CommBank CMO Jo Boundy set to depart for MD of resorts and lodges at Journey Beyond
CommBank Chief Marketing Officer Jo Boundy is set to depart the role after four and a half years, heading back into the travel industry as managing director of resorts and lodges at Journey Beyond
Prior to joining CBA, Boundy was CMO at Qantas, where she had worked for over 12 years.
Says Boundy: “Journey Beyond has built an incredible collection of tourism experiences and destinations that showcase the very best of Australia. I’m excited to join the business at such an important time and work with the team to further strengthen these iconic properties, create exceptional guest experiences, and continue building demand for some of Australia’s most unique and extraordinary destinations.”
Says Monique Macleod, Group Executive, Marketing and Corporate Affairs, CBA: “I’d like to thank and recognise Jo Boundy for her contribution to CBA over the past four and a half years. Jo has played an important role in evolving how we connect with customers, communities and the broader Australian public.
“During her time with us, CBA has been recognised as Australia’s most valuable brand by Brand Finance and the only Australian brand included in Kantar’s Global Top 100 ranking, and was recently named Australia’s most trusted bank at the 2026 Roy Morgan Most Trusted Brand Awards.
“We wish her well as she embarks on the next step in her career. The marketing team is well placed for the future.”
