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Ampol helps the nation travel ‘far and wide’ in new campaign via Saatchi & Saatchi + iProspect

April 21 2021, 9:38 am | BY Ricki Green | 21 Comments

Iconic brand Ampol has returned to the nation’s roadside launching ‘Far and Wide’ a wide scale, integrated campaig…

 
PHD named #1 Best Place to Work on the 2021 AFR BOSS Best Places to Work List
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Today, PHD Australia was honoured to be recognised as one of Australia and New Zealand’s Best Places to Work.
 
The Incredible Production Collective (The IPC) ‘Your Project Your Way’
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IPC has a vision for the future of production.
 
This week’s Best Ad Jobs @ TheBestAdJobs.com
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Each week Campaign Brief posts positions available within the Australasian and Asian advertising, media and marketing...
 
The One Club announces Right The Ratio 2021 Summit to advance industry gender equity
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In line with its commitment to advance gender equality and inclusiveness in advertising, The One Club for Creativity...
 
Women’s Work Collective and Saatchi & Saatchi New Zealand enter Cannes Lions with a case study of a campaign that never ran
2 Comments
Women’s Work, a collective of women New Zealand photographers, admit that you won’t have seen their campaign before...
 
Te Whānau O Waipareira hold their heads high in ‘Proud To Be Māori’ film via Motion Sickness
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In its first major brand campaign, Te Whānau O Waipareira celebrates Māori identity with a call for resilience and hope.
 
Ampol helps the nation travel ‘far and wide’ in new campaign via Saatchi & Saatchi + iProspect
21 Comments
Iconic brand Ampol has returned to the nation’s roadside launching ‘Far and Wide’ a wide scale, integrated campaign...
 
Deadline extended for Free entries to CB’s The Work 2021: Submit your best by Friday April 30
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Now in its 19th year, The Work features the very best advertising of the year from Asia, Australia and New Zealand.
 
Alt.vfx brings on Eyvonne Carfora as new executive producer based in Melbourne
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Alt.vfx has revitalised its South Melbourne studio with the appointment of Eyvonne Carfora as the company’s new EP...
 
Milo activates ‘Beast Mode’ in new MILO Protein cereal campaign via Connecting Plots
3 Comments
MILO Cereal has launched its first major marketing campaign for its newly launched Protein cereal via independent...
 
Coles Car Insurance launches latest campaign via TBWA\Melbourne and OMD
2 Comments
After a year of restrictions and lockdowns, Coles Insurance has launched a new campaign to encourage Australians to...
 
Bestads Six of the Best Reviewed by Matteo Maggiore, senior creative, Jung von Matt
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
 
UnLtd’s Big Splash raises $95K for children at risk; Seven West Media sails to victory
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The fourth UnLtd: Big Splash sailing regatta has raised $95K for children and young people at risk with Seven West...
 
BPAY launches latest instalment of ‘In Your Corner’ brand platform via BMF
1 Comment
Most people don’t think about their bills, until they encounter an unexpected debit, which can really ruin the moment.
 
Australian Red Cross launches first brand campaign in almost a decade via DDB Sydney
13 Comments
Last year, Australian Red Cross experienced its biggest demand since World War II, so it has responded with a new...

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Song Zu, Big Sync and CB to hold Little Legends Lunch on May 28 at the Imperial Hotel, Sydney
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Song Zu, Big Sync and Campaign Brief are pleased to announce that, after a 1 year delay, the inaugural Little Legends...
 
Love Luna launches its first campaign ‘Easy Decision’ via Willow & Blake
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Love Luna period and leak-proof underwear has launched its first campaign, ‘Easy Decision' developed by Willow & Blake.
 
v2food appoints HERO network’s B.B.E as lead strategic and creative agency
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Building on the momentum of the recently announced Toyota and Maybelline New York wins, Australian plant-based meat...
 
