Officeworks launches new ‘Gifts for Imagineers’ campaign via XYZ Studios and AJF Partnership
XYZ Studios’ Luca&Sinem have led production on Officework’s new Christmas campaign, “Gifts for Imagineers” via AJF Partnership.
It follows Alice, a young aspiring adventurer, as she is sent on a festive treasure hunt by her adoring Grandpa. Upon discovering her gift, Alice turns the tables, and it’s Grandpa who must now follow her clues.
Creative Agency – AJF Partnership
Executive Creative Director – Andrew J Foote
Creative Director – Michael Skarbek
Senior Copywriter – Simon Gross
Senior Art Director – Dillon McKenna
Account Director – Xavier Hogan
Account Manger – Rua Werry
Agency Producer – Erica Frick
Production – XYZ Studios
Directors – Luca&Sinem
Executive Producer – Garett Mayow
CG Lead – Tim Murphy
Lighting – Nathan Mitchell, Steven Cheah, Tim Murphy
Modelling – Gina Moore, Nur Diker, Jacques Dell
Rigging – Ozgur Aydogdu, Gina Moore
Animation – Marco Palmieri, Sinem Vardarli, Heath Pagram, Stevie Watkins
Compositing – Luca Schenato
Editor – Sinem Vardarli
Colourist – Daniel Stonehouse
Post Production – Crayon
Post Production Producer – Douglas Pope
Post Production Executive Producer – Gabe Russo
Sound – Final Sound
Music Composer – Paul Ruske
Audio Post Producer – Laura Hesse
4 Comments
Credit to AJF and what they’ve been able to achieve since taking over this account. Less than 5 years ago, and ad like this would never have been made. Or even proposed for that matter. Can only presume a shake-up of the marketing team at OW has also helped.
Really nice Simon. Very cute spot. Like a lot.
isn’t imagineers trademarked by Disney?
No.
http://tiny.cc/itsalsointhedictionary