Double Gongs for Resonance Sonic Branding at the Transform ANZ Awards 2023

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Double Gongs for Resonance Sonic Branding at the Transform ANZ Awards 2023

Resonance Sonic Branding has picked up two awards in the audio category at last night’s prestigious Transform ANZ awards. A Silver was awarded for its work on The Laver Cup and a Bronze for Destination NSW.

 

The Laver Cup work, complete with brand anthem and signature audio logo, seamlessly implemented both in-stadium and online,  captures the spirit of ‘the dual’ – the epic showdown between Europe and the world. In partnership with Destination NSW, Resonance crafted an evocative auditory landscape that flowed through multiple campaigns, culminating in an audio logo symbolising the collision of ‘nature and culture.

Says Ramesh Sathiah, co-founder and executive creative director, Resonance: “We take immense pride in both of these sonic identities, and it’s a true honour to know that they are also appreciated  by our peers on this stage of branding excellence.”

Says Ralph van Dijk, co-founder, Resonance: “We’re thrilled to have won two of the three awards presented last night, particularly as Transform place equal emphasis on strategy as well as creative execution. Thanks to Destination NSW and Laver Cup for their ongoing trust in Resonance Sonic Branding and MassiveMusic.”

These latest wins add to the twenty plus awards Resonance has already picked up since opening its doors three years ago including Gold and Silver at the 2022 Transform ANZ Awards for Canva and the Australian Open respectively.

View the winning work here:

Laver Cup

Destination NSW