Cannes Lions to honour Facebook’s Mark Zuckerberg as 2010 Media Person of the Year
Mark Zuckerberg (25), Founder & CEO of Facebook, the social utility that helps people communicate more efficiently with their friends, families and coworkers, will be honoured with the Media Person of the Year Award at the 57th Cannes Lions International Advertising Festival.
Cannes Lions, the world’s largest celebration of creativity in communications and the most prestigious international annual advertising awards, presents The Media Person the Year Award to a prominent personality who is an influential figure in the development of today’s media landscape, ultimately playing an integral part in shaping the future of the advertising industry.
Facebook, founded by Zuckerberg in 2004 whilst studying computer science atHarvard University, develops technologies that facilitate the sharingof information through the social graph, the digital mapping ofpeople’s real-world social connections. As CEO, Zuckerberg is responsible forsetting the overall direction and product strategy for the company. Heleads the design of Facebook’s service and development of its coretechnology and infrastructure. Headquartered in Palo Alto, California,Facebook has over 400 million active users.
“Cannes Lions Media Person of the Year is awarded to those who havechanged the face of media and communications, usually after a lifetimeof achievement. For Mark Zuckerberg to have created one of theinternet’s most dominant businesses so quickly, and to have had such aglobal impact on the way we all communicate with each other, is quitesimply astonishing. We are delighted to honour him with this award,”said Philip Thomas, Cannes Lions CEO.
“We are still in the early stages of our mission to build things thatmake the world more open and connected, so I feel honoured and humbledto receive this award in recognition of what we’ve accomplished sofar,” said Zuckerberg. “We willcontinue to innovate and push technical boundaries to create betterways for people, developers, and advertisers to connect and share onour platform.”
Zuckerberg will be honoured during the Press, Cyber and DesignLions Awards Ceremony on the evening of Wednesday 23 June, in thePalais des Festivals, Cannes.
Cannes Lions delegates will have the opportunity to listen to MarkZuckerberg when he presents the Facebook Seminar on Wednesday 23 June.
Previous recipients of the Media Person of the Year Award include,Steve Ballmer, CEO of Microsoft Corporation; Sir Anthony O’Reilly, CEOof Independent News & Media; Tsuneo Watanabe, Chairman andEditor-in-Chief of The Yomiuri Shimbun Holdings; Sumner Redstone,Chairman and CEO of Viacom and Gerald Levin, CEO of AOL Time Warner.
41 Comments
Media person of which year?
It’s this kind of thing that justifies telling my granny I play piano in a brothel so she thinks I’m up with the times.
Just saying, yesterdays noos y’all.
The award should really go to the Venture Capitalists who injected millions of dollars into a website.
jeeez. no wonder he’s smiling.
12:54 so you don’t want to learn from a 25 year old billionaire who developed a product used by over 400 million people, who is changing the way people communicate and who rendered one of murdoch’s biggest investments pretty much worthless?
you’d rather hear a) an agency head talk about how awesome their network is b) a creative ‘ad genius’ talk about how awesome they are at making advertisements that other ad creatives like which may or may not have even been paid for by a client or c) sean boyle talk about the job he wished he had?
Yeah Gumbo. He’s done better than any ad dude. Yesterday’s news? You are yesterday’s news. Granny? Brothel? Piano?
Get with the times.
I know what any advertising person would say… “Yeah, but what’s the idea?” or “Hasn’t that been done before?”
But Mark Zuckerberg hasn’t had any experience in advertising, so how could he possibly understand a good idea. He doesn’t even have a good book.
Yeah and Zuckerberg doesn’t know anything about making money either. You’re hopeless Zuckerberg. Fail.
Surely this is because there’s high hopes of Zuckerberg bringing 20 glamours and the money for a couple of kilos of rack to Cannes with him…
Thing to remember bout Facebook.
Started as Facemash, Who’s hotter who’s not? shitty web app and he STOLE thousands of uni students personal information to start that site.
“To accomplish this, Zuckerberg hacked into the protected areas of Harvard’s computer network and copied the houses’ private dormitory ID images.”
Don’t believe me?
http://en.wikipedia.org/wiki/Facebook
If you want to look up to a cnut like that, go right ahead.
