Independent agency Cummins&Partners has announced that alumni chief strategy officer Adam Ferrier and joint-ECDs Jim Ingram and Ben Couzens will leave the agency to start a new venture.
Ferrier joined Cummins&Partners (then CumminsRoss) in the role of chief strategy officer in 2013 from Naked Comms where he was local co-founder and global head of behavioural sciences.
Ingram and Couzens joined Cummins&Partners later that year in December from Clemenger BBDO Melbourne in joint-ECD roles. Prior to joining Clemenger BBDO Melbourne in June 2011 the team held deputy CD roles at GPY&R Melbourne.
Says Sean Cummins, founder, Cummins&Partners: “When the guys told me of their desire to do their own thing, I think they were a bit surprised by how positive I was for them. I have spent my career championing entrepreneurialism in this industry and I’m excited for anyone who has the audacity to create a new venture.
“Our agency thrives on creativity and change, and I’ve always looked on with great pride as our alumni have started their own agencies, start-ups or even become artists or reality-TV celebs on MKR and Masterchef. And I will look on with great pride and enthusiasm as their journey unfolds too”
Ingram, Couzens and Ferrier said (almost in perfect unison): “We’ve loved every minute of our time here. It’s been a great journey with loads of success, and we’ve each learned a lot. We’ll miss the good energy that radiates from this place and wish the crew all the best.”
Says Chris Jeffares, CEO, Cummins&Partners Australia: “We’ve made great campaigns and memories together, worked hard, played hard and had some fun times along the way. The agency had a very fast start over our first three years, and these guys have really helped keep
up this momentum over the next three.
“We are not looking to replace the trio as we have great depth in our existing ranks so the opportunities this creates is exciting for all of the team.”
Departure times have not yet been announced.