Arnott’s unveils ‘Moments’ ad campaign via Saatchi & Saatchi for The Neighbourhood
May 23 2022, 8:23 am | | 17 Comments
Arnott’s has launched a masterbrand campaign via Saatchi & Saatchi for The Neighbourhood to celebrate its much-lov…
M&C Saatchi and BWM isobar make the cut at shortlist stage of 2022 APAC Tambuli Awards
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The Asia Pacific Tambuli Awards has released its 2022 shortlisted entries for all categories. Australia has scored...
Melbourne independent agency Fenton Stephens makes key hires off the back of new growth
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Melbourne-based independent agency Fenton Stephens have announced key hires after new business wins and an expansion...
Maurice Blackburn launches new ‘turn your situation around’ work via Howatson+Company
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Maurice Blackburn Lawyers is helping Australians turn around their tough situations, in a first brand campaign from....
Koala to politicians: keep the ‘lying’ to the bedroom in new campaign via The Royals
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As Australia’s most awarded mattress mattress makers, Koala knows a thing or two about lying (horizontally that is).
Sydney WorldPride 2023 appoints M&C Saatchi Group as new marketing agency partner
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Following a competitive agency tender process, Sydney WorldPride 2023, licensed by InterPride, has appointed M&C...
Enigma lures former Wunderman Thompson CEO John Gutteridge to National CEO role
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One of Australia’s largest independent media, creative and brand agencies, Enigma, has appointed former Wunderman Thomps
Arnott’s unveils ‘Moments’ ad campaign via Saatchi & Saatchi for The Neighbourhood
17 Comments
Arnott’s has launched a masterbrand campaign via Saatchi & Saatchi for The Neighbourhood to celebrate its much-loved and
An Aussie or Kiwi going to Cannes? Get your invite now to the Campaign Brief Welcome Drinks courtesy of Photoplay and Fin Design & Effects
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Campaign Brief, with the generous support of Sydney-Auckland-Los Angeles based production company Photoplay, and boutiqu
London International Awards announces Ambient & Activation | Print | Poster | Billboard jury
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This year’s Ambient & Activation | Print | Poster | Billboard jury hails from all across the globe.
Edge expands media team after a series of new wins
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On the back of several new wins in early 2022, Edge welcomes a number of new faces to its media team to help service its
Independent creative agency Emotive underlines growth with seven new appointments
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Independent creative agency Emotive has announced seven new hires across account management, production and...
Limehouse launches Creative Circle event series with epic party co-hosted with Campaign Brief
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Good things happen when people get together and talk about what’s on their mind. So Limehouse is bringing the...
Who’s Who of Australasian advertising heading to the Cannes Lions in June: Check who’s going
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There appears to be a healthy contingent of Australians and New Zealanders heading to the South of France in June.
The Work 2022 Contenders: VMLY&R Australia
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Work 2022 Contenders: Elevencom
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Special NZ wins Best of Discipline In Pharma for MND NZ’s ‘David’s Unusables’ at The One Show
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Special New Zealand has been awarded the Best of Discipline in Pharma for “David’s Unusables” on behalf of Motor...
DDB crowned Agency Network of the Year at 43rd AWARD Awards; Revolver takes out Production Company of the Year for 3rd consecutive year
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The winners of the 43rd annual AWARD Awards have just been announced this afternoon at a live-streamed virtual...
Andrew Coyle joins Guilty’s roster of directors
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Melbourne production company Guilty is expanding its talent offering, by adding Andrew Coyle to its roster of directors.
Who’s where? Portfolio & Reel offers latest Ad Agency and Production Company staff lists for Australia and NZ
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Portfolio & Reel’s Australian + New Zealand ad agency and production company directories are constantly updated...
Invest in a tax deductible BestadsPRO membership for only US$30 per year to get full access to Bestads
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We hope you, like over 257,000 other ad professionals registered on Bestadsontv.com throughout the world, enjoy...
