VMLY&R Melbourne named Global Agency Of The Year and Regional Agency Of The Year at LIA 2023; AIRBAG named Regional Production Co of the Year

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VMLY&R Melbourne named Global Agency Of The Year and Regional Agency Of The Year at LIA 2023; AIRBAG named Regional Production Co of the Year

London International Awards (LIA), has revealed its 2023 Global and Regional Of The Year winners with Ogilvy awarded Global Network Of The Year for the third consecutive year. VMLY&R Melbourne was named Global Agency Of The Year and Regional Agency Of The Year for Australia and New Zealand.

 

VMLY&R Melbourne‘s work for Honest Eggs Co. “FitChix” was awarded two Grand LIAs, 12 Golds, 7 Silver Statues and 2 Bronze, making Honest Eggs Co. the most awarded Client Of The Year. These wins attributed to VMLY&R being awarded Regional Network Of The Year for Australia and New Zealand. The production company AIRBAG was named Regional Production Company Of The Year for Australia and New Zealand. BCW Melbourne was awarded as the inaugural Global PR Company Of The Year.

The following companies were honored with the 2023 Regional Of The Year Awards for Australia and New Zealand:

Regional Network Of The Year: VMLY&R
Regional Agency Of The Year: VMLY&R Melbourne
Regional Independent Network Of The Year: Special Group 
Regional Independent Agency Of The Year: Howatson+Company, Sydney 
Regional Production Company Of The Year: AIRBAG 
Regional Post-Production Company Of The Year: Collider, Sydney 
Regional PR Company Of The Year: BCW, Melbourne   

LIA assembled the most creative people in the world, in one of the most creative cities in the world, Las Vegas, to judge LIA 2023. All rounds of judging were done onsite with all jurors, including the Jury Presidents, viewing every piece of work in their respective Categories. The LIA judging process requires that jurors are on-site for ALL judging from the first round through statue discussions. There is no pre-judging to narrow the entries. This practice ensures that all jurors see every piece of work.

Of The Year Awards are calculated based on a point system allocated to the winning work across all competitions. LIA uses the creative credits that are input at the time of entry to award those points, regardless of the entrant.

After a hugely successful week of judging the juries awarded 826 Statues from 43 countries. Also 191 entries were deemed Finalists. The statue wins, as well as, the Finalists are used in determining the ‘Of The Year’ Winners.

After many days of calculating, checking and re-checking the points LIA is proud to announce this year’s Global ‘Of The Year’ Winners:

WPP was named Holding Company Of The Year, their agencies collected a total of 219 Statues, including six Grand LIAs, they also attained 46 Finalists representing 27 different countries.

Barbara Levy, President of LIA, reflecting on the Of The Year Winners said: “Firstly, I would like to congratulate WPP on attaining enough points to be named LIA’s first Holding Company Of The Year, and also congratulate Ogilvy for being Global Network of The Year. It’s no surprise, as Ogilvy offices worldwide have a formidable creative reputation. Ogilvy has shown this by taking the coveted Global Network Of The Year title three years in a row.”

SERVICEPLAN, an independent network that has expanded into all parts of the world, was named Global Independent Network Of the Year. Their agencies were honored with a Grand LIA, two Gold, five Silver and ten Bronze Statues.

SERVICEPLAN Munich, the largest independent and partner-managed creative agency in Europe, was awarded Global Independent Agency Of the Year. They were also named Regional Independent Agency and Regional Design Company for Europe.

IPG Health was awarded Global Health & Pharma Network Of The Year and Regional Health & Pharma Network for North America. The juries awarded 16 Statues to their agencies; one Gold, six Silver and nine Bronze, they also attained two Finalists.

Area 23, an IPG Health Company, New York was awarded the Global Pharma Agency Of The Year and Regional Pharma Agency Of The Year for North America.

Klick Health, Toronto takes home their first LIA Of The Year Award being honored with Global Independent Health Agency and Regional Independent Health Agency Of The Year for North America. Their client PAWS NY was awarded Global Health & Pharma Client Of The Year. Two juries, Health & Wellness and Health & Wellness – Craft awarded “The Bridge” with a Grand LIA, four Gold Statues, a Silver and a Finalist.

EVERSANA INTOUCH, New York was named Global Independent Pharma Agency Of The Year fueled by their multiple wins for The Chrysalis Initiative campaign. They were also awarded the Regional Independent Pharma Agency for North America.

Amazon XCM was honored with their first Global In-House Company Of The Year.

Grey Colombia, Bogotá garnered nine LIA Statues, it was their Package Design and Design wins that brought them with the honor of taking home their first Global Design Company Of The Year and Regional Design Company Of The Year awards for South America. They were also honored with Regional Agency Of The Year for South America.

SMUGGLER was named Global Production Company of the Year being credited for work that won five companies 33 Statues and one Finalist globally. SMUGGLER, London was awarded Regional Production Company Of The Year for Europe.

Whitehouse Post was named Global Post-Production Company of the Year. They were credited to work that won 2 Grand, 13 Gold, 13 Silver and 5 Bronze for four companies globally. Whitehouse Post, London was awarded Regional Post-Production Company Of The Year for Europe.

Edelman was named LIA’s inaugural Global PR Network Of The Year, points were attained from winning work entered by their offices in London, New York, Toronto and Bangkok and work that they are credited to, entered by Ogilvy London; Ogilvy Canada; Publicis Italy and Wunderman Thompson Singapore.

