FINCH, Clemenger BBDO and ARC EDIT make the cut at shortlist stage of The Immortal Awards 2019

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FINCH, Clemenger BBDO and ARC EDIT make the cut at shortlist stage of The Immortal Awards 2019

The shortlist for the Immortal Awards 2019 has been announced today, ahead of the final round of judging in New York on Friday 15th November.


In total, 74 projects from across the world made this year’s shortlist. The 64 highest scoring pieces of work from the first round of judging, plus a further 10 projects that split the jury, will be debated in a final round of discussions at MPC NY.

FINCH and Clemenger BBDO have been shortlisted for United Nations Development Programme ‘The Lion’s Share’, whilst Sydney post house ARC EDIT has been shortlisted for Spark ‘Generation Voice’ via Colenso BBDO.

Entries to this year’s Immortal Awards were up 36%, with the number of entrant companies increasing by 22%. The shortlist contains work from creative companies from 20 different countries.

Says Matt Cooper, founder, Little Black Book: “After the success of the inaugural Immortal Awards, we’re thrilled to unveil this year’s shortlist. There was a huge increase in both the number of entries and number of entrant companies. I am absolutely overjoyed that we now get all this amazing work to go through and judge with a wonderful jury. I’m immensely proud that our award is at no extra cost to our members, it really is just about the work. That is something I will always be super proud of, as I believe awards to be important. We can’t wait to see the results at the end of the week!”

Launched last year, The Immortal Awards challenges the way our industry celebrates and benchmarks talent in this business. By making the award free-to-enter for members and limiting each company to a maximum of five entries, work from across the globe has been judged on a level playing field.

This year’s jury is comprised of the most accomplished creative professionals from around the world, blending award winners with leading names in the brand, agency, production and post-production worlds. Immortals trophies are reserved for creative executions that jurors believe will live long in the memory of their audiences and set a benchmark in creativity for future generations. There were just four Immortal winners in the inaugural year, with a further 12 projects receiving Commendations for their excellence.

Says Paul Monan, Awards Director: “Firstly, congratulations to those entries that made it onto the shortlist. The bar was set incredibly high by our first ever jury and that standard has not dropped at all as the jury cut this year’s entries down to the shortlist. It will be another tough task for those in New York to decide which of the shortlisted projects are worthy of Immortal status and we’re really looking forward to debating and deliberating at MPC on Friday.”

Winners will be announced the week of the 25th November. Further information will be published on Little Black Book’s channels in the coming weeks.

Any company credited on a project on the shortlist can download social media graphics to share on their accounts here.

The Immortal Awards 2019 shortlist:

