Topbunk co-founder Alex Theel returns

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Topbunk co-founder Alex Theel returns

Topbunk, a rapidly growing marketing, communications and creative agency in Adelaide, has announced the appointment of Alex Theel (pictured above) as joint director. Theel will oversee the media team and play a pivotal role in managing day-to-day operations of the company.


Says Theel: “I am thrilled to be returning to Topbunk. The team is incredibly talented and have a great record of consistently exceeding expectations. I’m excited to play my part in making a positive and meaningful impact for our clients and helping to facilitate a working environment that fosters wellbeing, growth and excellence.”

Theel, who co-founded Topbunk in 2020 alongside fellow creative Reuben Gore (pictured below right), brings a wealth of experience and expertise to the Norwood based agency. Theel has held positions at KWPx, BAD (head of digital), and most recently, Ecom Nation (Winner of Australia’s Best Retail Marketing Agency in 2023).

Theel has demonstrated strong strategic and business acumen, working with iconic brands including Coopers, Flinders University, Cancer Council SA, Spendless Shoes, Maison de Sabre, Snuggle Hunny, Geedup, and Zero Co across various international markets including Australia, New Zealand, United States, United Kingdom, Canada and Japan.

Says Gore: “I’m excited to have a familiar face back in the office. Alex’s expertise overseeing media buying and ad campaigns will allow us to supercharge our offering to clients. I look forward to helping them reach new heights.”

Topbunk is a full-service agency that prides itself on connecting people creatively.

Respected for its creative approach and people-centric solutions, it serves a clientele that includes St John Ambulance, Virgin Australia, Zoos SA, Rundle Place and National Trust.

Topbunk co-founder Alex Theel returns