Aussie expat Samira Ansari departs FCB NYC for Chief Creative Officer role at Deutsch New York
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Deutsch New York has lured Aussie expat Samira Ansari from sister IPG shop FCB New York as it chief creative officer
The Work 2022 Contenders: AnalogFolk
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Blockhead promotes Charlotte Plowman to EP
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VFX specialists Blockhead has announced that its very own Charlotte Plowman has been officially promoted to EP, Sydney.
QLD Youngbloods launches ‘Night of the Round Tables’ networking workshop 6:30pm Wed May 25
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In its first event of the year, QLD Youngbloods will host a 'Speed-Dating-Style' networking workshop with industry...
Lion launches XXXX Zero via UM’s carbon-reducing emission media campaign
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Lion, in partnership with media agency UM, has placed looking after the environment front and centre of a new media...
Startups fuel independent agency Five by Five Global’s new business growth in Australia
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Independent agency, Five by Five Global, has been appointed by three well funded startups to manage their growth...
UNSW Sydney appoints Howatson+Company as media agency following a competitive pitch
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UNSW Sydney has awarded its media account to Howatson+Company.
The Work 2022 Contenders: Bullfrog
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Global Independent Bastion lures Simon Langley from Edge for Group Chief Creative Officer role
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Simon Langley, one of Australia’s most respected and awarded creative leaders, joins Bastion as Group Chief Creative Off
Clemenger BBDO Melbourne scores one Gold Pencil, two Silver and two Bronze at The One Show 2022 for CUB’s ‘VB Solar Exchange’
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Clemenger BBDO Melbourne, working with Betty Wants In Richmond and Finish Productions Melbourne has won a Gold, two...
Havaianas brings a slice of Rio to Manly Beach in new activation via Monster Children Creative
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Havaianas is bringing an authentic slice of Rio De Janeiro to Manly Beach for the next week, as part of the brand's...
Governor Kim Beazley, Foodbank WA and The Brand Agency Perth launch new benefactor programme aiming to end hunger in WA
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The story is based on real Foodbank research on the far-reaching effects of hunger on WA society...
The cream of Sydney’s ad + production industry attend the CB Legendary Cocktails ~ sponsored by Photoplay, Alt.vfx, Music Mill and Peach
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The Campaign Brief Legendary Cocktails for the cream of the Sydney's advertising and production industry ~ is...
Applications for Rare with Google Leadership Academy now open + Semi Permanent takeover
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Rare’s annual creative academy for underrepresented creatives returns for 2022, along with a main-stage takeover at SP.
Highly awarded creative strategist Daniel Pankraz joins The Works as strategy partner
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The Works, part of Capgemini has bolstered the agency’s senior leadership team with the addition of Daniel Pankraz...
The Work 2022 Contenders: TABOO
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Macca’s partners with The Kid LAROI for local Famous Orders Meal campaign via Wieden + Kennedy, with OMD, Mango + DDB Group Australia
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Macca’s Launches First Local Famous Orders Meal with The Kid LAROI in new campaign via Mango and DDB Group Australia.
Exit’s Tim Georgeson crafts a film perfectly in line with FEIT’s sustainability ethos using entirely found content
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Exit's Tim Georgeson has crafted a film perfectly in line with FEIT’s sustainability ethos, using entirely found...
M&C Saatchi Sport and Entertainment Australia announces four new appointments
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M&C Saatchi Sport & Entertainment has announced another four new hires to support its rapid growth.
Australian Red Cross Lifeblood unveils ‘We’re The Lifeblood of Australia’ platform via Leo Burnett
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In Australia, a new blood donor is needed every four minutes and one blood donation is needed every 18 seconds.
VMLY&R Brisbane appoints Janelle Shinners to the role of head of client engagement
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VMLY&R has today announced the appointment of Janelle Shinners as VMLY&R head of client engagement in Brisbane...
Rebecca Turner takes ownership stake in The Core Agency and becomes managing partner
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The Core Agency has appointed Rebecca Turner to the newly created role of managing partner as well as taking a...
