Hulsbosch promotes from within and builds senior team following a period of growth

Australian brand company, Hulsbosch has made significant leadership appointments to build a senior team that responds to growth for the business.

Says Carolyn Pitt, head of account management at Hulsbosch: “Off the back of successful projects last year on key brands such as mobile-first bank 86 400, Australia’s national football teams the Socceroos and Matildas and ASX listed end-to-end digital services company Arq Group, we were well-placed to secure more growth for the company.

“With this in mind and to continue our exceptional fully-integrated service there was a need to develop a team drawn from both inside the company and an extensive talent search in the industry.

“The new senior team we have built will strengthen our strategic branding and design offer, deliver effective client solutions and world-class creative work.”

To acknowledge their wealth of experience and long-term contributions to Hulsbosch, two staff appointments are from within the company. Benni Weller has been promoted to creative director and Vivienne Buls to studio manager.

Both Weller and Buls have passionately worked toward their new roles by delivering an exceptional level of dedication, commitment and leadership towards the company, the team and clients. Hulsbosch has also appointed Mikey Hart as creative director with the role to focus on consumer branding design projects. Hart has over 15 years’ design experience with senior agency roles and is a proven creative lead having worked on client portfolios Bayer, Kellogg’s, Nestle and Unilever.

To complete the new senior team, Irma del Mundo has been appointed to the role of strategy director. She has both client and agency experience garnered in senior roles across Asia-Pacific. An FMCG sector expert, she has led complex projects for Nestle globally and PepsiCo across their beverage and snacks categories.

Says Jaid Hulsbosch, director at Hulsbosch: “Late last year, Hulsbosch acquired exciting new business clients in the retail, technology, sports, financial services and FMCG sectors. Responding to these transformational projects, we have geared up our business operations and engaged new talent.

“I have total confidence that the new senior team will make a standout contribution to the company and our clients. Also, I’m thrilled to say that the promotions for Benni and Vivienne in particular are a true testament to the company’s culture, and our on-going investment in our biggest asset, our people.”

(Pictured L-R: Carolyn Pitt, Jaid Hulsbosch, Irma del Mundo, Mikey Hart, Vivienne Buls, Benni Weller)