand ad in four years – and it runs for 12 hours via DDB Aotearoa
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It’s been a long time coming, and it’s long, but Goodman Fielder and DDB Aotearoa are reminding bread-lovers across...
CB Exclusive: From Zero to HERO – Five years on, HERO cements its rise from start-up to top indie
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CB Exclusive - This month, Campaign Brief’s Hot List Medium Agency of the Year for 2024 & 2025, HERO, celebrated its...
Omnicom responds to reports it may retire the DDB brand once IPG merger completes late Nov
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Omnicom has responded to speculation that the DDB brand could be retired amid the upcoming IPG merger.
Calling all aspiring filmakers: TAC launches 2025 Split Second Competition with bumper budget boost – deadline Sunday, 9 November
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The Transport Accident Commission (TAC) is offering young Victorians the chance to make a life-saving difference...
Telstra shows ‘together builds better’ in next chapter of ‘wherever we go’ via +61 and BMEOF
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Telstra has launched the next chapter of the ‘wherever we go’ brand platform with a distinctive new integrated...
The Type Directors Club announces Jury Presidents for global TDC72 competition
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The Type Directors Club, the world’s leading typography organization, today announced three top creatives who will...
Apparent secures creative heavyweight David Jackson as Executive Creative Director
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Independent creative agency Apparent has appointed David Jackson as executive creative director.