12 top creatives from Australia selected as jury members for LIA 39th Annual Judging in Las Vegas

12 top creatives from Australia selected as jury members for LIA 39th Annual Judging in Las Vegas

This year 12 top creatives will be representing Australia and New Zealand at London International Awards 39th Annual Judging.


LIA will host all of the judging in Las Vegas at Encore @ Wynn, commencing 29th September through 7th October 2024.

Over the years, Australia and New Zealand have produced some of the biggest names in the industry who were responsible for many pieces of enduring work. Who can forget the BASF Cassette tape “Dear John” TV commercial from New Zealand or the Paul Hogan Australian Tourism Campaign. Both of these ads from the 80’s are still talked about today. The creativity and ingenuity of those creative pieces of work really shone through and were awarded numerous global ad awards.

Fast forward 40 years later, and Australia and New Zealand are still continuing this tradition of producing great memorable, breakthrough work. Last year, Australia won a total of four Grand LIAs.

Says Barbara Levy, president of LIA: “There are so many talented people in Australia and New Zealand. You can see it from the work that wins year after year in our show. Not only are these highly respected creatives passionate about doing good work that stirs you to action and has a purpose, they also have a real drive in making sure that only the best work gets awarded. That’s what makes an awards show – when the best judges have uncompromising standards.”

Jurors from Australia include:

• Emma Daines, CEO of Fin Design + Effects, Sydney will judge Production & Post-Production and Music Video Jury
• Andy DiLallo, Founder / Chief Creative Officer at Milk and Honey United, Sydney will judge
• Adam Ferrier, Chief Thinker / Founder of Thinkerbell, Melbourne will judge Creative Strategy and Transformative Business Impact
• Tara Ford, Chief Creative Officer at The Monkeys, Sydney will judge Creativity In B2B
• Karla Henwood, Executive Creative Producer at Squeak E. Clean Studios, Sydney will judge Music & Sound
• Matt Lawson, Chief Creative Officer, Asia Pacific at Deloitte Digital will judge Digital and Use of Social Media & Influencers
• Ben Lilley, Creative Chairman at HERO McCann, Melbourne will judge Integration and Direct
• Riana McKenzie, Copywriter at Clemenger BBDO, Melbourne will judge Audio & Radio
• Nick Simkins, Executive Producer at FINCH, Sydney will judge Production & Post-Production and Music Video
• Gary Steele, Chief Creative Officer at DDB Group Aotearoa, Auckland will judge Creativity In B2B
• Mandie van der Merwe, Chief Creative Officer at Saatchi & Saatchi, Sydney will judge Branded Content and Branded Entertainment
• Micah Walker, Founder / Chief Creative Officer at Bear Meets Eagle On Fire, Sydney will judge TV & Cinema and Online Film
Dr. Ryan Wallman, Executive Creative Director / Head of Copy at Wellmark, Melbourne will judge Pharma & Medical

All rounds of judging are done onsite at the Encore @ Wynn Hotel. Every judge is required to see every piece of work in their respective categories. These panels decide on the Gold, Silver, and Bronze Statue Winners, as well as the Finalists. Each panel, at their discretion, also decides on whether a Grand LIA will be awarded.

As there is no off-site pre-judging, all judges are fully involved from the beginning to the end, so everyone is privy to the final results before they are published.

LIA is just one of five global shows that is included in the WARC Creative 100.

For more information on the juries, categories and/or requirements, visit our website at: www.liaawards.com.