Commercial Producers Council welcomes AIRBAG head of production Martin Box as new co-chair
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The Commercial Producers Council has announced the appointment of Martin Box as its new co-chair, effective immediately.
 
Nine names Tara Ford, Cindy Gallop, Ant White and Russel Howcroft for State of Originality panel
2 Comments
Nine has today named the judging panel for its much-anticipated State of Originality, Australia’s richest advertising...
 
Suncorp launches ‘One House To Save Many’ via Leo Burnett Sydney and The Glue Society
37 Comments
As Australia battles record floods, destructive bushfires and powerful storms, it’s becoming undeniable – our natural...
 
Attention Advertising+Production professionals in Australia: is your free Bestads profile up to date?
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We hope you, like over 230,000 other ad professionals registered on Bestadsontv.com throughout the world, enjoy...
 
Is this one of those Huddle Insurance ads? Huddle unveils new campaign via The Glue Society
28 Comments
Home and car insurance company, Huddle, has today launched a new Australia-wide campaign...
 
American Express encourages consumers to dine out in Small Shop work via dentsu mcgarrybowen
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American Express has unveiled its new Shop Small campaign in Australia via BWM dentsu Sydney, encouraging consumers...
 
Colenso BBDO begins new era; appoints Angela Watson as managing director
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Colenso BBDO has today appointed local candidate Angela Watson as managing director following an extensive global...
 
Clemenger BBDO Melbourne Group welcomes 10 new ‘Unique Characters’
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Clemenger BBDO Melbourne Group has welcomed 10 new starters to the agency as part of its 2021 Unique Characters program.
 
WPP AUNZ launches NextGen Leaders program to attract new + diverse talent across the region
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In partnership with WPP Global, WPP AUNZ has today announced the launch of a new program designed to attract new and...
 
Vale Edmund Richardson: Just quietly, he was magnificent
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Edmund passed away unexpectedly but peacefully on Wednesday 7th April, 2021, aged 33.
 
CB Exclusive: Copy School is back after last year’s Covid cancellation – enrol now
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CB Exclusive - Sydney tutors are lined up for w/c May 10 and the call for Sydney enrolments is now on.
 
Furphy celebrates tellers of tall tales in new ‘Unearthing Unbelievable’ experience via Akcelo
3 Comments
Eight in ten Aussies (86%) believe telling a furphy is a unique part of Australian culture, now Furphy is on a...
 
Rumbletown announces unique Pathways Scholarship with QUT Business School
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Queensland’s leading independent agency group Rumbletown has launched a pioneering diversity and inclusion...
 
Brancott Estate launches new ‘Taste Life on the Flip Side’ campaign via Initiative Studio
1 Comment
Pernod Ricard and Initiative Studio have launched “Taste Life on the Flipside” for Brancott Estate’s Winemakers’...
 
[yellow tail] appoints Connecting Plots to handle social media following recent win
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Creative communications agency Connecting Plots has been appointed by Casella Family Brands to handle the social...
 
Toyota launches ‘Where Freedom Meets Family’ Kluger Hybrid campaign via Saatchi & Saatchi
25 Comments
Toyota Australia has launched the all-new Toyota Kluger Hybrid in a new campaign via Saatchi & Saatchi Australia.
 
Our Watch asks men to reconsider their actions when they see disrespect towards women in newly launched campaign via Thinkerbell
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After women all over the country took to the streets last month to march for justice and to end violence against...
 
New independent agency Milk & Honey United appointed creative agency for James Squire Beer
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Following a competitive pitch process, new independent agency Milk & Honey United, led by industry heavyweights Steve...
 
Register now for the 42nd AWARD Awards Virtual Ceremony on Friday 21 May at 3:00pm AEST
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The AWARD Awards ceremony will take place virtually via a live-stream on Friday 21st May at 3.00 pm (AEST).
 
