THE WORK 2025 HOT LIST #6: HERO

There were several agencies in Australia that put in strong creative performances over the last 12 months. Over the next few days, Campaign Brief showcases the work of those that made The Work 2025 Australian Hot List…

Notable work from HERO included Maybelline ‘Under The Avatar’, Maybelline ‘Through Their Eyes’, Toyota ‘The C-HR Diamond Collection’, Toyota Gazoo Racing ‘GR Trilogy’, Fujifilm Instax ‘Mindography’ and Toyota ‘Find Your Drive’.

This year 241 agencies and production companies entered Campaign Brief’s The Work 2025. There were a record 4,349 entries overall (up from 4,189 entries last year), with the most entries coming from Australia (827), Thailand (796), Philippines (680), India (617), Taiwan (324) and Singapore (281).

VIEW THE WORK 2025 (active from Monday September 8)