‘Heat Happens’: Sprite launches first-ever global brand platform and refreshes visual identity
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The integrated campaign is the first global output of The Coca-Cola Company’s new networked marketing model with WPP.
Larrikin couple leads OZ Lotto’s new Lotterée campaign via 303 MullenLowe Perth
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It is the first work produced for Lotterywest since 303 MullenLowe Perth won the account last September.
Rumbletown’s industry-leading diversity and inclusion scholarship with QUT returns in 2022
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Rumbletown, Queensland’s leading independent agency group, has announced the return of its trailblazing diversity and...
If anyone feels out of place, it’s an astronaut. World leading expert Dr Valerie Young tells why Imposter Syndrome isn’t rocket science
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The term “thought leader” is vastly overused. But when it comes to Dr Valerie Young, she’s that — and more.
Open for Business: Cheil Australia expands with opening of second office in Surry Hills, Sydney
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Cheil Australia is celebrating the expansion of its national operations with the opening of a second office on Holt...
Lexus Australia appoints Publicis Groupe’s Team One Australia as new creative agency
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Lexus Australia today announced the appointment of Publicis Groupe’s Team One Australia as its new brand and retail...
Headline speakers revealed for 2022 IPA Business & Agency Leadership course: Sydney, May 29-31
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An outstanding line-up of guest speakers, all experts in transformational leadership, have been announced for this...
The Work 2022 Contenders: TBWA\Australia
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Howatson+Company leads the Aussie agency pack at shortlist stage of this year’s D&AD Awards
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Australia ranks 6th highest at D&AD shortlist stage
Westinghouse launches new laundry range with new ‘Now You Can’ campaign via Connecting Plots
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Westinghouse, part of Electrolux Group, has launched a new campaign via Connecting Plots, to drive awareness around...
The Work 2022 Contenders: Limehouse
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Nick Zonnios joins CHEP Network from Clemenger BBDO as director – CHEP PR
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CHEP Network has today announced the appointment of Nick Zonnios as director - CHEP PR.
Global DOOH marketplace VIOOH Announces Partnership with Tonic Media Network
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Today, VIOOH, a leading global digital out of home (DOOH) marketplace, has announced a new partnership with...
Bestads Six of the Best Reviewed by Ricky Soler-Armstrong, CCO, OneightyFCB, Puerto Rico
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
The Work 2022 Contenders: Dig Agency
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Block’s Keith Schleiger motivates Aussies to move in new ASICS campaign via Lampoon Group
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Keith swaps steel caps to runners for his biggest renovation yet.
The Aunties + Youngbloods host sell-out panel discussion ‘Playing in the Boys Club: How to Recognise and Overcome Imposter Syndrome’
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Four of the industry’s finest met last week for an in-depth conversation about ‘Playing in the Boys Club: How to...
The Work 2022 Contenders: Paper Moose
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
London International Awards 2022 reveals Heath & Wellness, Pharma & Medical, Heath & Wellness – Craft and Pharma & Medical – Craft juries
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Following the return to onsite judging in Las Vegas for 2022, LIA is pleased to announce the Jury Presidents and jury...
Barney creates a fruit smoothie in Bankwest’s new ‘Less Lazy Home Loans’ campaign via Union
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Bankwest and Union have today announced the launch of the latest Home Loan campaign, ‘Less Lazy Home Loans’, via the...
Monash University asks the question: Is the next generation endangered? in new work via VMLY&R
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Monash University and VMLY&R have launched the next phase of their multi award-winning brand campaign, ‘Change It,’...
The Work 2022 Contenders: Milk + Honey United
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Tourism Western Australia launches major WA wildlife display in Sydney via The Mint Partners
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Tourism Western Australia recently staged a showcase of WA’s celebrated wildlife to Sydneysiders when Broome’s famous...
