Global Senior Lions initiative launches to combat ageism in advertising

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Global Senior Lions initiative launches to combat ageism in advertising

Ageism across the advertising industry has become increasingly problematic. Talented, experienced people all over the world are being get rid of just because of their age.

 

The Senior Lions initiative has been launched to raise awareness and to convince key players in advertising to address this issue.

The project directly invites the Cannes Lions International Festival of Creativity to create a competition aimed at 50+ years old creatives, similarly to the Young Lions. This will be a powerful statement and will set an example for the whole advertising industry to follow.

To help combat ageism in advertising, you can support the initiative by sharing or covering seniorlions.com on your platform.

If you are a 50+ creative / creator who does great work, share it at support@seniorlions.com.

Global Senior Lions initiative launches to combat ageism in advertising Global Senior Lions initiative launches to combat ageism in advertising Global Senior Lions initiative launches to combat ageism in advertising Global Senior Lions initiative launches to combat ageism in advertising Global Senior Lions initiative launches to combat ageism in advertising Global Senior Lions initiative launches to combat ageism in advertising Global Senior Lions initiative launches to combat ageism in advertising