Clean sweep for Resonance Sonic Branding at last night’s Transform ANZ awards

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Clean sweep for Resonance Sonic Branding at last night’s Transform ANZ awards

Resonance Sonic Branding picked up all awards in the audio category at last night’s prestigious Transform ANZ awards.

 

The Gold was awarded for its work on Canva, and the Silver for the Australian Open. Both included a brand anthem and audio logo which have been rolled out across all touchpoints.

The work was said to have captured the true personalities of the brands in sound, elevating the experience of their users and fans.

Says Ramesh Sathiah, executive creative director, Resonance: “It’s always an honour to be recognised by your peers. But it’s even more satisfying to see how well these audio assets have been embraced by the brands. It’s helping to unify their communications in exactly the way we intended.”

Says Ralph van Dijk, co-founder, Resonance: “We’ve been lucky to work closely with some of the smartest marketers in the country. Helping them shape their brands for a ‘sound-on’ future is a real privilege.”

These latest wins add to the twenty plus awards Resonance has already picked up since opening its doors only two years ago.