Tristan Graham returns to Australia joining Clemenger BBDO as Executive Creative Director
Clemenger BBDO is delighted to welcome Tristan Graham as Executive Creative Director, based in the Melbourne office.
An award-winning and internationally recognised creative leader, Graham has spent the last seven years at Goodby Silverstein & Partners in San Francisco, overseeing work across Comcast NBCUniversal as well as running Propel (Gatorade) and One Medical—a health tech brand he helped build to its recent $3.9 billion Amazon acquisition.
At GS&P, Graham successfully launched a new mobile network, Xfinity Mobile, which has grown from 0 to 4.6 million customers. He also ran the Comcast Business account, assisting the brand in achieving revenue growth of over $1 billion in the last 12 months alone.
One of his projects, a global holiday campaign developed with Steven Spielberg for Xfinity/Sky (‘A Holiday Reunion’), was labelled “the gift you didn’t know you needed” by TIME, and the “#1 holiday commercial of the year” by Forbes.
Graham’s campaigns have been awarded at all major creativity festivals, including Cannes, D&AD, WARC, Webby Awards, Effies and One Show. In 2014, he received the Cannes Effectiveness Grand Prix for his “Guilt Trips” campaign for V/Line trains, and in 2020, he was nominated for 5 Emmy Awards.
“When I lived in Australia, Clems was the agency I always wanted to work at, so to get the opportunity to come home and help lead the Melbourne office was too good to pass up. The level of the talent is truly exceptional, and the standard they hold themselves to creatively is uncompromisingly high,” said Graham.
Jim Curtis, Clemenger BBDO’s Chief Creative Officer, has similarly expressed his excitement for Graham’s entry. “I am absolutely thrilled to have a talent of Tristan’s calibre and experience join and help lead our team. His track record in world-class creative environments, modern skillset and leadership credentials make him a huge asset to not just our growing team, but our clients as well.” said Curtis.
Graham will work alongside Executive Creative Directors Rich Williams and Darren Wright.
12 Comments
Welcome home Tristan!
3 executive creative directors? Don’t they just mean creative directors??
amazing hire! Lucky clems. welcome home Tristan.
Great guy great work. Lucky bbdo
Congrats Tristan and welcome back! I’ve still got a first-aid kit just up the road from Clems if you ever need me to stitch up your knee again.
Welcome back, Tristan! To anyone who doesn’t know him, Tristan totally rules!
Tristan is the best!!
Almost as many creative directors as there are full time creatives.
The title ‘Executive Creative Director’ is a weird non-sequitor and affectation exclusive to the advertising industry. It mistakenly assumes to elevate the holder to a position superior to the Creative Director, when in all other workplace situations adding ‘Executive’ to someone’s title merely indicates that it’s a working position, not an honorary one. Eg; Executive Chairman, Non-Executive Chairman and so forth. It’s proof, if any was needed that advertising is truly an industry full of tossers, one I’m relieved to no longer be working in.
Can’t a guy just get a job in this town…
For someone so relieved not be working in advertising, you spend a lot of time reading this blog and commenting on it…strange
Congratulations to Tristan and to the lucky agency to have him. Great guy, great brain, will do great things.