LIA names BMF’s Tara McKenty as jury member for Digital and Use of Social Media + Influencers jury

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LIA names BMF’s Tara McKenty as jury member for Digital and Use of Social Media + Influencers jury

London International Awards has announced the 2023 Jury Presidents and Jurors for the Digital and Use of Social Media & Influencers and Non-Traditional competitions. BMF chief innovation officer and co-ECD, Tara McKenty, has been selected as a jury member for the Digital and Use of Social Media & Influencers jury.

 

Chris Garbutt, chief creative officer at VICE Media Group and president at Virtue Worldwide will lead the Digital and Use of Social Media & Influencers Jury. Garbutt along with his group of elite jurors will delve into all the platforms that through creativity and innovation offer fresh ways to engage consumers.

The Non-Traditional jury will be led by Swati Bhattacharya, creative chairperson at FCB India. Bhattacharya’s deep conviction that it is the “responsibility of brands to inspire people to create the kind of world they deserve” makes her a great fit to chair this jury tasked with the mission to seek and award ideas that are so unique, new and pure, that they cannot be labelled in a conventional way.

Says Garbutt:“Digital and social marketing is consistently at the frontline of industry change. Tapping into talent and the organic communities they build is a key part of the work we do for our clients at Vice, so I’m hugely excited to be the Jury President for the Digital and Use of Social Media & Influencers category at LIA this year.”

Says Bhattacharya: “Non-Traditional is that beautiful fertile strip of imagination where a brand does magic in new places with a new song… and new dance… I’m so excited to witness this magic with a bunch of really clever people in the room.”

Says Barbara Levy, president of LIA: “I am excited that Chris Garbutt and Swati Bhattacharya, two of the most-awarded creatives in the world, will join us in Las Vegas for their first-time judging LIA onsite. They, along with their respective juries, will vote on all work within their competitions from first round of judging through the statue round.  I am eager to see the final results of what I know will be intense deliberations.”

DIGITAL AND USE OF SOCIAL MEDIA & INFLUENCERS JURY
Matty Burton, Group Chief Creative Officer, DDB Group New Zealand, Auckland
Luciana Cardoso, Executive Creative Director, CP+B, São Paulo
Thiago Cruz, Chief Creative Officer, Grey New York, New York
Amélie Ebongué, Global Entertainment & Social Marketing Director, Electronic Arts, Stockholm
Geoffrey Hantson, Chief Creative Officer, Happiness, Brussels
Fura Johannesdottir, Global Chief Creative Officer, Huge
Suz Keen, Executive Creative Director, McKinney, Los Angeles
Tara McKenty, Creative Head, Freelance, Sydney
Mukund Olety, Chief Creative Officer, VMLY&R, Mumbai
Vinay Parmar, Creative Director, Zulu Alpha Kilo, Toronto
Eric Schoeffler, Chief Creative Officer, Havas Germany, Düsseldorf
Jin Yang, Creative Partner, Leo Burnett Taiwan, Taipei

NON-TRADITIONAL JURY 
Badong Abesamis, Founding Partner, GIGIL, Manila
Sebastien Boutebel, Chief Creative Officer, Saatchi & Saatchi ME, Dubai
Nicky Bullard, Group Chief Creative Officer, Mullen Lowe Group, London
Donevan Chew, Chief Creative Officer, Havas Immerse, Petaling Jaya
Icaro Doria, Co-President / Chief Creative Officer, DM9, São Paulo
Sherina Florence, Group Creative Director, 72andSunny, Brooklyn
Feng Huang, Partner / Executive Creative Director, FRED & FARID Shanghai, Shanghai
Humberto Polar, Chief Creative Officer / Partner, The Juju, Mexico City
Jimmy Smith, Chairman / CEO / Chief Creative Officer, Amusement Park Entertainment, Irvine
Doerte Spengler-Ahrens, Chief Creative Officer, Jung von Matt SAGA, Hamburg
Liz Taylor, Global Chief Creative Officer, Ogilvy
Marco Venturelli, CEO / Chief Creative Officer, Publicis Conseil / CCO, Publicis France

Key Dates:
Initial Entry Deadline: 15th June 2023
No Late Fees. Ever. No Upload Fees.
Eligibility: Work submitted must initially be released, published and/or broadcast in a commercial environment with client approval from 1st July 2022 through 31st August 2023.
Onsite Judging: 7th through 15th October 2023
Winners Announced During LIA
Judging Of The Year Awards Announced: 6th November

The LIA Entry Kit

For more information on the juries, categories and/or requirements, visit our website at: www.liaawards.com.