A tax deductible BestadsPRO membership for only $30 per year to get full access to Bestads
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We hope you, like over 175,000 other ad professionals registered on Bestadsontv.com throughout the world, enjoy...
 
Daniel Reisinger named Infinity Squared creative partner; Charles Billeh promoted to associate EP
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Creative production company Infinity Squared has promoted award-winning director Daniel Reisgner to creative partner...
 
Traffik bolsters agency with new appointments and new positioning: Everything Activation
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Activation agency, Traffik, has unveiled a significant rebrand and expansion of its service offering as part of its...
 
State reveals mistake-prone days of the week in latest campaign via Colenso BBDO
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In its latest campaign via Colenso BBDO, State has crunched 12 months’ worth of claims data to uncover the types of...
 
Australia’s Loyalty Crisis: R/GA’s New Report Uncovers a Staggering 60% of Customers in Australia Unlikely to Return
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R/GA Australia has released a CX report that reveals a loyalty crisis in Australia.
 
VERSA launches world-first website delivering hyper-personalisation to every visitor
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In a move that will revolutionise website design and marketing, world-leading conversational agency VERSA has...
 
Tribal Australia appoints Colin Jowel as first-ever chief strategy officer
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Tribal Australia, part of DDB Group, has hired Colin Jowell as its first-ever chief strategy officer, further...
 
Bestads Six of the Best Reviewed by Russell Barrett, CEO + CCO, BBH-PWW India
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
 
Melbourne Symphony Orchestra partners with Tallest Tower for ‘Symphony in the Sky’ via Bastion Effect
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To celebrate the official completion of Australia 108, the tallest residential building in the Southern Hemisphere...
 
TAFE SA appoints Showpony Adelaide as creative agency following a three-way pitch
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TAFE SA is South Australia’s largest vocational education and training (VET) provider and one of the largest in...
 
The Mint Partners signs trio of travel clients
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The Mint Partners, one of Australia’s leading integrated brand and communications consultancies has added a trio of...
 
Digitas’ Maurice Riley and Octagon’s Ben Hartman remain as Jury presidents for Cannes Lions 2021; Seven Aussies on Cannes juries
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Cannes Lions announces 2021 jury members
 
Hort Innovation says #HitRefresh with an apple in new campaign via TBWA\Sydney
3 Comments
Hort Innovation has launched a new campaign encouraging Aussies to make a healthy snack swap by grabbing an apple...
 
Audio’s increasing presence prompts Smith & Western’s launch of S&W Sonic Branding
3 Comments
Globally awarded Sydney sound-house Smith and Western has officially launched a new audio branding agency, S&W Sonic...
 
H&H Group launches global creative platform with film voiced by Nicole Kidman via Gen C
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H&H Group (parent company of Biostime, Swisse, Solid Gold, Dodie, Good Goût, and Aurelia Probiotic Skincare) stands...
 
atWork Australia appoints Archibald Williams; launches new employment services campaign
2 Comments
Following a competitive pitch, independent agency, Archibald Williams has won the atWork Australia account and been...
 
Converse launches new ‘City Forests’ sustainable public art campaign in Melbourne via Amplify
3 Comments
Global campaign hits Melbourne’s (Naarm) streets as Converse collaborates with All Star member and Gumbaynggirr...
 
R/GA creatives make scented candles to remind staff of things they miss about being together
18 Comments
With the pandemic still making it impossible for advertising firm R/GA New York’s 650 employees to be together...
 
Global brands partner on D&AD Shift with Google to support emerging talent in securing paid opportunities within the creative sector
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D&AD has today announced new partnerships with leading brands adidas, Disney, Penguin, Here Design and giffgaff for...
 
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Global free-to-enter competition returns with five dedicated regional competitions.
 
UNIFIED Music Group and Bolster partner with Creative Victoria to produce The “Main Stage” virtual forum set for Thursday, 29 April
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Hit hard by the pandemic, the Australian music industry faces a long rebuild as the rest of the country returns to...
 
