Petbarn shifts to branded entertainment in latest campaign via Howatson+Company
October 13 2026, 9:49 am
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In an effort to further advance the brand’s deep emotional connection with pet parents, Petbarn, alongside Howatson+Co...
WorkSafe Victoria helps injured workers get back to work and back to life in latest campaign via Shannon Behaviour Change
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The campaign supports WorkSafe’s ambition to improve return to work outcomes across Victoria.
Banter wins Lessn as Grown-Up Social builds momentum
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Independent engagement marketing agency Banter has been appointed as Lessn's full-service social agency, adding the...
Medibank helps Australians ‘Untangle’ in new mental fitness platform via Colenso BBDO
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Medibank has launched its next evolution in addressing mental wellbeing, 'Untangle', a new national brand campaign...
Creative Director in his eighties tells all: Ian MacTavish has written ‘Macca’s Way. 80 Years of Yarns’, a story for every year of his life
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He started in Sydney advertising in 1959, spent the swinging sixties working in London, and went on to create campaigns
Bestads Best of the Week Reviewed by Hélio Maffia, Creative Director, BBDO, New York
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Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi
The Director’s Take ~ Siobhan Mulready
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Every director’s got a guilty pleasure show, a set horror story, and strong opinions on coffee vs. something stronger.
The New Wave ~ Banter
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and explo
Venetian Media Group and Double Woo unite for first grant in pilot program to catalyse Aussie creatives
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Independent fame agency Double Woo and Venetian Media Group have announced a joint strategic, one-off investment in...
Petbarn shifts to branded entertainment in latest campaign via Howatson+Company
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In an effort to further advance the brand’s deep emotional connection with pet parents, Petbarn, alongside Howatson+Co..
YoungBloods NSW launches The Scrappys awards to celebrate industry’s scrappiest young talent
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YoungBloods NSW has launched The Scrappys, a new award show celebrating emerging talent in the advertising industry.
VIC Police launches candidate-first recruitment platform ‘Put yourself forward’ via Thinkerbell
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Victoria Police with Thinkerbell has a new recruitment campaign, 'Put Yourself Forward' designed to transform how...
Defence Health appoints Match & Wood as media agency
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Independent media agency Match & Wood has been appointed by Defence Health following a competitive pitch process.
How Ken Walther will outlive you all: Richard Clarke’s tribute to Perth’s Jingle King
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Perth’s much-loved Jingle King, Ken Walther was an extraordinary talent who charmed everyone he met.
Born the Agency launches Seasoned, an agency of over-55s helping brands sell to over-55s
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Seasoned by Born the Agency is launching with a brilliantly simple premise: that to best serve businesses selling into t
Attention production + content companies: Don’t miss the Big Issue of Campaign Brief featuring OZ/NZ TVC Production + Content Report – BOOK NOW
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Don't miss the bumper Summer issue of Campaign Brief - which features the annual TVC Production + Content Report
VIC Police launches candidate-first recruitment platform ‘Put yourself forward’ via Thinkerbell
October 13 2026, 9:19 am
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Victoria Police with Thinkerbell has a new recruitment campaign, ‘Put Yourself Forward’ designed to transfor...
Zentera goes inside the merino fibre in new AI-produced film ‘Merino Deep Dive’ via Odd Global
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CB Exclusive - Odd Global’s latest AI production for Zentera uses structure, accuracy and full control to visualise...
Movember enlists Rick and Morty and Aaron Chen to ‘Make a Growmitment’ in new global campaign via Special and CREATIVITY&COMMERCE
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Movember has launched its 2026 global campaign, 'Make a Growmitment' via Special, calling on men everywhere to not grow
UNE celebrates unconventional paths to study in new ‘From U to Next’ campaign via Tag
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The University of New England (UNE), in partnership with dentsu, have debuted its new brand platform in Australia...
Petal & Pup scoops up summer with sweet gelato takeover via Curious Nation
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Online fashion brand Petal & Pup has welcomed the warmer weather with a takeover of iconic Bondi gelateria...
Thompson Spencer’s Melanie Spencer only NZ winner in Women to Watch APAC 2026 Awards
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Thompson Spencer Co-Founder and Group CEO Melanie Spencer has been named a winner in Campaign's Women to Watch Asia...
