Simonds Homes teams with biggest names in building for Big Brand campaign via Twenty20
Simonds Homes have teamed up with the biggest names in building for their Big Brand sale.
Launched this week, the Big Brand campaign is the latest promotion developed by Twenty20, Sydney for Simonds, incorporating TVC, billboards, radio, press, online, an accompanying catalogue and display centre signage.
In its third incarnation, the retail focused promotion features all-new advertising and marketing collateral, and acknowledges the big brand suppliers that contribute to building a quality Simonds home.
It aims to generate sales leads and forms part of the innovative and market-leading strategy Twenty20 have developed for Simonds. Previous Big Brand campaigns have proved very successful, beating targets for home deposits.
Simonds marketing manager, Daniel Senia, said the Big Brand campaign took a strategic approach different to that of competitors. Says Senia: “We have established key partnerships with 35 industry leaders, which ensures Simonds meets any market challenges and that we maintain our edge over other builders.
“The opportunity to have these great brands in every category also guarantees that Simonds Homes have the best fittings, fixtures, appliances and construction methods, at the best prices for our customers.”
4 Comments
Cannes Gold, without a doubt.
you guys must be really proud.
This ad looks like marketing manager got promoted to CD. Adding more crap work to a category that really needs some creativity is not good 20 20. Grow some balls and control your client.
and the funny thing is people actually fall for it like we did.
the quality of work these guys dish out is shocking. Would never recommend anyone to build with them after what we went through