American Express appoints Sydney-based Studio Messa to brand experience agency roster

Sydney-based creative studio Studio Messa has announced a 3-year partnership with American Express, having been appointed to the panel of preferred brand experience partners across the Asia-Pacific region.

The announcement follows recent business growth as Studio Messa expands globally to London, whilst welcoming new clients LVMH, Issey Miyake, and Channel Nine.

Studio Messa has been creating and producing experiences for American Express for over three years, spanning across Vivid Sydney (which saw 25, 000 visits to the American Express Lounge, including card members and potential customers), the NGV Gala and Vogue American Express Fashion Night Out (saw multiple sponsor engagements in addition to American Express including David Jones, as well as activations for Dyson, YSL, Samsung, L’Oreal, Gordon’s Gin, Stylerunner and New Era).

As experience plays an increasingly critical role in every aspect of business, American Express approached Studio Messa to formalise the partnership moving forward, which will see Studio Messa continue to deliver brand and partner experiences, events and activations across Australia and Asia for the next three years.

Says Peter Pengly, director, Studio Messa: “We are fortunate to work with incredible partners like American Express, who allow us the creative freedom to explore new ideas and new methods across design and production. The 3- year partnership is a testament to the sophisticated brand experiences our exceptional team have created for AMEX and partners. As we recently expanded to London; it’s exciting to be growing our global portfolio in partnership with like-minded clients.”

In addition to its new clients and global expansion, Studio Messa has recently expanded its portfolio to include leading global brands Nike, Canon, Hennessy and Bacardi-Martini.

Visit Studio Messa’s website here.