The New Wave ~ Paper + Spark
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
Advertising effectiveness champion Colin Wilson-Brown steps down as Effie Chair of Judges
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Wilson-Brown chaired the organising committee of the Advertising Federation of Australia's original Advertising Effectiv
DO. ANZ appoints Monique Horrigan as Senior Designer and Cat Lewis as Account Director following recent new business wins
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Horrigan (above left) is a talented hybrid Designer, who has spent most of her career in London working across a number
Senior marketers are more confident than ever, but 38% sign off AI strategy without human review
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90 per cent of those surveyed say decision-making has become easier over the past year. That's despite 59 per cent namin
The Y launches most significant unified national brand platform ‘It Starts Here’ via Think HQ
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“It Starts Here” aims to shift perceptions of The Y beyond its longstanding association with sport and recreation, posit
Countdown to FREE Entry to Campaign Brief Agency of the Year + CB HOT LIST 2027 – deadline Friday 4 December
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CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an agen
Campaign Brief Creative Circle: What’s hot in October 2026?
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Each month, Campaign Brief invites top creatives to choose one standout piece of Australian work made outside their...
Special Australia takes out Grand Effie + Effective Agency of the Year at Australian Effie Awards; Seven Gold Effies awarded at gala event in Sydney
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Gold Effies went to Special, 303, Bear Meets Eagle on Fire, Howatson+Co, Sunday Gravy and Wieden+Kennedy.
Moonsail Perth co-founder Paul Coghlan sets course for Rudder as Samantha Hassall steps up to Managing Director role at Moonsail
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“The original plan was for Rudder to live under the Moonsail banner,” said Coghlan. “But as Rudder grew, it became..."
Kill Boring Dead offers aspiring creatives one-hour agency careers as part of Melbourne Fringe
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Across four nights, guests will clock in, join the team and get stuck into meetings, ideas and the entertaining business
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Attention production + content companies: Don’t miss the Big Issue of Campaign Brief featuring OZ/NZ TVC Production + Content Report – BOOK NOW
October 12 2026, 2:00 pm
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The bumper Summer issue of Campaign Brief – which features the annual TVC Production + Content Report – is ...
Bestads Best TV of the Week: Telstra’s ‘Villains – Supreme Leader’ via Bear Meets Eagle On Fire with +61
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Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a
Paper Moose set to host ‘Is gen AI the great equaliser?’ MooseBites event in Sydney on Thursday 22 October
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'Is gen AI the great equaliser?' will look at what gen AI actually delivers, what it costs and where humans remain key.
Hankin’s Rankins: Bestest Dogs in the Advertising Industry
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Andrew "Hank" Hankin presents the Bestest Dogs in the Advertising Industry.
Canva, LinkedIn, Reddit + MLA leaders among judges for inaugural Content Summit Awards
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Senior marketers, strategists, creators and platform leaders from some of Australia's best-known brands and...
Micah Walker, Dani Bassil, Mim Haysom and more join ACA’s Business & Agency Leadership course, running 18–20 October at QT Sydney
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Advertising Council Australia (ACA) has added seven senior industry leaders to the line-up for this year's Business...
The New Wave ~ Rare
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
Healthcare marketing is back in the Effies. Now let’s make it count.
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By Stuart Black, CEO, Ward Marketing Group
Macca’s elevates the everyday drinks run with new McCafé Tray Bag via Wieden+Kennedy Sydney
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Macca’s Australia is giving the everyday drinks run a fashion-forward makeover with the launch of the limited-edition...
Squeak E. Clean Studios crowned Music Company of the Year at CICLOPE Awards 2026
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Squeak E. Clean Studios has been named Music Company of the Year at the CICLOPE Awards 2026.
Heckler appoints Coralie Tapper as Head of Film & Television as it expands into original content
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Independent creative studio Heckler is doubling down on its ambitions in film and television, announcing Coralie Tapper
WPP names McCann Global CEO Tyler Turnbull as new CEO of WPP Creative, succeeding Jon Cook
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WPP has today announced that Tyler Turnbull will join the company as CEO of WPP Creative in early 2027.
303 Perth renews contract with Lotterywest
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303’s long-running relationship with Lotterywest is set to continue, renewing its contract, with an extension option.
Darcy Keely’s Creative LIAisons wrap-up: Primitivism, Persuasion, Power in Numbers
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What's with creatives and moustaches?
Murder She Wrote unveils new identity via Young Folks
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Murder She Wrote, a new retail concept and reader community for fans of dark romance, has unveiled its brand identity...
