Wallace Bishop highlights thoughtful family gift-giving this Christmas in new campaign via Ogilvy

Australian fine jeweller Wallace Bishop has launched a heartfelt Christmas campaign, which centres around the joy of meaningful gift-giving within families.

 

Created by Ogilvy in partnership with The Producers, the ‘What They Wished For’ campaign is rolling out nationwide across multiple platforms, including TV, digital, social media, OOH, and long-form.

Directed by Olivia Altavilla through The Producers, the campaign captures the story of a young child who carefully observes the little details her mother treasures in everyday life, inspiring her to choose the perfect Christmas gift.

Client: Wallace Bishop
Senior Marketing Specialist: Joanna Lim
Agency: Ogilvy
Production Company: The Producers
Director: Olivia Altavilla
Sound Design: Windmill Audio
Media Agency: Scout Frontier