The Monkeys appoints interactive artist Thomas Marcusson to the role of creative director
Award winning interactive artist Thomas Marcusson has been appointed creative director at The Monkeys, part of Accenture Interactive.
With Swedish origins and a career spanning Sydney, Auckland, Oslo, Paris and London, Marcusson is deeply interested in how technology meshes with culture and how that shift can be utilised in brand communications.
Says Marcusson: “Being part of the wider Accenture Interactive family allows us to explore new digital opportunities and ideas while keeping creativity and culture close to heart, which is what attracted me to the role in the first place.
“I’m super excited to find myself amongst The Monkeys’ ranks and I’m keen to apply some of my experimental practices to the agency arsenal.”
A recipient of major industry awards from Cannes, Clio’s and the Effie Awards, Marcusson is behind globally celebrated work including the Australian Tennis Open App, the Best Ball Boys in the World, Snapchat Scholarships and the Nissan Pay with Energy Café.
Marcusson is also a tech-based artist whose work is regularly displayed in New York, London and Paris. His next installation, DJ Moss, is set to show at RMIT Gallery in Melbourne.
Says Vince Lagana, executive creative director, The Monkeys: “We are very pleased to welcome Thomas to our creative team. On top of his impressive track record of globally celebrated campaigns, his credentials as an interactive artist means he also brings a fresh digital perspective to our team and clients.
“Not only does Thomas know his craft, he is also constantly experimenting with creating work that lives at the intersection of culture and tech. I can’t wait to see what he can do here at The Monkeys.”
8 Comments
Great hire Monkeys. Congrats Thom! Awesome to have you back in Sydney. Look forward to seeing what you come up with next.
They do interesting things. Like this. Look forward to seeing the results.
Looking forward to seeing what comes of this
Congratulations Thomas!
I have no idea what an Interactive Artist does, but what I do know is it sounds really pretentious.
@ Ancient CD guy,
I think it means he can digitally hack anonymous messages like yours and expose the weak hack you are.
Someone starts a new job and you have to be d!€k.
Last week I had a discussion over a few beers with a senior person at one of the few currently successful Sydney agencies and said person asked me what kind of agency would do well during these uncertain times and beyond, given that due to my advanced years I’ve experienced multiple recessions and consequent agency upheaval.
My response was that some clients (smart ones) would abandon caution and jump into the arms of agencies/entities promising disruption. Like Bear Meets Eagle On Fire. Ow. Or the Monkeys in the GFC.
But most would go for grown-upness with a side of funkiness.
The above makes the Modern Monkeys seem rather less grown up than I’d expect.
Hope it works, but not that confident.
@Ancienter CD guy,
Sorry but you sound as ancient as your name suggests.
“Grown-upness with a side of funkiness” wtf?
You mean like an old school creative who wears white shoes with 501’s?
I trust The Monkeys know what they are doing. They always have. Sounds like an interesting hire.