DDB NZ’s ‘Push your luck’ campaign for Instant Kiwi continues with latest ‘Jiggle’ spot
December 4 2012, 9:32 am | | 1 Comment
Having pawned off old underpants at a garage sale and convinced a range of kids performers to get in touch with their feral side for his niece’s birthday party, the loveable star of DDB New Zealand’s ‘Push Your Luck’ campaign for Lottery scratchie card brand, Instant Kiwi, attempts to spend a night in a department store bed under the auspices of ‘try before you buy’.
1 Comment
Funny, but they’re pushing their luck to make a connection with winning a lottery.