DIVISION’s Danny Cohen brings unique vision to Trade Me’s relaunch via Special Wellington

DIVISION director Danny Cohen has brought his unique vision to New Zealand brand Trade Me’s recent relaunch via Special Wellington.

 

The spot follows young Kiwi Kim on her journey through the Trade Me New Life Store, a vibrant and eclectic museum of opportunity and eccentric features. Led through by the charming & low-key Trade Me rep, Mikey, the pair travel from a medieval fair, to a laboratory, to a haunted house and more in the 60s spot. Each diorama features a contemporary flair to the design, every set & detail is brimming with dynamic colour & uncanny comedy.

To see more of Danny Cohen’s work click here.

For more information please contact Genevieve or Natasha