Water Corporation launches new ‘Water Colours the West’ campaign via The Brand Agency
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The creative approach utilises a visual device termed "Watercolour Storytelling" to deliver complex messaging...
Countdown to FREE Entry to Campaign Brief Agency of the Year + CB HOT LIST 2027 – deadline Friday 4 December
October 11 2026, 2:03 pm
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CB Agency of the Year (plus Medium and Small AOY) is the most coveted of all trade mag titles to win – and where an ag...
ENTER launches to make Australian brands more entertaining
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Chris Russell (previously Sony Music, Universal and Octagon) and Shea Bennett (Last Humans and Chello) have launched...
DAZN Media+, oOh!media and Seven Network take out UnLtd Open 2026 titles in Sydney, Melbourne and Brisbane
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The Australian advertising industry has once again come together to swing, putt and connect for a good cause, with...
Seven days, one suit, zero washes: Cuddly Refresh Rinse takes on activewear’s ‘Permastink’ via VML
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Cuddly enlisted DJ and comedian Dom Littrich to create as much stank as humanly possible.
Town Square appoints Matt Altis as head of media to strengthen integrated offering
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Independent Melbourne agency Town Square has appointed former PHD executive, Matt Altis, as head of media to further...
The New Wave ~ The Fuel Agency
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
STRONG Pilates unveils ‘Pilates. Strength. Cardio. One Membership’ campaign via Sneaky Studio
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STRONG Pilates has unveiled its latest global brand campaign, Pilates. Strength. Cardio. One Membership., developed...
AKQA promotes Luciano Di Leonardo to Executive Technology Director, Australia
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AKQA has promoted Luciano Di Leonardo to Executive Technology Director, Australia, expanding his leadership remit as...
TAFE Queensland launches ‘Make Your Great Happen’ brand platform via Cristian & Marianne
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TAFE Queensland, alongside Queensland creatives Cristian & Marianne Pty Ltd, and Queensland production company...
Rick Barry appoints former M+C Saatchi CD Andrew Torrisi as Creative Director
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Independent creative studio Rick Barry has added award-winning creative director Andrew Torrisi to its ranks...
AiCandy isn’t predicting the future of filmmaking. It’s creating it.
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Tesoriero and Boswell brought decades of award-winning advertising, filmmaking, storytelling and production experience i
CommSec relaunches with ‘Seagulls’, in swan song campaign for CommBank via M+C Saatchi ~ directed by Collider’s Dylan Duclos
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M+C Saatchi has launched its final campaign for CommBank, as it relaunches CommSec with a new brand identity...
The New Wave ~ Rethink Everything
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
The Director’s Take ~ Laura Sargisson
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Every director's got a guilty pleasure show, a set horror story, and strong opinions on coffee vs. something stronger...
Australian Bananas turns a banana into a gym pass for two in new campaign via Thinkerbell
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After launching in 2024, growing to a thousand gyms in 2025 and extending to pools with Swim Pass, Banana Gym Pass is...
Wild Turkey unveils new look for its RTD range via The Creative Method
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Wild Turkey has unveiled a new look across its 39-product Australian ready-to-drink portfolio, putting its iconic...
Melanie C gives up iconic tracksuits to power annual Uber x Red Cross Clothing Drive via Poem
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Uber has once again teamed up with Australian Red Cross and New Zealand Red Cross to launch the annual Clothing Drive...
electriclime° and BMB & Cheil Agencies colour in the concrete for adidas Originals’ Adistar
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Global production company electriclime° has partnered with BMB & Cheil Agencies on 'Go Beyond the Grey'.
MHIAA taps Nonna Fina as the ‘Expert in Everything’ in new campaign via Infinity Squared
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Content and production agency Infinity Squared has launched a new video-led campaign for MHIAA.
Apparent appoints former Meta Head of Creative Shop Carmela Soares as Head of Social, Content and Creative Systems
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Soares previously worked at Meta Australia and New Zealand, where she was a head of Creative Shop.
Tourism NZ encourages overseas friends + family to visit in ‘Don’t be a Stranger’ campaign via Yarn
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Tourism New Zealand has launched a new campaign via independent creative agency Yarn, with a playful warning: if you...
Breville finds the rhythm in food prep in global ‘The Kitchen Sync’ campaign for Kitchen Wizz 12 and Paradice 12 launch via Common Ventures
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The Kitchen Sync is a platform that brings the product to life with energy and warmth.
