The Immortal Awards has today unveiled the shortlist and finalists from Australia and New Zealand, following a virtual round of judging on Thursday 7th October, hosted in partnership with global partners Nice Shoes.
In total, the 25 highest scoring projects from across the first round of ANZ judging made this year’s shortlist. The 25 projects were then debated by a local jury in a virtual round of discussions to determine which projects, if any, should receive finalist status and proceed to the Asia Pacific round of judging. Five Australian entries and one New Zealand entry have been selected as finalists and have qualified for the regional round of judging.
The Monkeys lead the Australian agency pack with two finalists; one with ARC Edit for Meat & Livestock Australia ‘Make Lamb, Not Walls‘ and one for UN Women Australia ‘When Will She Be Right?‘. Other Australian agencies who made the cut include Clemenger BBDO Melbourne for Carlton & United Breweries ‘VB Solar Exchange‘, VMLY&R Melbourne for Royal Australian Navy ‘Lost In Translation‘ and M&C Saatchi Sydney for The Minderoo Foundation ‘Thrive by Five‘. Special Group New Zealand was the only Kiwi agency to go through to the next round of judging for Every Kiwi Vote Counts ‘Meddle In The New Zealand Election‘.
The Immortal Awards, hosted by Little Black Book and free to enter for all of the platform’s members, successfully introduced regional judging last year and is now introducing local rounds for 2021.
The regional Asia Pacific round of judging will take place on Friday 22nd of October, with an Asia Pacific jury selecting which projects will go on to the final round.
The final, global round of judging will then take place on Thursday 18th November, in which all regional finalists will compete for an Immortal Award or Commendation status.
Those on the ANZ jury were Damon Stapleton (Chief Creative Officer, Monkeys NZ), Rob Galluzzo (CEO and Executive Producer, FINCH), Joseph Perkins (Managing Director and Co-Founder, ARC Edit), Jim Curtis (Executive Creative Director, Clemenger BBDO Melbourne), Takeshi Takada (Executive Producer and Co-Founder, Alt.Vfx), Pia Chaudhuri (Executive Creative Director, BMF), Emma Robbins (Executive Creative Director M&C Saatchi Melbourne) and Gen Hoey (Creative Consultant, 72andSunny).
The Immortal Awards 2021 ANZ Shortlist:
Anti-Slavery Australia – Human Mart (Coffee Cocoa Gunpowder)
Carlton & United Breweries – VB Solar Exchange (Clemenger BBDO Melbourne)
Every Kiwi Vote Counts – Meddle In The New Zealand Election (Special Group Auckland)
Federal Hotel Group – Keno Play On (Howatson+Company & FINCH)
Flybuys – Give a Flybuys (The Editors)
Genea – Where Babies Come From (CHE Proximity)
Global Women – Career-Limiting Move (Passion Animation Studios)
Hyundai – Little Angels (The Editors)
Meat & Livestock Australia – Make Lamb, Not Walls (The Monkeys, ARC Edit, AIRBAG)
Melanoma New Zealand – The Melanoma Typeface (TBWA\New Zealand)
New Zealand Human Rights Commission – Voice of Racism (Clemenger BBDO Wellington)
NRMA – Sloways (CHE Proximity & Revolver)
Rexona – Pitvertising (Clemenger BBDO Sydney)
Royal Australian Navy – Lost In Translation (VMLY&R Melbourne)
Save our Sons Foundation – Heartbeat (FINCH)
Steggles – Ugly, But Good For You (M&C Saatchi Sydney)
The Minderoo Foundation – Thrive by Five (M&C Saatchi Sydney)
Tourism New Zealand – Stop Dreaming About New Zealand & Go (Special Group)
Transport Accident Commission – Holiday Protection (Exit Films)
UN Women Australia – When Will She Be Right? (The Monkeys)
Victoria Police – Senior Constable Laurie Fox (McCann Melbourne)
Volkswagen – Road Fears (DDB Sydney)
Waka Kotahi (NZ Transport Agency) – Doors (The Editors)
Wisr – WISR CAMPAIGN (Bear Meets Eagle On Fire)
Wisr – WISR Site Design (Bear Meets Eagle On Fire)