Before all the fanbois get on, yes I use FB yes it’s changed a generation, yes it wastes millions of head hours everyday yes, it’s valued in the billions, honestly, there are better people out there, that’s all.
As Zucker says himself “But one thing is certain, and it’s that I’m a jerk for making this site. Oh well. Someone had to do it eventually…”
All bow down…..
In Lap Dancing 101, THIS guy is their ultimate target audience.
Well, if it’s on Wikipedia, it must be true.
238,
No idea if any of what you say is true – but quoting a wikipedia entry when trying to argue “facts” is always a dangerous move.
Maybe if Mark Zuckerberg gets a job in a respectable agency, in a few years he could be a mid-weight creative.
He’d get more pussy than any of us, that’s for sure…
Ah guys, wasn’t saying that he doesn’t deserve it.
Just saying it’s like 6 years behind.
Read the body copy fellas :o)
Gumbo rocks don’t try and recover prestige with your lame emoticon. You have it in for Zuckerberg and there’s no point denying it – we can all see through you, silly little man.
And, by the way, let me give you a little advice: no one reads body copy anymore. They don’t even say “body copy”. Do you even work in advertising or do you just come on here and practice making content after watching Mad Men?
10:04 (what a busy bully you’ve been lately)
What’s with the ‘I-bet-you-don’t-even-have-a-job-like-me’ thing? Intellectually, it’s up there with ‘because you smell, so there!’ It’s kind of embarrassing for the rest of us in the industry who have long since moved on from the school playground. Like others on this blog, you seem to be labouring under the illusion that the entire world would kill to have your ordinary five-figure job. C’mon, let’s be honest. We all know agency life is pretty insular. The real world doesn’t give a rat’s arse about your little cubicle, let alone want it. So why all the adland self-importance?
Gumbo defender seems very irritated today. Not wiking wittle comments on wittle bwog? “Labouring under the illusion that the entire world would kill to have you ordinary five-figure job”? That’s a mouthful for a little junior like you. You seem to be giving a “rats arse” about my views since you went to the trouble of writing to me.
Gumbo defender. Just a hint: if you like to stop sounding like as much as a thicko as you obviously are, when you throw someone’s quote back at them, make sure you have read it correctly. (‘I-bet-you-don’t-even-have-a-job-like-me’) Hmm? Don’t remember writing that Gumbo!
Hmm you seem to be a very controlling fella. You really like to be able to tell people what belongs on what particular space on the interweb huh? Not much room for creative expression round you is there Gumbo? How are ever going to get a job in advertising with that attitude.
Have a nice day wittle Gumbo. See you on facebook? 😀
2:39… Oh my, this is so easy I feel guilty, but the naughty ‘junior’ in me just can’t resist. OK, to dumb it down a bit, I won’t be so figurative when quoting you now: “…if you like to stop sounding like as much as a thicko as you obviously are…’’ On what planet is that English? If anything, it’s the irony in that line that’s thick. See, this is what happens when, as you say, “no one reads body copy anymore”. Oh and sorry about the ‘five-figure job’ jibe, that probably was below the belt. Peace?
heheheh… So Gumbo Defender comes charging back. Thanks for actually finding my little typos. I take it you’ve learned to read. Have you been sitting there stewing about this all afternoon? Aw.
What I really enjoyed about your last comment is that you come in swinging at me for missing out an apostrophe here and putting an “as” instead of an “of” somewhere and then try and make a connection, a very loose one at that, to this ‘body-copy’ fantasy you seem to be stuck on.
Then what made your comment even better is that after you try and be all witty (“dumb it down” – that’s VERY nice, well done; you should write for your school gazette – honestly!) you suddenly fold and use words like “sorry” and “peace”.
Which is it Gumbo, (or should I call you Dumbo?…Yeah?) are you having a go at me or are you trying to make friends?
People in the creative industries are rarely ambiguous in their communications with people – it confuses consumers.
Don’t really think you’re advertising material Dumbo.
Jeez. No need to get aggressive / regressive peeps.
All I was saying is this should have happened years ago. Advertising is so far behind pop culture we just discovered tilt-shift stop motion and – hello – it’s in an ad.
Wouldn’t you rather try and define culture instead of mimicking it? Bit more Bernbach, bit less Burnett?