Louise McQuat’s LIA Diary #3: The magic you can’t put on a scorecard
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Louise McQuat, Global ECD, Akcelo, represented Australia on the Digital and Creators & Social Platforms jury at LIA...
Sri Lanka Tourism appoints Circul8 as first Australian creative agency alongside GTI
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Independent creative agency Circul8 has been appointed by the Sri Lanka Tourism Promotion Bureau (SLTPB) as its first...
Bestads Best of the Week Reviewed by Diana Triana, independent CCO, Colombia
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Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi
Adelaide agency Brabben House launches ‘Pitches and Pints’ to support the local founder community
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Adelaide creative agency Brabben House is shaking up the traditional business event format with the launch of...
Mercury follows Starship kids from little to big in new campaign via McCann New Zealand
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For 25 years, Mercury and its customers have supported Kiwi kids and their families through Starship Children's Hospital
P&N Bank launches new brand platform with the ‘Ballad of a Big Bank Boss’ via Chapter Perth
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P&N Bank has launched their new brand platform, Banking with heart, positioning the bank around something...
LIA 2026: Bear Meets Eagle On Fire wins Silver and Bronze in TV & Cinema, SICKDOGWOLFMAN scores Bronze in Online Film
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Bear Meets Eagle On Fire and SICKDOGWOLFMAN have picked up Statues in the final round of results from the 2026 London...
VML global CEO Jon Cook to depart WPP after three decades; Eric Campbell named successor
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WPP has announced that Jon Cook, Global CEO of VML and CEO of WPP Creative, has decided to leave WPP to pursue the...
Leilani Horthy Banks’ Creative LIAisons Diary #3: The one woman wolf pack grows by 127
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I’m sprawled across three seats at Gate D53 at Las Vegas Airport, surrounded by suitcases and souvenirs and all the...
PROJECT ROCKIT asks Aussies to ‘Give a Buck About Bullying’ in first campaign via The Royals + OMD
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PROJECT ROCKIT has launched 'Give a Buck About Bullying', its first national fundraising campaign, created by The Royals
Publicis Groupe ANZ’s Jessica Farrell to join WPP as Chief People Officer, Australia + New Zealand
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WPP has appointed Jessica Farrell as Chief People Officer for Australia and New Zealand, effective 2 November 2026.
Breast Cancer Foundation NZ launches new campaign ‘Save your life. Rinse. Repeat’ ~ directed by Taika Waititi via Special New Zealand
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The deliberately steamy film is designed to make breast self-checking part of women's everyday shower routine.
Former Ogilvy Agency Retail Lead Bridget Yeates joins jnr. as Client Services Director
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Off the back of a string of new business wins and client growth, independent, Trans-Tasman, creative agency jnr., has...
If we stop hiring juniors and lose our seniors, who teaches the middle?
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In this exclusive opinion piece for CB, MettleLab Co-Founders Sara Pethybridge (left) and Izzy Watts (right) look at...
The New Wave ~ Double Woo
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
SunRice builds on ‘SunRice, Baby!’ with Aust-first Protein + rice integrated campaign via Bastion
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Protein Rice, Baby!, once again reimagines the iconic 90s hit Ice Ice Baby, this time putting SunRice Microwave Protein+
Vodafone tells a ‘very possibly true story’ for iPhone 18 campaign via Howatson+Company
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Vodafone has launched "A Very Possibly True Story" via Howatson+Company, to introduce the iPhone 18 Pro and iPhone 18...
LIA 2026: VML Sydney wins Bronze in Health & Wellness for 1001 Optometry ‘Magnif-eye’
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VML Sydney has picked up a Bronze Statue at the 2026 London International Awards (LIA), with the Health & Wellness...
Georgia Henare’s Creative LIAisons Diary #2: New friends, grandma fame and the Sports jury room
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"It’s day 3, and I can confirm Vegas is still crazy and I am still not used to the heat."
Gerri Hamill’s LIA Diary #2: Final debates, tough calls and a defining career moment
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Gerri Hamill, Head of Production, WPP@Unilever / Director of Integrated Production, VML Singapore, is representing...
VML Sydney wins Silver and Bronze at LIA 2026 for 1001 Optometry ‘Magnif-eye’ in Digital
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VML Sydney has picked up Silver and Bronze Statues at the 2026 London International Awards (LIA), with the Digital...
LIA 2026: Bear Meets Eagle On Fire wins 3 Bronze in Production & Post; FINCH scores Bronze
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Bear Meets Eagle On Fire and FINCH have picked up Bronze Statues at the 2026 London International Awards (LIA), with...
