There were several agencies that were included in the final shortlist for Campaign Brief Agency of the Year. In the lead-up to the AOY announcement, we profile those that made the 2021 CB Hot List…
Clemenger BBDO put in a very impressive creative performance in 2020 with a few campaigns that earned them a Top 3 spot.
Notable work included Bonds ‘Turtlenecks’; BMW ‘Rumours’; Pure Blonde ‘A touch more pure’; Carlton Zero ‘Beer man’; TAC ‘The lucky ones’; Myer ‘Bigger than Christmas’; Australian Open ‘Australia is open’; The Life Artois ‘The art of the open’; Great Northern ‘Insta-Radio’; V ‘X TikTok’; Maximus ‘Gamer’; Tourism Tasmania ‘Come down for air’; Rexona ‘Pitvertising’ and Masterfoods ‘Dinner hack hotline’.
The agency won a slew of new business in 2020, namely two major Federal Government tenders, including the launch of JobTrainer for the Dept. of Treasury; plus Commonwealth Superannuation Company, Nature One Dairy, Collingwood FC, Defence Health, Rexona, Carnival Cruises, Damazin, Blue Ribbon, Primo Foods, Planet Fitness, Seafood Industry Australia, iNova pharma, Sydney Swans, Lynx deodorant and Levantine Hill Wines.