Adidas – Billie Jean King Your Shoes – TBWA\Chiat\Day NY – USA
Adidas – Recode Running – Anonymous Content – USA
Aguila – Abuse Disclaimers – MullenLowe Latam – Colombia
AIB – Music Box – Rothco part of Accenture Interactive – Ireland
Amazon – Not Everything Makes The Cut – Lucky Generals – USA
Andrex – Changing The Story With Every Roll – Wunderman Thompson UK & Jelly London – UK
Apple – Bounce – Pulse Films – USA
ASOS – My Style is Never Done – Company 3 – UK
Audi – A Pleasure To Follow – Rogue Films – UK
Berger Paints – Truck Art Childfinder – Impact BBDO / BBDO Pakistan – Pakistan
Burger King – Birthday Clowns – LOLA MullenLowe – Spain
Burger King – The Whopper Detour – FCB New York – USA
Cheerios – Right On Tracks – 72andSunny NY & Nexus Studios – USA
Dick’s Sporting Goods – To Whom It May Concern – Superprime Films – USA
Diesel – Be a Follower – Publicis Italy – Italy
easyjet – Imagine – VCCP – UK
Erste Group – First Christmas – Passion Animation Studios – Austria
Everyman Cinemas x Apple Music – Music Makes You Feel Film – Factory Studios – UK – The Last Ever Issue – VMLY&R & Wavemaker – Poland
Gillette – We Believe – Moving Picture Company – USA
ICRC – The Waiting – Stoked – Lebanon
IKEA – Finally Your Own Space – CZAR Amsterdam – Netherlands
ITV – Dancing on Ice 2019 – ITV Creative – UK
ITV – ITV Creates – ITV Creative – UK
John Lewis & Partners – The Boy and The Piano – adam&eveDDB, Academy Films, MPC London, Factory Studios, The Assembly Rooms & Cinelab London – UK
John Lewis & Waitrose – Bohemian Rhapsody – adam&eveDDB, Leland Music & Cinelab London – UK
KFC – AFC-ZFC – Mother London – UK
Libresse – Viva La Vulva – AMV BBDO, Somesuch, Soundtree, Trim Editing & Zenith – UK
March For Our Lives – Generation Lockdown – McCann New York & Hungry Man – USA
March For Our Lives – The Most Vicious Cycle – McCann New York & Mill NY – USA
MedMen – The New Normal – Mekanism & Final Cut LA – USA
Michelob ULTRA Pure Gold – Call From Nature – Electric Theatre Collective LA – USA
Microsoft – Changing The Game – McCann New York & Hungry Man – USA
Netflix – Narcos The Censor’s Cut – J. Walter Thompson Bangkok – Thailand
Netflix – The Great Hack Trailer – BMG Production Music – UK
NFL – The 100-Year Game – 72andSunny Los Angeles – USA
Nike – Dream Crazier – Somesuch – USA
Nike – Dream Crazy – Music Sales Creative – USA
Nike – Joyride – Caviar – USA
Nike – Just Do It: Caster Semenya – Park Pictures – Netherlands
Nike – Stop at Nothing – STITCH London & Time Based Arts – Italy
Red Cross – Detras – Cheil Worldwide Spain – Spain
Reebok – Storm the Court – Venables Bell + Partners & PRETTYBIRD – USA
Samsung Fire & Marine Insurance – Firevase – Cheil Worldwide – South Korea
Skittles – Broadway the Rainbow – DDB North America & Smuggler – USA
Smart Car – Bigger Than Small – Glassworks Amsterdam – Netherlands
Spark – Generation Voice – ARC EDIT – New Zealand
Supercuts – Don’t Take Your Hair For Granted – TBWA\Chiat\Day LA – USA
Taylors of Harrogate – Why Didn’t They Think Of Them Before? – Goldstein – UK
The New York Times – Truth Is Worth It – Droga5 New York, Final Cut NY & Wave Studios- USA
Three – Bounce – Boys+Girls – Ireland
Three – Phones Are Good – Wieden+Kennedy London, Time Based Arts, Cut+Run & 750mph – UK
Verizon – The Team That Wouldn’t Be Here – McCann New York – USA
Volkswagen – Hello Light – Somesuch & Cinelab London – USA
Walmart – Famous Cars – Publicis New York – USA
Wendy’s – Keeping Fortnite Fresh – VMLY&R North America – USA

Music Video
Fka Twigs – Cellophane – Planb DOP Agency – UK
Lil Nas X – ‘Old Town Road’ (ft. Billy Ray Cyrus) – Electric Theatre Collective LA – USA
Wiley, Stefflon Don & Sean Paul ft. Idris Elba – Boasty – Caviar – UK

Health & Pharma
Alzheimer’s Society – My Carer – McCann Europe – UK
Wavio – See Sound – Area 23, An FCB Health Network Company – USA

Black & Abroad – Go Back To Africa – FCB/SIX – Canada
Dot Incorporation – Dot Translate. The First Braille Translator Based on AI. – SERVICEPLAN – Germany & South Korea

Social Good
Donate Life California – Second Chances – Casanova//McCann – USA
Huawei – StorySign – FCB Inferno, DOG EAT DOG & Mcasso – UK
K’s Galleries – Eva Stories – Leo Burnett Israel – Israel
Illinois Council Against Handgun Violence – The Gun Violence History Book – FCB Chicago – USA
Monica Lewinsky – #DefyTheName – BBDO New York – USA
National Center of Missing and Exploited Children – Runaway Train 25 – M/H VCCP – USA
Street Grace – Stop Traffick – BBDO Atlanta – USA
Urgence Homophobie – #TheirStoryMyStory – FF – France
United Nations Development Programme – The Lion’s Share – FINCH – Australia
United Way – #UNIGNORABLE – VMLY&R – Canada
Volvo – The E.V.A Initiative – Forsman & Bodenfors & Goodbye Kansas Studios – Sweden