Cure Our Ovarian Cancer launches campaign via Topham Guerin to help women ‘Know the Signs’
1 Comment
In the midst of the pandemic, rates of ovarian cancer detection have decreased due to lockdowns and hospital crowding.
Mediabrands launches major automation transformation; talent development and retention at its core
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Mediabrands has announced the launch of the media industry’s first major transformation of automated systems for more...
oOh!media launches POLY to inspire advertisers + agencies to push boundaries of creativity in OOH
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oOh!media has today launched POLY, a new creative and content innovation hub to inspire advertisers and agencies to...
Damon Stapleton: How to make Norwegian curry
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A blog by Damon Stapleton, chief creative officer, The Monkeys New Zealand.
Bonds launches Bonds Baby Cover for new parents in cheeky campaign via Special
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Bonds and Special have launched Bonds Baby Cover, a comprehensive policy for new parents, with Aussie comedian, Anne...
Yarra Valley Water inspires a shift to shorter showers in latest campaign via Think HQ
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Melburnians are being encouraged to take a closer look at their time spent in the shower and consider creative ways...
The Work 2022 Contenders: Sedona
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
ClearScore encourages Aussies to improve their credit score in new campaign via AJF Partnership
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Credit scoring app and marketplace, ClearScore is encouraging everyday Australians to check and improve their credit...
The Uluru Statement reminds Australians history is calling in new campaign via The Monkeys
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The Uluru Statement from the Heart has launched History is Calling – a referendum education campaign created by...
HERO launches ‘The Home and Away Hijack’ on 7News skin cancer documentary
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CB Exclusive - In a bid to address the still-rising skin cancer figures, independent agency, HERO has created a...
We all need to be Neale Daniher in new campaign for FightMND via Clemenger BBDO Melbourne
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A new campaign, created by Clemenger BBDO Melbourne, for FightMND has launched with a content piece where ambassadors...
Ad Stars extends its entry deadline extension for 2022: Submit your work before Tuesday, May 31
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By popular request, the AD STARS Organizing Committee has decided to extend this year’s entry deadline until 31st May...
The Work 2022 Contenders: The Royals
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Work 2022 Contenders: Publicis Worldwide
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Reece Moon joins CRATER in the role of head of brand, digital and marketing
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As CRATER continues to embark on its nomadic approach expanding its presence across the globe, it has welcomed Reece...
Adidas launches new ‘Run For the Oceans’ global campaign via Augusto to help end plastic waste
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Creative agency and production house Augusto is proud to release today an integrated campaign for adidas’ global...
Air New Zealand launches new creative platform for Airpoints via Bastion Shine and dentsu
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Kiwis are considered as some of the world’s greatest travellers, and while Aotearoa celebrates the return of...
New York Festivals AME Awards Announces Social Equality-DEI Grand Jury
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10 Industry Innovators Join Together to Judge DE&I Entries
Flash reveals what’s influencing Aussies ahead of the election in new PR/OOH campaign via Herd MSL
2 Comments
Ahead of the Federal Election on 21st May, Flash - a first of its kind news streaming service - has launched an...
Betting brand Rivalry joins PM election fight with boxing game via Bear Meets Eagle On Fire
32 Comments
Rivalry, an esports and sports betting brand, is introducing itself to the Australian market by launching PM Fighter...
The Work 2022 Contenders: Heckler
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Nova CREATE, Carat and Crown’s “Perthsecco” wins Nova National Campaign of the Quarter
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An integrated campaign developed in partnership with Nova, Carat and Crown has won the Nova National Campaign of the...
Paper Moose announces B Corp certification
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Paper Moose has become the latest Australian company to be recognised as a B Corp – one of few in the creative and...
The Work 2022 Contenders: Heckler Sound
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Dentsu’s Creative business adds ex-The Hallway head of strategy Tim Mottau as strategy partner
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Tim Mottau, former head of strategy at The Hallway, has joined Dentsu’s Creative business ANZ as strategy partner.
eBay exhibits some of the world’s rarest sneakers in Museum of Authentics via McCann
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eBay has long been the source of the freshest sneakers and rarest finds for Australian sneakerheads. So, to celebrate...