Bakers Delight celebrates the joy of freshly baked moments in new campaign via HERO
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The campaign shines a light on the small but memorable experiences that happen every day around freshly baked bread.
Gerri Hamill’s LIA Diary #1: Neon signs, new faces and a first day on the Health & Wellness jury
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"The vibe here is as you would expect... amazing!"
Good Grows: VML ANZ teams step out of the office for its annual Worldwide Foundation Day
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VML teams across Australia and New Zealand have rolled up their sleeves for the agency's annual Worldwide Foundation Day
Stephen de Wolf’s LIA Diary #2: “Do we think we have one?”
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Stephen de Wolf, National Chief Creative Officer, Clemenger BBDO, is representing Australia on the inaugural Sports...
ANZ reappoints PHD as media agency partner in Australia
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ANZ today announced the reappointment of PHD as its media buying and planning agency partner in Australia following...
72andSunny Sydney executive creative director Nic Buckingham departs after only six months
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Nic Buckingham has departed 72andSunny after six months in the role of Executive Creative Director.
CB’s most viewed stories of 2026 [so far] Why Campaign Brief is #1 reaching creatives: #No paywalls #No annual membership fees
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As of October 2, 2026, the CB Australia site has surpassed 2.45 million views with the year's top 20 stories...
LIA 2026: Howatson+Company wins Gold and Silver in Direct, Showpony takes Silver in Design, Wildlings scores Bronze in Audio & Radio
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Howatson+Company, Showpony and Wildlings have all picked up Statues at the 2026 London International Awards (LIA)...
adfest 2027, 30&BEYOND, is now open for program proposal submissions until 30 November 2026
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adfest turns 30 in 2027, and the festival is looking for the next idea that changes everything. Creatives, brand...
Louise McQuat’s LIA Diary #2: Keeping the good bit alive
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“Great, considering” is a very useful phrase in advertising.
Creative LIAisons rising stars sit in on real LIA jury debates as Statue discussions unfold
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Creative LIAisons attendees have been given a rare seat inside the LIA jury rooms in Las Vegas, watching Statue...
One NZ revives iconic Warriors anthem ‘Matter of Faith’ with Coterie in new work via McCann NZ
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Twenty-five years after its original release, One NZ has teamed up with Coterie to reimagine a piece of Warriors history
The New Wave ~ Agency Named Desire
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The New Wave is Campaign Brief's Q&A series spotlighting the next generation of independent creative companies and explo
Supanova expands Leap partnership to power next phase of growth
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Partner content - For almost 25 years, Supanova Comic Con & Gaming has built one of Australia's most passionate pop...
Spotify launches ‘You’re Among Fans’ campaign in OZ with Lizzo and Jay Shetty via BBDO New York
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Spotify Advertising's 'You're Among Fans' global campaign has landed in Australia, via BBDO New York. The 2026 brand...
MercyCare presents a lifetime of care in new ‘When Life Needs’ campaign via Chapter
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A custom-composed music track by Tim Count carries the films through the changing stages of life.
Bestads Best TV of the Week: People Like Us ‘Reject the Rejections’ via Worth Your While, Denmark
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Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed...
MGR&CO reaches 100 client projects and makes five hires since launch
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The team is now advising more than 30 ongoing clients to pursue growth, navigate change and preserve trust.
Mitch Brown battles his own mullet for the spotlight in new Mosh hair loss campaign
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The irreverent digital health brand partners with former AFL player to encourage men to regain their confidence.
Wavemaker expands South Australian Tourism Commission partnership with Destination media win
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Wavemaker Australia has been appointed media agency partner for the South Australian Tourism Commission's Destination...
SOCIETY launches new positioning and service model
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SOCIETY, the independent, female-founded marketing communications agency, has unveiled a new positioning and service...
‘The impact is real’ for students of La Trobe University in new ‘You’ll Change’ brand campaign
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The campaign, centred around personal change, encourages the audience to back themselves in an uncertain world.
ANZ helps business customers find the secret sauce in new campaign via TBWA\New Zealand
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Campaign highlights the power of data-driven insights to help businesses make smarter decisions.
Cars24 Australia appoints Alchemy One as its media agency
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The appointment marks the next stage of growth for Cars24 in Australia, where it has operated since 2021.
