Carat Australia has announced today the appointment of David Dalgarno as group strategy director, to lead Carat’s strategy offering in Melbourne as part of the 13 people strong national strategic function.
Dalgarno has over 20 years of experience across the Marcomms industry, holding strategic roles within research, media and most recently creative. He joins Carat after a two-year stint as strategic planning director at independent creative agency, Mustard. Before joining Mustard in Melbourne he was group strategy director at OMD, Sydney.
Dalgarno will join Carat Melbourne’s senior leadership team and will play a critical role in inspiring the agency’s people on the potential of media to make a difference to the clients’ businesses. He will work closely with Danni to drive the strategic product, with a focus on ensuring the strategic direction makes a difference to media plan and business outcomes. David will also be instrumental in driving Carat’s culture of Designing For People, by crafting media, teams and careers, to build experiences that last.
Says Danni Wright, chief strategy officer, Carat Australia: “David is going to be a brilliant complement to our team; his experience will provide perspective on how we can continue to enhance how we work and the value our thinking provides to our clients. His passion for people development will also help us continue to foster our talent across the business. We can’t wait to welcome him to the team.”