Pat Baron’s New York trip included being invited to join The One Club for Creativity International Board of Directors and attending the ECD Summit

May 15 2018, 7:40 am | BY Kim Shaw | No Comments

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Last week in New York at The One Show McCann Australia chief creative officer Pat Baron officially joined The One Club for Creativity’s International Board of Directors, the first time an Australian has been invited. At the airport on the way home Baron emailed CB a few notes on his experience.

There were many highlights and Australia performed well again, congratulations to everyone back home. Best of Show was McCann New York’s ‘Fearless Girl’. 

The highlight of the Creative Week, which included the ‘Young Ones Education Festival’ and the ‘Creative Summit’, was the exclusive ‘Executive Creative Summit’. This was open to a limited number of top-level leaders (founders, CCOs and managing partners) such as Jerry Graf, Founder, Chief creative Officer, Barton F Graf; Glenn Cole, Vice Chairman, Chief Creative Officer, 72andSunny, Los Angeles; Margaret Johnson, Partner and CCO Goodby, Silverstein, & Partners; Nick Law, CCO of Publicis Groupe and President of Publicis Communications; Jose Molla, founder and Chief Creative Officer, The Community, Miami; and Nancy Vonk, Co-founder/Partner, Swim, Toronto to name just a few. 

The One Club for Creativity’s Executive Creative Summit brought together top-level leaders from around the globe to discuss the issues that affect their businesses, far beyond the scope of creativity, providing a rare opportunity to discuss in a confidential setting the future direction of the industry. We were from a mix of independent agencies to networks worldwide, including members of The One Club for Creativity Board of Directors. 

There was no live streaming, no recordings, no press, no pitches, no tweets, snaps, grams or posts. Just an intimate and honest closed-door conversation amongst some of the most successful creative professionals in the industry. 

I learned more in eight hours than eight years, It was a truly amazing room to be in. To all existing and aspiring creative leaders, I recommend attending next year’s seminar it’s worth it. It’s been an inspiring week in one of the world’s most creative cities.