Fed Square to host Australia’s answer to SXSW – Pause Fest on again in 2014 from Feb 13th – 16th


FedSquare.jpgAustralia’s answer to SXSW – Pause Fest – is on again in 2014 for its third year with more than 2,000 creatives, designers, animators and marketers attended the 2012 event following a successful 2011 launch.

The 2014 event will be held predominantly at Federation Square in Melbourne from February 13th to 16th and founder George Hedon is expecting up to 6,000 people to attend.

Hedon, a creative art director, created Pause Fest in 2011 so people could stop doing day-to-day work and think.

Says Hedon: “It is meant to be a inspirational springboard for creative industries to meet, learn, launch and collaborate.”

Pause Fest 2014 will cover motion, gaming, creative, start-ups, music and web. The event will include:

·        8 event screenings

·        16 keynote presentations

·        4 panels

·        5 workshops

·        6 networking events

·        1 masterclass

·        3 installations

·        3 parties, 1 day gig

Says Hedon: “There are opportunities to listen and learn from industry leaders as well as to participate, engage and collaborate which is what makes Pause Fest unique on the Australian landscape. There will be industry experts as well as students from various disciplines who want to learn from the best and also early adopters from a variety of professions.”

Hedon said Pause Fest was an important plank in connecting Australian creatives to immersive media from different industries and to establish Melbourne as the digital cultural capital of Australia.

Hedon said he is currently pulling together the program for 2014 but had already had an overwhelming response from several industry leaders about participating.

mime-attachment.jpgIf you are in the industry and want to share your knowledge and learnings with likeminded peers, please contact Hedon at info@pausefest.com.au to register your interest to present at Pause Fest 2014.

A final program will be available in September 2013.

New website will be launched soon at www.pausefest.com.au