Raiz encourages Aussies to save and invest in new work via KPMG Creative and Milk + Honey United
19 Comments
Multi-award-winning category leading investment app and financial services platform Raiz has launched a new...
Koala gets Aussies out of any jam in new ‘When life unfolds’ campaign via Clockwork Films
8 Comments
Koala has today released a campaign, produced by Clockwork Films, that shows how its trusty range of sofa beds can...
The Work 2022 Contenders: The Hallway
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
The Mint Partners team expands with new senior appointments and internal promotion
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Award-winning brand and communications agency, The Mint Partners is building its team adding two new senior hires...
Windsorborn appoints performance director Steven Wulz and creative director Ben Stainlay
2 Comments
Creative performance agency Windsorborn is bolstering the senior leadership team announcing the arrival of two key...
Publicis Groupe announces relaunch of Performics Mercerbell to Razorfish
4 Comments
Publicis Groupe ANZ has announced the return of the Razorfish brand to the Australian market, with the relaunch and...
OMG rules at UnLtd: Cup Melbourne; over $80K raised for children and young people at risk
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The second annual UnLtd: Cup indoor soccer tournament in Melbourne has raised over $80K for children and young people...
The Work 2022 Contenders: Five by Five Global
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Pedigree celebrates all dogs as essential supporters in global campaign via Colenso BBDO
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Created in partnership with Colenso BBDO, Barefoot, MediaCom, and Weber Shandwick, Essential Support Dogs is the...
Fantastic Furniture launches new ‘Aussie Made’ integrated campaign via Connecting Plots
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Fantastic Furniture has launched a new campaign via Connecting Plots celebrating its Australian made story, showing...
ANZ launches new ‘Simpler Home Loans’ campaign with overblown ads via Special
29 Comments
ANZ has today launched its “Simpler Home Loans” campaign via Special, announcing to all Australians its new...
Buddy Films director Harry Sanna’s short film ‘Yellow Jack’ receives finalist nods
3 Comments
Buddy Films director Harry Sanna has been receiving attention of late for his writing and directing efforts on...
FROM NOWHERE with TBWA\NZ launches to provide New Zealand clients with global talent
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Today marks the launch of FROM NOWHERE with TBWANZ, a fully remote global agency team working from different...
Havas Media appoints Brendon Peters as ecommerce director for Havas Market
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Havas Media Group has announced the appointment of leading ecommerce practitioner Brendon Peters as ecommerce...
Nobody spoke and we listened. The Imposterous is back with season two. Just one rule, the first one better be Good (by).
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This week launches with Jeff Goodby, anyone who’s anyone knows that he’s someone. Creator of ‘Got Milk’ along with...
Boody launches new ‘Official Underwear of the Entire Planet’ platform via Clemenger BBDO
23 Comments
Australian underwear brand Boody has launched its first creative work under new brand platform, ‘The Official...
Sportsbet launches new ‘If Your Mates Had Question Time’ video series via Sherpa
2 Comments
With the 2022 Federal Election in full-swing plenty of punters have been left wondering the same thing... when are...
Bestads Six of the Best Reviewed by Jason Schragger, CCO, Saatchi & Saatchi, L.A./Dallas
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
The Work 2022 Contenders: BWM isobar
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Adventure Kings and 4WD Supacentre partner up for sponsorship campaign via JOY
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Independent integrated agency JOY, along with Australian owned camping brand, 4WD Supacentre and outdoor sports group...
Sheridan shows exactly what deep sleep looks like in latest campaign via Fabric\TBWA
9 Comments
There is no greater proof of deep sleep than what you look like. We are acutely aware of how well rested we look when...
Paris Hilton joins the Irwins as their new zookeeper in latest Uber Eats campaign via Special
33 Comments
American media personality, socialite and businesswoman, Paris Hilton unites with world-famous celebrity zookeeper...