Say whatever you want (nobody really cares) but again, this should have happened years ago and media person of the year should be Steve Jobs talking about the i-Pad.
Ah Dumbo you just can’t leave it alone can you? You just keep coming back for more. Dumbo, you really need to develop a thick skin in this business, even to just get through AWARD school. If you think that’s aggression you really need to invest in a spine because you’ll never make it by starting arguments you can’t win or even finish.
cheerios
You girls are very entertaining, pulling each other’s pigtails.
Honouring this man?
href:http://www.businessinsider.com/how-facebook-was-founded-2010-3
Facebook is so noughties. As soon as the mainstream gobble it up you know it’s lost it’s shine.
‘Gumbo and Gumbo Rocks rock.Gumbo Defender is better than the original arcade game.
“Little typos” on the other hand – get your hand off it!
p.s. you were just reading the main text portion of this post. Or body. Ha ha.
Nice try Dumbo. Did you nip off for a quick rum? You just have to have the last word don’t you? Such an angry little man. Were you bullied at school or something?
Honestly Dumbo maybe you should try another website. How about MyCareer.com ?
p.s. Aim small. :o)
Completely unrelated topic.
It’s a sad day when peeps get on here and obviously don’t even know what Gumbo is. Reading this blog makes me think this industry has lost all respect from juniors. I find it odd because the juniors I’ve met are frothing at the bit with enthusiasm, despite the fact they’re blamed for every negative post on here.
While it’s funny to slag people off and win petty little arguments on a blog, think of this. You could spend that time learning from the people who’ve gone before us, move up the ranks and become one of those guys that go back to a house they own at 5 on the dot.
The ‘old fucks’ sitting in the corner office smoking a pipe aren’t idiots that don’t get Gen-Y – they’re the reason us ungrateful little shits have a job in the creative department.
If they’ve been there a while, those fogies are probably responsible for at least half the billings of the agency – which includes the free booze fridge we hope that young hot account manager will abuse on a Friday so we have half a chance of getting a root.
If you think your time would be better spent as a director, facebook style entrepreneur, artisté, actor, or film critic – go and try it, life’s way to short to waste on something you don’t enjoy.
On a related note, it’s great Cannes is finally catching up with digital. It’s also great the separate media-led disciplines in creative departments are blurring, with particular note to a direct specialist being promoted to ECD at BMF. Very exciting times ahead.
God bless and good luck.
Is this Gumbo? Gumbo rocks? Gumbo defender?
Nah. I think it’s all the same person. He’s ben on the blog all weekend.
Unitam logica falsa tuam philosophiam totam suffodiant!
Google that one, Dumbo.
10:45 – are you high? It shows. It really does.
Dumbo’s really running out of options over here, sweating over little comments as much as body copy.
“B” minus for tenacity Dumbo! But let’s try for an “A” tomorrow. You can do it!
Toodles.
10:46 – I agree. Nobody on this thread would have the faintest about what Gumbo is.
Ooh Dumbo, I’m afraid that’s a C… Minus.
Another tip when trying to crack it in advertising: pick your battles.
Normally this would provoke intelligent discussion, but I guess those who’d partake in it are a little busy at the moment.
Would that include you Dumbo? Not sure if your contribution was very clever. In fact one might even describe it as hubris.
Hey 2:02, you poor lonely thing, quiet afternoon? (Quiet weekend, too, evidently!) You’ve waited so patiently to leverage off another comment, any comment, just to flush out one of these Gumbo characters. And all to restart what is essentially, for you at least, a losing battle. Ever heard the expression ‘shadow boxer’?
5:16, 2:02 obviously wanks off to photos of Mark Zuckerberg so we’d best leave him alone on this thread.
Ah! Another day, another string of comments from Dumbo! Cajun Moon. This is just so fun. Who are you going to be tomorrow, Dumbo? Exactly what battle are you talking about Dumbo? Sounds like you’re a little paranoid.
We all know it’s you writing comments. Hahahah… Hey Dumbo, ever heard of the diagnosis ‘schizophrenic’?
“Ever heard of the diagnosis ‘schizophrenic’?”
Ever heard of English lessons?
Maybe you need glasses.
Ever heard of the Eye Foundation?
How to complaint to other person who wrong word use our facebook