Windsorborn appoints Ben Stainlay to the role of creative director

Creative performance agency Windsorborn is bolstering its senior leadership team announcing the arrival of creative director Ben Stainlay.

With over 22 years experience, Stainlay joins from his role as creative director at Greenhouse — a partnership agency between M&C Saatchi and Woolworths.

With over 100 international advertising awards under his belt — including Golds at Cannes, Caples, Clios, London International Awards and Spikes — he has created campaigns for brands including Woolworths, Commbank, Asics, Cochlear, GSK, Bankwest, Vodafone, HSBC, XBOX, Sony and Virgin Atlantic.

Says Stainlay: “It’s quite incredible what happens when you plug performance strategies into creative. It supercharges it. It’s like nothing I’ve seen before. This is why I couldn’t turn down the opportunity to again work with agency founder Will Reynolds, and the rest of the awesome team at Windsorborn.

“It’s getting harder for brands to find and connect with their audience, especially if you don’t have big marketing budgets. So, you have to play smarter. And that’s what we help our clients do.”

Says Will Reynolds, co-owner and managing director, Windsorborn: “Windsorborn had an incredible year of growth last year. And plugging in Ben means we now have the creative firepower we need to take Windsorborn to the next level and deliver even greater results for our clients.”

Combining creative, digital development, SEO and media, Windsorborn has recently won new clients including Naked Wines and Wesley Mission.