Saatchi & Saatchi Sydney has announced the promotion of Michael Demosthenous to the role of executive producer – head of TV/content.
With 15 years production experience in advertising and television working on global brands, during his tenure at Saatchi & Saatchi Demosthenous has helped to deliver highly creative and effective work across the agency’s biggest brands, including Toyota, St.George, Bank SA, RAMS, Ampol, NRMA, Nescafe and Ancestry.
Says Mike Spirkovski, chief creative officer, Saatchi & Saatchi Australia: “Following his rise from star suit to senior producer, and as the indispensable backbone of the Saatchi Sydney TV department, Mikey D is all class and one of the most level headed creative producers I know. His opinions always count as does his care for creativity. He always strives to make the work better.
“In addition, having an EP who understands the modern day creative and production challenges we all face as an industry has never been more important. It is this experience that helps us to deliver the best work possible. I’m so proud to promote Mikey from within Saatchi & Saatchi. He also knows how to run rings around our Groupe system Altair!”
Says Demosthenous: “Compelling content has always connected people and I feel especially fortunate to work in an environment driven by innovation and creativity every day. As admirable and famous as the Saatchi & Saatchi brand is, for me it’s the people who make this agency truly remarkable.
“I’m incredibly honoured to take the helm of the TV department at this exceptional agency. Together we have created world-class work and I’m excited about leading our team and continuing to connect with our production partners to break new ground.”
A multi-disciplinary producer with degrees in Media Screen Production and Law, Demosthenous has produced award winning work recognised by Cannes Lions, D&AD, Effies, New York Festivals, One Show, Spikes, WARC and The Webby Awards.
He is also an award-winning writer/director recognised at various festivals including winning ‘Funniest Short’ at the Sydney Comedy Festival and has also been selected as a Tropfest finalist.
Before joining Saatchi & Saatchi in 2010, via the Communications Council graduate programme, Demosthenous worked in breakfast television and news production.