Best Ad of the Day: Black Lives Matter ‘Join The Movement, Not The Moment’ by 72andSunny

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Best Ad of the Day: Black Lives Matter ‘Join The Movement, Not The Moment’ by 72andSunny

With many creatives in the world self isolating, Campaign Brief introduces a daily dose of inspiration – Best Ad of the Day –  chosen from the many submissions to our global creative site, Bestads.

 

72andSunny creatives Jon Krippahne and Justin Joo have released this two minute ‘Black Lives Matter’ film. The split screen film shows footage from the 1960s Civil Rights movement on one side and the current struggles and marches on the other, leaving the viewer with the message “Don’t let the next 60 years look like the last 60 years. Join the movement, not the moment.”

VIEW THE FILM

Credits
Creative:Jon Krippahne
Creative: Justin Joo
Agency Talent Coordinator: Alex Brueggeman

Best Ad of the Day: Black Lives Matter ‘Join The Movement, Not The Moment’ by 72andSunny Best Ad of the Day: Black Lives Matter ‘Join The Movement, Not The Moment’ by 72andSunny Best Ad of the Day: Black Lives Matter ‘Join The Movement, Not The Moment’ by 72andSunny Best Ad of the Day: Black Lives Matter ‘Join The Movement, Not The Moment’ by 72andSunny