Kantar report warns: Obsession with short-term marketing is killing long-term brand growth
A new report from Kantar and StackAdapt is sending a wake-up call to marketers across the Asia-Pacific: the relentless f…
Author Archives: Ricki Green
ADFEST opens program proposal submissions for 2026 – Deadline: 30 November 2025
ADFEST 2026, Human+, is open for program proposal submissions until 30 November 2025. So if you have original, inspiring…
Breville launches new campaign for its Eye Q Auto Toaster via Emotive
Breville, the global leader in kitchen innovation, has partnered with independent creative agency Emotive to launch the …
Activia reappoints Always Human as lead PR, social and influencer agency
Activia has renewed its retainer with Always Human for 2026. From viral stunts to cult status, the decision comes…
Beyond the Brief: How Motion Sickness, Dylan Pharazyn + Kathmandu found comfort in nature
Kathmandu’s latest global campaign ‘Outside, your comfort zone’ redefines what it means to feel at home in nature …
Bestads Best of the Week Reviewed by Josephine Wallin Ankarstrand, CD, NORD DDB, Stockholm
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
Georgia Brown’s MADC Netball Comp Wrap-Up
Melbourne’s ad agencies took netball very seriously last Friday with 15 teams clashing at the MADC agency-vs-agency ne…
Clockwork Films Signs Director Duo cowboys. to National Roster
Clockwork Films has announced the signing of directing duo cowboys. to its national director roster, in a move that rein…
Squeak E. Clean Supercharges Aussie Advertising With Melbourne–Los Angeles Creative Pipeline
Squeak E. Clean has restructured its Australian operations to capitalise on an unprecedented opportunity: connecting Aus…
Ray White turns Cronulla property listing into a Hollywood spectacle in new campaign featuring Aussie actor Richard Roxburgh via Rick Barry
Ray White and independent creative agency Rick Barry have taken real estate marketing to cinematic new heights in a Holl…