After a sad year, the spirit is back for Qantas via a heart-warming spot from BWM dentsu
41 Comments
After its toughest year in history, Qantas is coming back and carrying the spirit of Australia with it. Flights have...
 
Smokers encouraged to ‘Quit Your Way in May’ in new animated campaign via Showpony Adelaide
6 Comments
To encourage more smokers to give quitting a go, the South Australian Government has designated May 2021 as a...
 
Hype DC celebrates impact of sneaker culture in new Sneakertellers campaign via TABOO
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Hype DC has today launched the Sneakertellers campaign via Melbourne advertising agency TABOO, celebrating sneaker cultu
 
Join VIC Youngbloods for first WIP drinks of the year at the Spread Eagle, Thursday 15 April
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Boy, oh boy, it’s been a while. Holy Moly. It's time for a drink.
 
BPAY donates $25K to farmers in Rural Aid campaign with support from BMF and Ikon
1 Comment
BPAY is continues its Rural Aid partnership in a snap campaign developed by BMF, to support farmers impacted by...
 
SA annual winter event Illuminate Adelaide launches new brand identity via KWP! Adelaide
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The brand identity and website created by customer experience agency, KWP!, in collaboration with South Australia’s...
 
YoPRO enlists Ash Barty, Kyle Chalmers and Brandon Starc in Olympic campaign via Emotive
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Danone’s high protein snack brand YoPRO has launched its Tokyo Olympic campaign ‘Every Millimetre Matters’ via Emotive..
 
AdFest 2021 Lotus Awards: TBWA\Sydney and Leo Burnett Melbourne score Grande trophies; Mindshare Sydney named Media Agency OTY
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ADFEST has unveiled the winners of the AdFest 2021 Lotus Awards, announced at today’s online ceremony on Thursday 8th...
 
Tourism Australia welcomes New Zealanders back to its shores in first international campaign in over a year via M&C Saatchi, Sydney
2 Comments
New Zealanders are being invited to take advantage of exclusive travel access to Australia and enjoy all of the...
 
WPP AUNZ appoints Lisa Sheehan to the role of chief people officer
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WPP AUNZ has announced the appointment of Lisa Sheehan to the position of chief people officer AUNZ.
 
Cannes Lions cancels Festival hopes and commits to fully digital experience
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The Lion-winning work will be announced and awarded during Cannes Lions Live.
 
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Bonds debuts ‘Dusty ‘n’ Rusty’ content series featuring AFL legend Dustin Martin and comedian Brett Blake.
 
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6 Comments
The Ogilvy Australia Network has expanded its creative department in Sydney with the appointment of three new...
 
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Independent Australian communications agency group, Bastion Collective has announced the appointment of Michael...
 
Victoria Bitter encourages Aussies to swap solar power for beer with the launch of the VB Solar Exchange via Clemenger BBDO, Melbourne
26 Comments
Victoria Bitter and Clemenger BBDO Melbourne have launched the VB Solar Exchange – a new program that enables beer...
 
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Our oceans are choked with plastic. Eight million tonnes of plastic pollution ends up in the ocean each year...
 
Showpony retains Balfours creative account
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Showpony Adelaide has retained the Balfours Bakery creative account after a four-way pitch.
 
Stockland steps up the fun these School Holidays with new AR experience via VANDAL
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Stockland has partnered with creative agency VANDAL to bring a new Augmented Reality (AR) experience to eight of its...
 
electriclimefilms and Riot Games produce comedic films for Valorant’s new campaign
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electriclimefilms has collaborated closely with Valorant by Riot Games to produce four short, comedic user...
 
IKEA launches HUND COUTURE for dogs in April Fools’ Day campaign via CHE Proximity
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IKEA launches HUND COUTURE, haute couture outfits for dogs made from their iconic bags
 
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The Ogilvy Australia Network has further strengthened its integrated and collaborative offering for clients by...
 
