Six Young Lions to go to Cannes
News Limited tonight announced the Australian Young Lions winners who will be attending the Cannes Lions 2009 International Advertising Festival in June to represent Australia.
The Young Lions Media category winners are:
• Lauren Cassar from Bellamy Hayden
• Tristan Burrell from Universal McCann
The Young Lions Print category winners are:
• Garret Fitzgerald from BMF
• Neil Walshe from BMF
The Young Lions Cyber category winners are:
• Andrew Fergusson from Tequila
• Natalie Cheng from Tequila
“The Young Lions program is a terrific opportunity to mix with the bestin a world-wide competition. Winning a Young Lions has been known tohave a significant impact on the career of up-and-coming talent,” saidGarth Agius, Group Director of Marketing: Advertising and Integration,News Limited.
“We’re committed to providing Australia’s young talent an opportunityto compete on an international scale and further their experience. Thequality and standard of the submissions we received this year wasoutstanding,” said Mr Agius.
The Media Young Lions briefs were based on a number of News Limitedmedia assets. The Print Young Lions Competition was for Moshtix and theCyber Young Lions Competition brief was for Vogue Australia 50thAnniversary.
“The first round of the Young Lions media program featured a number ofbriefs across News Limited brands. The ten national finalists were thengiven a 24 hour challenge to present on a new brief, emulating theCannes experience,” said Mr Agius.
“It was impressive to see Australia’s young creative talent in action.There were a number of great entries that nailed the briefincorporating Moshtix’s core message ‘more mosh, less dosh’. I can seethe winning print entry working as part of our marketing activitiesover the next year,” said Adam McArthur, Managing Director, Moshtix.
“Natalie and Andrew’s entry best met the objectives of the Vogue 50th celebration with
their high impact, cleverly interactive and stylishly executedsolution,” said Marianci Baba, Marketing Director, Vogue Australia.
2009 Young Lions winners will represent Australia in the Young LionsCompetition, which takes place during the Cannes Lions InternationalAdvertising Festival, 21st – 27th June 2009.
The Australian teams will compete against other representatives fromall over the world for the prestigious Gold Medal which will be awardedat the Festival.
News Limited will provide the winning Australian teams a Young Lionsregistration to the Cannes Lions International Advertising Festival,which allows access to all the Cannes seminars, awards ceremonies,showcases and material. Their airfares and accommodation will also bepaid by News Limited.
In addition to competing, the Australian Young Lions will be able tovisit and participate in the Young Lions Zone which includes, tenmaster classes, interactive kiosks showcasing entries, winning workfrom all Young Lions Competitions, a chill-out café and exhibitions ofstudent work from advertising colleges and universities from across theglobe.
For the latest update on the Cannes International Advertising Festivalor to view the Australian Young Lions winning work please visit: www.newsspace.com.au/2009/cannes/lions
17 Comments
Congrats to the winners.
But I can’t help feeling that the restrictions in the brief imposed by News Ltd’s self-promotion have severely comprised all the work.
Would any of the teams have done what they did if they were simply allowed to create a great newspaper ad? I think not.
Congratulations Neil and Garret, bring us back some baguettes!
Congratulations Neil and Garret, bring us back some baguettes!
Congratulations Neil and Garret, bring us back some baguettes!
Well done Nat & Andy, shame we can’t see the work in the pic but from what we saw it looked crazy & cool!
Ben & Rich.
Gaz love you hun!! Well done……were all so stoked for you back here in Victoria.
Damn straight!! Well done Gaz. Don’t forget us when your famous!!
Congrautlations Loz, frigging stoked for you. Well done.
Tick Mo
Hey Garret, congratulations. Have a killer trip.
Jay & Julie
Congrats. Jealous as fuck.
What is a creative director doing on the print finalist list???????
Don’t think the ‘countries that don’t have Vogue’ campaign quite fits the brand.
The campaign feels like it’s more of an attempt at humour – which isn’t really what Vogue is about.
Just my opinion though.
Thought the ‘Vogue50in50’ had some nice thinking going on. Well done.
not very young lions
garret and neil, congratulations! bastards.
Well done Garret! Enjoy your success.
Love Greg and Trina
Lauren Cassar is the MOST beautiful woman I have ever seen (from an old and anonymous Uni friend).She is doing fabulously well and as such a nice person, i hope she gets everything she wants from life.
I briefly met Lauren Cassar at Maquarie Uni and it was total infatuation….actually, love at first sight.Unfortunately i was just another (and older) fellow that knew he had met a very special woman.I am sooo happy she is smashing it up.Absolutely top class, Lauren will be a force in the Media Industry.Very bright and very determined.