Clemenger BBDO Melbourne has announced the appointment of Jonny Berger as general manager, leading the Carlton United Breweries portfolio.
Joining from M&C Saatchi Sydney where he was group head, Berger is an acclaimed senior agency leader with extensive experience across some of Australia’s largest brands including launching Netflix to the Australian market, Woolworths, eBay and Optus, where he led the telco’s rejuvenation and the launch of its Premier League offering.
Says Paul McMillan, managing director of Clemenger BBDO, Melbourne: “Jonny is a fantastic talent and we’re lucky to have him joining our ranks. With his creative leadership and proven track record working on some of Australia’s largest brands, we’re looking forward to seeing the impact he has overseeing the CUB portfolio.”
Says Berger: “I am humbled and excited to be joining the Clemenger BBDO Melbourne family. Better still, to be digging deep into CUB as a main focus of my remit. The Clemenger work for the Brewery is the stuff of legend and it’s an incredible partnership – I’m very much looking forward to forging the next chapter.”