Melbourne agency Your Creative launches innovative project management tool at TEDx


Hassl_team.jpgYesterday at TedX Melbourne the team behind Melbourne based agency Your Creative launched their new tech venture Hassl the project management platform taking on Trello and the likes.

With the belief there was a better design solution to project management, the platform has been developed over the last two years in collaboration with their clients. Taking a people-centric approach, the platform increases productivity by creating a Hassl free environment, allowing businesses to do more with less.

Says Mitch Furlong, co-founder: “We wanted to be able to collaborate simply, in real-time, within our team and with clients. Ultimately, project management should really be about making people’s lives easier.”

In the simplest form Hassl removes the need for overly polite email chains with live group messaging built in. It has personalised to-do lists linked to larger projects, a feature not found on any project management tools in the current market. It says goodbye to confusing folder systems by reinventing asset management with files directly linked to projects and intuitive version control removing duplicate files forever.

The global launch will take place next month at Forbes Under 30 Summit in Boston.

Says Lauren Crystal, co-founder: “We applied for the Forbes on a whim really and we’re really excited to have got through to exhibit Hassl and our vision. It’ll be really great to represent Australian SaaS start-ups.”

Beyond the user-friendly platform, Hassl’s vision offers businesses the opportunity to optimise their workflow through big data analysis.

Says Furlong: “If data is the new oil, Hassl can be mining for your business every day. In the long-term, businesses can benefit the platform’s labelled data infrastructure.”

Yesterday Hassl beta opened its doors to 1,000 free user accounts, sign up at