The Regional PR Company Of The Year winner for Europe, Edelman, London contributed to the global success, being credited for work that won 33 coveted LIA Statues for themselves (3 statues), Ogilvy London (20 statues) and Publicis Italy (10 statues).

Edelman, New York was awarded Regional PR Company Of The Year for North America, bringing home five LIA Statues.

750mph, London was awarded Global Music & Sound Company Of The Year, this is their third coveted black Global Statue win. This year they’re credited for work that won 19 statues for seven different clients including a Grand LIA awarded to work entered by Havas London titled “Me, My Autism & I”. 750mph was also named Regional Music & Sound Company Of The Year for Europe.

The Global Radio & Audio Company Of The Year was awarded for work created for Halls, this was a joint effort between DAVID Madrid and Deseif Madrid, winning four statues in the Radio & Audio category. DAVID and Deseif were also awarded the Regional Radio & Audio Company Of The Year For Europe.

“This year, we celebrate several new companies attaining Of The Year status. For me, this is a clear demonstration of the power of creativity, regardless of how big or small the agency or client. It is not the domain of just bigger agencies or production houses. At the end of the day, LIA is all about creativity and creative work always wins.” Levy went on to say, “I would also like to extend a special congratulations to Edelman, our inaugural Global PR Network Of The Year winner and Amazon XCM, our Global In-house Agency of the Year title holder. This has been a spectacular year for creativity. Your work has raised the creative bar several notches. You’ve inspired us. Kudos to all our winners!”

Complete List of Global Of The Year Winners:
Holding Company Of The Year: WPP
Network Of The Year: Ogilvy
Client Of The Year: Honest Eggs Co.
Agency Of The Year: VMLY&R, Melbourne
Independent Network Of The Year: Serviceplan
Independent Agency Of The Year: Serviceplan, Munich
Health & Pharma Network Of The Year: IPG Health
Health & Pharma Client Of The Year: PAWS NY
Pharma Agency Of The Year: Area 23, an IPG Health Company, New York
Independent Health Agency Of The Year: Klick Health, Toronto
Independent Pharma Agency Of The Year: EVERSANA INTOUCH, New York
In-House Company Of The Year: Amazon XCM
Design Company Of The Year: Grey Colombia, Bogotá
Production Company Of The Year: SMUGGLER
Post-Production Company Of The Year: Whitehouse Post
PR Network Of The Year: Edelman
PR Company Of The Year: BCW, Melbourne
Music & Sound Company Of The Year: 750mph, London
Radio & Audio Company Of The Year: DAVID Madrid and Deseif, Madrid (tied)

The following companies were honored with the 2023 Regional Of The Year Awards for Asia:
Regional Network Of The Year: Ogilvy
Regional Agency Of The Year: DENTSU Inc. Tokyo
Regional Design Company: DENTSU Inc. Tokyo and Creative Power Unit, Tokyo (tied)
Regional Post-Production Company Of The Year: BOUNCE Creative, Seoul and Sogeukjang, Seoul (tied)
Regional PR Company Of The Year: Material Inc., Tokyo

The following companies were honored with the 2023 Regional Of The Year Awards for Europe:
Regional Network Of The Year: Publicis
Regional Agency Of The Year: Publicis Conseil, Paris
Regional Independent Agency Of The Year: Serviceplan, Munich
Regional Design Company Of The Year: Serviceplan, Munich
Regional Production Company Of The Year: SMUGGLER, London
Regional Post-Production Company Of The Year: Whitehouse Post, London
Regional PR Network Of The Year: MSL
Regional PR Company Of The Year: Edelman, London
Regional Music & Sound Company Of The Year: 750mph, London
Regional Radio & Audio Company Of The Year: DAVID, Madrid and Deseif, Madrid (tied)

The following companies were honored with the 2023 Regional Of The Year Awards for Middle East and Africa:
Regional Agency Of The Year: IMPACT BBDO, Dubai
Regional Production Company Of The Year: Scholars & Gentleman, Cape Town

The following companies were honored with the 2023 Regional Of The Year Awards for North America:
Regional Network Of The Year: Ogilvy
Regional Agency Of The Year: DDB Chicago
Regional Independent Network Of The Year: Rethink
Regional Independent Agency Of The Year: Angry Butterfly
Regional Health & Pharma Network Of The Year: IPG Health
Regional Pharma Agency Of The Year: Area 23, an IPG Health Company, New York
Regional Independent Health Agency Of The Year: Klick Health, Toronto
Regional Independent Pharma Agency Of The Year: EVERSANA INTOUCH, New York
Regional In-House Company Of The Year: Amazon XCM
Regional Production Company Of The Year: Picrow, Los Angeles
Regional Post-Production Company Of The Year: Final Cut
Regional PR Network Of The Year: Weber Shandwick
Regional PR Company Of The Year: Edelman, New York
Regional Radio & Audio Company Of The Year: FCB, New York and DaHouse Audio, Los Angeles (tied)

The following companies were honored with the 2023 Regional Of The Year Awards for South America:
Regional Network Of The Year: DDB
Regional Agency Of The Year: Grey Colombia, Bogotá
Regional Design Company Of The Year: Grey Colombia, Bogotá
Regional Production Company Of The Year: LightFarm, Rio de Janeiro
Regional Post-Production Company Of The Year: Colossal, Curitiba
Regional PR Company Of The Year: Talkability, Buenos Aires

VIEW THE WINNERS AND FINALISTS HERE