Industry icon ‘The Windsor Carse’ has reopened for Friday lunch for the first time since Covid. A small group of lucky cummins&partners employees today welcomed back an old favourite, enjoying lunch in the sunny Windsor Castle beer garden after a long and solemn hiatus.
The charmingly grungy dive has long been the go-to for agency folk south of the river, often seeing five or more agencies representing in the same Friday arvo service. After being hit hard by Covid, the Windsor Castle Hotel is now back bigger and better with a new menu and the same rock and roll vibes.
Says Heath Collins, creative director, cummins&partners: “Every Friday afternoon as I angrily chewed through non-Windsor Castle parmas, I’d think back to the good old days when I was happily chewing through a Windsor Castle parma and for a moment, just a moment, the venomous hatred and rage that fuel my existence would subside. When I heard it was back I wept openly for several hours of important client meetings.”
The popular destination has been quiet about its reopening and it was by pure happenstance that the cummins group became aware of it as an option.
Says Matt Werkmeister, content director, cummins&partners: “We’d been enquiring every month or so, wondering if they’d reopen for Friday lunch and today when we rang they said they were reopening for Friday lunch TODAY. So as you can imagine, we all wept openly.”
The iconic venue will continue to be open for Friday lunch from here on, but only if enough people from adland get down there and give them a reason.
Says Michael McConville, global CEO, cummins&partners: “Seriously, you need to get down here, the parma is so good you’ll weep. Openly.”
So as the weather gets better, get your arses to the carse and let’s look at eachother uneasily across the courtyard once more.
See you there.
creative:media agency – cummins&partners
Global CEO – Michael McConville – Pot & Parma combo
Creative Services Director – Steven Tortosa – Pot & Parma combo
National Creative Director – Heath Collins – Pot & Parma combo
Copywriter – Georgia Payne – Pot & Parma combo
Content Director – Matt Werkmeister – Pot & Parma combo
Senior Retoucher – Ed Croll – Burger
Studio Manager – Emma Shaw – Burger
Editor – Aloysius Teo – Pot & Parma combo
Senior Integrated Producer – Amy Simmons – Georgia Payne’s leftovers