Adfest marks 30 years with new lotus-inspired logo designed by Santosh Padhi via Into Creative
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adfest has unveiled a new logo designed by renowned creative leader Santosh Padhi aka 'Paddy' and his agency...
Wesfarmers Digital Health appoints Sunday Gravy following competitive pitch
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The relationship begins immediately.
Brett and Mike are dead. Definitely dead. Never coming back.
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With rumours circulating, like bats, Campaign Brief can now regrettably confirm that Brett Colliver and Mike Felix...
TikTok helps AUNZ brands take their businesses global as overseas ad spend doubles
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Australian and New Zealand businesses are turning to TikTok to take their brands beyond borders, using the platform's po
Leilani Horthy Banks’ Creative LIAisons Diary #2: “You’re so money and you don’t even know it”
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Vegas, Day 3 (or is it 4?), 03:17am.
Louise McQuat’s LIA Diary #1: The healthy jealousy of judging great work
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Louise McQuat, Global ECD, Akcelo, is representing Australia on the Digital and Creators & Social Platforms jury at...
Stephen de Wolf’s LIA Diary #1: Setting the agenda for the inaugural Sports category
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"48 hours in Vegas and, while I’ve only walked to and from my hotel room to the jury room, I’ve seen some weird and..."
WPP’s Rose Herceg and AKQA’s Tim Devine on AI, trust and judgement at Navigating Next
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At the Navigating Next panel last week, WPP ANZ CEO Rose Herceg, AKQA Global Chief Invention Officer Tim Devine...
Four’N Twenty solves major game day dilemma with the Pie Scarf via TBWA\Australia and Eleven
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The innovative design features two built-in pie pockets made to hold Four'N Twenty pies to keep your hands free.
99 Bikes launches new national campaign ‘We Know Riders’ via alt/shift/
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Creative agency alt/shift/ has launched a new national brand campaign with 99 Bikes, extending their 2025 out-of-home...
Georgia Henare’s Creative LIAisons Diary #1: “Life is a simulation. Or at the very least, Vegas is”
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"I arrived a few days early to give myself some time to get used to the heat and the timezone and the almost..."
Activision appoints Emotive as creative agency following a competitive pitch
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Independent creative company Emotive has been appointed creative agency for Activision following a competitive pitch.
FINCH wins Silver for 36 Months in LIA’s inaugural Democracy and Human Rights category
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FINCH has won Silver at the 2026 London International Awards for '36 Months' in LIA's new Democracy and Human Rights...
EC Carpets are music to your feet in debut brand campaign via SAUCE. The Creative Agency
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EC Carpets' new campaign positions the brand as the ultimate choice in the soft flooring category.
Four Pillars Gin launches new masterbrand platform ‘Expect Different’ via Weave
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Four Pillars Gin has launched a new masterbrand creative platform, 'Expect Different', to reinforce its position as...
PAK’nSAVE encourages hungry customers to ‘makeaway’ before they takeaway in new outdoor campaign via McCann New Zealand
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Each billboard displays the handful of ingredients you need to create your favourite takeaway at home.
Susan Credle named LIA’s 2026 Legend for her enduring creative contribution to the industry
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"Susan has been honored with every prestigious award in the industry. In our book, there can never be too much Susan."
A 239 km drive each day, just to see his wife. Chemistry highlights the plight of NZ’s aged care sector with ‘The Long Drive’ campaign
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In partnership with The Aged Care Association and Anthem, Chemistry has delivered another powerful campaign to try...
Sunny Advertising campaign helps Brisbane Bullets pack out historic Pat Rafter Arena
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The Brisbane Bullets kicked off their Hungry Jack's NBL27 season in unforgettable fashion, playing to a sold-out crowd a
The New Wave ~ Scooter
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The New Wave is Campaign Brief’s Q&A series spotlighting the next generation of independent creative companies and...
-196 turns a Sydney nightclub into a Tokyo konbini for one night via noisy and PHD
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Youth culture agency noisy, alongside media agency PHD, turned Carousel Nightclub on Oxford Street into a Japanese...
What You Couldn’t Stop Reading this month: Campaign Brief’s Top 5 Stories of September 2026
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From the shock news that M+C Saatchi will exit the Australasian market, to Stan and Domino's big brand launches, here...
MADC hosts Jeff Goodby and Eamonn Dixon for a lesson in building campaignable campaigns
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At MADC's latest Art of Craft evening, advertising legends Jeff Goodby, Co-Founder and Co-Chairman of Goodby...