VaynerMedia has appointed Aussie expat Marc Langenfeld as head of media, Asia Pacific. Langenfeld’s appointment further strengthens VaynerMedia’s credentials as a full service agency offering strategy, creative, media, production and analytics – to deliver impactful business results. A seasoned leader, Langenfeld will serve as a strategic partner to clients, and help further build the agency’s integrated services.
Langenfeld begins his role with immediate effect reporting to VaynerMedia APAC managing director, Tim Lindley.
Says Lindley: “When we met Marc we knew we’d stumbled across a rare talent. His strategic thinking is second to none, and he partners that with deep technical expertise and an empathetic leadership quality that just makes you want to follow him and learn from him. Our integrated approach is key to driving relevance at scale, and with Marc leading the media charge I have no doubt that our growth and impact in the region will continue to thrive.”
Langenfeld has over 12-years experience in the APAC region, and is an innovative, commercially driven, and digital media business leader in the space. Most recently, he was the APEX regional lead at Publicis Media APAC and has worked with Dentsu and Carat in various regional capacities.
Says Langenfeld: “I was immediately drawn to VaynerMedia’s operating model, a truly integrated solution across creative, media, strategy and analytics. I cannot wait to work with the incredible clients and talent already at VaynerMedia and continue to build upon the growth of the media practice in APAC.”
Langenfeld joins a rapidly expanding team of 250 that has helped VaynerMedia become a key industry player within 3-years of its launch in the region.