The Editors Melbourne adds former Final Cut London editor Leila Gaabi to its team
After just over a year in the Melbourne market, post-production house The Editors are already changing things up, hiring Leila Gaabi to complete its all-female line-up.
The boutique post house is committed to sourcing unique and original talent, with Gaabi joining Grace Eyre – who was shortlisted for a Cannes Glass Lion in 2018 and selected craft judge for this year’s CLIO awards – at their southern branch.
Says Charlotte Griffiths, boss-lady at The Editors Melbourne: “Leila brings so much energy to the place, as well as original style, she’s the perfect fit for us, really exciting.”
Says Gaabi, who honed her skills at Final Cut in the UK: “The main draw was the team; it’s a diverse crew in terms of personalities and editing styles, and everyone is really supportive rather than competitive.”
There was also the appeal of working with high calibre clients; for her first Editors project, Gaabi was partnered with Finch’s Alex Roberts to cut the new Suzuki campaign “For Fun Sake”, shortly followed up by the Bag Raiders’ new music video ‘Lightning’ for Lachlan Dickie at Rabbit.
Her latest spots are a fitting addition to her reel, which includes YouTube’s ‘Neighbourhood Sounds’ campaign with JUMP director Jeff Johnson, and the ASOS ‘Go Play’ spot, helmed by Somesuch’s Raine Allen-Miller.
Says Griffiths: “It’s important to be bold as an editor, and Leila always takes it to another level.”
Cutting campaigns for Nike, Revele, Ted Baker and Valentino during her time in London, Gaabi’s inspirations include The Editors’ own Bernard Garry: “Not only is he talented, he also keeps the whole room entertained at the same time!” she laughs.
The new hire caps off a remarkable first year for The Editors Melbourne, with Griffiths explaining: “Each of our editors is best in class. The Melbourne market is small, and The Editors is unique because we’re so specific; it’s all about the cut. Two of our three founders are still editing, and our clients always come first. There’s thought put into every detail.”
You can view Gaabi’s reel here, and for all enquiries contact Charlotte Griffiths (charlotte@theeditors.com.au) or Nicoletta Rousianos (nicoletta@theeditors.com.au)
(Pictured L-R: Charlotte Griffiths, Grace Eyre, Leila Gaabi and Anna Downie in the Melbourne studio)
12 Comments
Just imagine if an agency was boasting an all-male line up…
What a good looking bunch!
Imagine? Why would we have to imagine? Every agency on the planet boasts an all male line up and has done from day dot and will probably continue to do… boring.
The team are clearly a talented a bunch and fit for their roles.
A beautiful bunch of people that are best in class.
Love you, gals! Printing this photo and framing it.
Keep doing what you’re doing. We love working with you all.
All class!
Well done girls xx
What a powerhouse team!! Congrats The Editors and Leila. x
Intelligent and powerful bunch!
Pure beauties, taking the editing world on and doing the best job at it!
Don’t go changing xx
I’m all for promoting female talent and balancing out gender inequality in the industry but boasting about what is clearly obvious takes away from how good it is.
Merely boasting, Weird Flex.
The intro touches on the obvious but what’s wrong that?
Anyway, strong leading woman taking on this cut throat industry is both admiring and adorable.
Awesome hires across the board.
Charlotte is one of the best producers in town. An excellent creative leader with the know how.
Hey @weirdflex. Totally disagree.
They aren’t boasting, just stating a fact.
I fail to see how this press release denigrates the quality of the work.
Unlike your inability to put your name to your post.
Well done Lotte.
It’s even a weirder flex giving fake props and then hitting them with a reductive backhand. You suck.
I just wish we could all be honest and state that the real reason the editors is all women is because of there’s a lack of talented cool men in post.
Congrats Leila!