Arnold Boston recruits Innocean Sydney creative team Matt Cramp and Rua Perston for ACD roles
After three years together at Innocean Sydney, award-winning creative team Matt Cramp (near left) and Rua Perston (centre), has joined Arnold Worldwide Boston as joint associate creative directors.
Having created some of Innocean’s most highly regarded campaigns to date, their irreverent style of work caught the eye of agency ECDs Wade Devers and Pete Johnson, with the team being hired in Cannes this year.
Determined to reach the creative heights they enjoyed with their “Drivers Wanted” campaign for Volkswagen, Arnold Worldwide has recently invested heavily in new creative talent, starting with the appointment of worldwide chief creative officer, Jim Elliot (pictured above left).
Says Perston: “I’ve always wanted to work in a big, iconic US agency, so this opportunity was too good to pass up. Their renewed focus on the work made the decision a no-brainer.”
Says Cramp: “Arnold is rediscovering their extraordinary creative heritage, and their recent campaign for Solar City proves this. We’re both extremely excited to be a part of this new creative push, as well as indulging in Boston’s famous clam chowder.”
18 Comments
Good luck guys, you’ll have a ball!
Congrats Matt (and co). You’ll smash it.
Well done, Matt – enjoy!!
good luck boys!!! hope you have a ball and get some metal.
All the best Matt and Rua.
Hope you packed your cardies.
Show them how its done Matty.
Well done guys. I’ll miss you.
Good luck Rua + Matt.
YEAAAAAHHHHHH BOISSSSSSS!!!!!!
Touchdown.
Represent mate, no Lion Red on tap but they might have a decent local drop or two.
Yous bitches gunna do good! Go kick it!
Don’t forget to send a postcard love. Dad and I are so proud of you. Pearl from the bakery says hi.
Good luck Matt, have fun in Boston mate! Cheers!
See you fullas in Cannes
Great news – knock ’em dead
Oh chur! Let’s go hard this time.
Cuz I always told you would go far doing tatts. Give it heaps bro!