Elevencom boosts creative ranks; appoints new creative team Maria Torres and Gemma Easton

Independent Sydney agency Elevencom has boosted its creative ranks with the appointment of a new creative team, Maria Torres (left) and Gemma Easton (right).

The pair brings significant experience across QSR, food, beverage and automotive categories, with a strong track record in integrated brand campaigns, social content and culturally relevant creative.

Art Director, Maria Torres, began her career in Barcelona before establishing herself in Sydney at agencies including Ogilvy and The Monkeys. She has created major campaigns for a range of clients including KFC, Coke and Nestlé.

Writer, Gemma Easton joins Elevencom with 10 years’ experience in social media, content creation and advertising. She kickstarted her agency career by winning South Australian AWARD School, before moving to Sydney to work at Richards Rose on clients like Mitsubishi Motors, Lindt Chocolate and White Bay Beer.

The team will work across the Elevencom client portfolio, including Domino’s, The Cheesecake Shop and MG, with a brief to inject fresh campaign thinking and bold ideas that resonate with audiences wherever they engage.

Torres said she was keen to move into an agency that’s committed to building socially fluent, culturally connected creative: “It’s where the work is evolving the fastest, ideas move quickly and output is high. I’m excited to build a deeper body of work at Elevencom.”

For Easton, Elevencom was a natural next step in her career: “We’re entering a new era of storytelling. The work that cuts through now is a considered concoction of human insight and some daring attitude. I’m excited to deliver that work at Elevencom.”

Head of Creative and Branding at Elevencom, Ryan Fallowfield said the agency is thrilled to welcome the team to the business: “We have an awesomely strong creative team at Elevencom, but Maria and Gemma add another dimension that we’re very excited about.

“Building talkable, memorable ideas that deliver a consistent brand message at every touchpoint is what we do best. And this new team will help us do it better than ever.”

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