The Work 2024 Contenders: 303 MullenLowe Sydney

Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2024 Contenders. Here is 303 MullenLowe Sydney’s Top 2…

Budget Direct: Rise of the Machines
303 MullenLowe Sydney
In another instalment of Budget Direct’s long running Insurance Solved campaign, the brand turns its focus to a familiar sight in urban Australia – a proliferation of e-bikes and e-scooters littering our streets. Adding a characteristic dose of cinema and surrealism to the cultural observation, the spot shows the unmanned machines come to life and give chase to an unsuspecting driver, creating yet another reason for the Budget Direct crew to come to the rescue.

Budget Direct: Loch Ness Monster
303 MullenLowe Sydney
In another instalment of Budget Direct’s long running Insurance Solved campaign, ‘Loch Mess Monster’ tells the story of a seemingly typical Aussie pool cleaner being brought to life by a lightning strike and wreaking havoc on an Australian family home, with longstanding insurance sleuths Sarge, Jacs and Chief, as always, coming to the rescue. Launched just in time for summer, it brought Budget Direct’s characteristic brand of tongue-in-cheek cinema to screens, just as Australia was grabbing for their towels and togs.

 

The deadline for Campaign Brief’s The Work 2024 is Monday May 13. Entries are FREE with only an acceptance fee charged for those that make the cut. See full details and enter here… If your company has entered The Work and would like to showcase your Top 3, email ricki@campaignbrief.com.