Toni Higginbotham now casting nationally

Toni Higginbotham now casting nationally

Starting out in television drama on “A Country Practice” at only 17 Toni Higginbotham went on to personally cast Cate Blanchett in her first mini-series Heartland, Simon Baker in E Street, and Geoffrey Rush and Sam Neil in Frontier all before she was 29. From casting director at the ABC, to reality TV, drama series, short films and TVCs, Higginbotham has a breadth of experience across all platforms.


Toni Higginbotham Casting opened its doors in Sydney’s Woollahra nearly 20 years ago, quickly becoming one of the most sought-after commercial casting agencies. Still operating from the very same premises, Higginbotham has now expanded to both Melbourne and the Gold Coast. Given her success casting some of the largest Australian, American and European campaigns, it was only a matter of a time until she launched nationally.

Over the years, her campaigns have been awarded at Cannes, AWARD, to name a few. In 2010 Higginbotham won the 1st Gold Pencil at AWARD for casting VB “Regulars”, the only casting director to ever win a Gold Pencil for a campaign still to this day. Latest has been Samsung VR experience to Cannes Lions 2016. Also, receiving a nomination at Cannes in 2017 for Apple IPhone’s first Australian TVC “First Dance” whereby Higginbotham undertook a nationwide casting search.

Higginbotham’s passion for the advertising industry, her genuine interest in building client relationships and ability to understand their needs, enables her to deliver the right actors to the brief. Every time.

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