The Producers helps Shahram search for love in unique series of films via McCann Melbourne

True love. Finding it can seem as elusive and impossibly unobtainable as uncovering three beautiful pieces of film from three international and Australian directors, each offering a different interpretation of one lonely man’s search for love via one obscure personal ad.

The Producers hooked up with McCann Melbourne for an initial concept and The Producers took it from there to produce three films – one directed by Mitch Kennedy, one by Lou Quill and one by Olivier Staub – each one focusing on their life’s loves as metaphors for, well, love. For Mitch, it was his love of food. For Lou, it was his love of poetry and dance, and for Olivier, it was pure film noir, inspired by his love of chess.

The Producers found one personal ad, from one man – Shahram – and made that ad the heart of each film.

VIEW THE FILMS

The Producers met with Shahram to find out his motivation behind the ad, where it came from and why he placed it – and to show him that they wanted to celebrate him, not make a joke out of him. He knew The Producers’ intentions came from the heart – just like his ad did.

The project was an example of how The Producers are constantly looking for ways to work with agencies in new, more collaborative ways as well as showcasing our directors’ unique talents and passions.

So whether you’re looking for love, or looking for an amazing director, look no further than The Producers.

Although the course of true love never did run smooth, a job with The Producers always will.

Creative Agency:  McCann Melbourne

Composer: Emily McKelvie