The Work 2022 Contenders: Leo Burnett Australia
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
In Marketing We Trust to host Google Analytics 4 conference in the Metaverse at 6pm AEST, 19 May
1 Comment
With next year marking the end of Universal Analytics it is time to get prepared for the new era of Google Analytics...
Creative curators Short Term Girlfriend celebrates two years with revamped offering
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Welcome to the freelance revolution and a new kind of recruitment agency
The Langham, Gold Coast appoints HERO as new agency following a competitive pitch
1 Comment
Independent agency, HERO has been announced as the agency partner to launch the luxury hotel brand, The Langham, Gold...
Swinburne Online launches new ‘Ready for More’ brand platform via Ogilvy Australia
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Swinburne Online, one of Australia’s leading online education providers, has launched a new brand platform via Ogilvy...
Travalyst and Augusto encourage travellers to put sustainability at the heart of their holidays in new campaign video starring Prince Harry
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Augusto are proud to support a campaign released today for Travalyst, the not-for-profit sustainable travel...
Secret-Shhh launches new conscious jewellery campaign via All About Content
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A new campaign by All About Content showcases the brilliance of Secrets-Shhh stones, an uncompromising and...
The Work 2022 Contenders: Saatchi & Saatchi Australia
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
dentsu Aotearoa appoints Anne Boothroyd as new executive creative director
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dentsu Aotearoa has announced the appointment of Anne Boothroyd as new executive creative director, joining a growing...
The Betoota Advocate’s Errol Parker and Clancy Overell announced as hosts for AWARD Awards
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AWARD has announced that Errol Parker and Clancy Overell, editors of The Betoota Advocate, will host this year's 43rd...
Colonial First State encourages Australians to rethink retirement in new work via It’s Friday
17 Comments
In a new brand platform and TTL campaign: ‘Unleash Your Second Half’, created by newly appointed agency, It’s Friday...
Ivory Coat launches new integrated ‘For pets as healthy as you’ campaign via The Royals
1 Comment
When it comes to human food, people understand that raw natural ingredients lead to a healthier lifestyle.
Q&A: We Are Social executive CD Ben Clare on joining the agency and the future of creativity
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Q&A with Ben Clare, newly appointed executive creative director at We Are Social.
Founders Kieran Antill and Ross Hastings expand Ne-Lo Group with the launch of BigSpace
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Founders of specialist management consultancy, Ne-Lo Group, executive creative director Kieran Antill and...
The Work 2022 Contenders: Showpony
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Seagrass Boutique Hospitality Group appoints Edge as media agency for restaurant brands
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Edge has been appointed by Seagrass Boutique Hospitality Group to handle media strategy, planning and buying across...
Transport for NSW asks drivers ‘What’s your Plan B’ in new campaign via Ogilvy Australia
14 Comments
The NSW Government, working with Ogilvy Australia, have launched the latest iteration of the Plan B campaign...
The Work 2022 Contenders: Host/Havas
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Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2022...
Icon Agency expands Sydney office; announces new appointments and promotions
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Icon Agency has grown its Sydney footprint with an expanded office while announcing four new hires across the business.
GoshDamn (aka UK duo Josh + Dan) and Kiwi Vanessa Perdriau join CRATER’s directing line up
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CRATER has added further strength to its international directing roster with the signing of two strong outfits.
Enero sharpens portfolio focus with the sale of The Leading Edge and The Digital Edge
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Enero Group, a global portfolio of marketing and communications specialist agencies, has today announced the sale of...
Design Conference Turned Festival: Get Ready for #TDCbne22 – 15% discount for CB readers
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Special 15% discount code available for Campaign Brief readers.
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The Campaign Brief Creative Rankings of the top advertising agencies, executive creative directors, creative directors, creatives and clients in Australia, plus top directors and production companies, based on points awarded on www.bestadsontv.com over the last two years.