Former Naked Communications head of ideas Simon Veksner, who left the agency in January, has returned to DDB Sydney in a freelance creative director role.
The multi-awarded Veksner joined DDB Sydney from BBH London in December 2010, re-uniting him with former colleagues ECD Dylan Harrison and DDB Group CEO Chris Brown. He left DDB in April 2012 to write his second book on the ad industry then in November that year joined Naked Communications.
Veksner has had an 18-year advertising career spanning agencies including Saatchi & Saatchi, DDB London, BBH, and DDB Sydney and has won awards including a Cannes Grand Prix (he co-created the VW ‘Cops’ ad – left) and multiple Cannes Lions, plus two D&AD Pencils and over 40 D&AD In-Book entries.
In 2010, he published a book aimed at young creatives called ‘How To Make It As An Advertising Creative’, and has a second book coming out soon, titled ‘100 Ideas That Changed Advertising’. His Scamp blog was the most popular advertising blog in the UK and last year he re-launched Scamp in Sydney, where it has become a weekly feature on Campaign Brief.