British catalog retailer Argos launches its 2019 Christmas campaign via The&Partnership, London


Catalog retailer Argos uses the iconic Simple Minds “Don’t You Forget About Me” in its new campaign ‘The Book of Dreams’ via The&Partnership London.


The film was directed by Traktor via Stink Films.

Agency: The&Partnership London
Executive Creative Directors: Yan Elliott, Mickey Tudor
Creative Director: Danny Hunt
Creatives: Ludo Thomas, Arthur Harry
Head of Planning: Rebecca Munds
Senior Planner: Claire Carmichael
Managing Director: Gary Simmons
Account Director: Lucy Almond
Account Manager: Hannah Gray

Production Company: Stink Films
Director: Traktor
DOP: Joost van Gelder
Senior Producer: Andy Roberts
Producers: Alfie Glover-Short, Richard Ulfvengren
Producer: Millen Nickolov, Icon Films
Editor: Ryan Beck, Final Cut
Production Designers: Nick Foley Oates, Eva Vento
Post Production: MPC
Colourist: Jean-Clement Soret
Shoot Supervisor: Kamen Markov
VFX Supervisor: Jake Nelson
Producer: Phil Whalley
Song: “Don’t You (Forget About Me)”
Artist: Simple Minds
Music Supervision Company: Leland Music
Music Supervisors: Codie Childs
Music Arranger: Chris Hill
Drum Supervisor: Brad Webb
Sound Designer: Munzie Thind @ Grand Central