Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Gary du Toit, VP creative director at BBDO New York.
Winner: Tourism Australia ‘Matesong‘. Given the news footage we’ve all seen of the bushfires raging across Australia, these images of unspoiled wilderness and pristine beaches now come with a hefty dose of pathos. Gulp. 😢 “All of Australia loves you,” sings Kylie near the beginning of this spot. Well, we love you right back. Hang in there. READ ON…