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Advertising Council Australia has announced that Melinda Geertz, CEO Leo Burnett Australia, and David Brown, managing...
 
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The opening of quarantine free travel from Australia to New Zealand is a positive step on allowing both countries to...
 
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AIA New Zealand heroes its science-backed health and wellbeing program AIA Vitality to New Zealanders with an...
 
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Portfolio & Reel’s Australian + New Zealand ad agency and production company directories are constantly updated...
 
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Director Noah Marshall partners with Ngaio McCreadie to launch independent Australasian production company Larchmont.
 
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Exit director, Tim Georgeson, is back in Australia and keen to pick up where he left off before Covid closed down his...
 
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The Type Directors Club (TDC) announced the launch of Type Drives Communities, a global conference that will explore...
 
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A blog by Damon Stapleton, regional chief creative officer, DDB Australia and New Zealand.
 
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The agency has revealed its first work for Dulux since winning the account in 2020.
 
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Due to high demand, The Cresta Awards 2021 has extended its Super Early Bird entry deadline to 14 April.
 
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M&C Saatchi Sydney creative team Melissa Hawkett and Jason Leigh have taken out round five of the Siren Awards for...
 
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Independent media agency Scout has strengthened its leadership team with the appointment of leading media professional..
 
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The finalists for the 42nd AWARD Awards have been announced today across all categories. CHE Proximity leads the...
 
Special Group Australia lures highly awarded Colenso BBDO CD Max McKeon to CD role
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Special Group Australia welcomes Max McKeon as creative director
 
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Providing advertising and branded content creators access to a more streamlined colour grading process, experienced...
 
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Cosmetic brand Maybelline New York, part of L’Oreal Group, has named McCANN and independent network HERO, as its...
 
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McDonald’s supports Seven’s coverage of the 2021 AFL Season in new TVC via DDB Sydney
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The Seven Network’s market-leading strategic cross-media arm, 7RED, has joined forces with OMD, DDB Sydney and...
 
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A new YouTube channel aimed at providing practical tips for new talent wanting to break into the advertising industry...
 
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adidas and retailer JD Sports have joined forces to unveil a campaign, which champions the stories of Australian...
 
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To launch its 2021 event, Melbourne International Comedy Festival has teamed up with creative content studio Gen C to...
 
Genea Fertility re-writes story of where babies come from in new campaign via CHE Proximity
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Genea Fertility, one of Australia’s leading providers of assisted conception treatment including IVF and egg freezing...
 
Patrick Dangerfield stars in NAB’s 2021 AFL Mini Legends campaign via Clemenger BBDO Melbourne
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NAB has launched the latest iteration of its iconic AFL Mini Legends campaign via Clemenger BBDO Melbourne.
 
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SA Police launches controversial new Road Safety campaign via Black Sheep Advertising
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South Australian Police has launched a controversial road safety campaign via Black Sheep Advertising.
 
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CB Exclusive - Westpac has become synonymous with big, beautiful brand campaigns and their recent Life is Eventful...
 
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DDB Aotearoa and Macca’s New Zealand have taken viewers on a scenic tour of the iconic restaurant’s local supply...
 
50% entry discount extended for London International Awards entries finalised through 31st March 2021 due to unprecedented demand
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London International Awards (LIA) has extended the 50% discount for entries finalised through 31st March 2021 due to...
 
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Viva Energy Australia, the licensee of the Shell brand in Australia, is set to launch a new national campaign for the...
 
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Digital agency Luminary has been officially certified as a B Corp, confirming its commitment to corporate social...
 
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Two years ago freelance creative director and co-author of The Right-brain Workout, Alex Wadelton had the worst meal...
 
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Vanish Australia this month launches a challenge to Australians to #DareToRewear their clothes, with confidence...
 
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Finish has unveiled its new national campaign via Host/Havas, a continuation of #FinishWaterWaste, encouraging...
 
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