Holler Sydney appointed as Reckitt Benckiser’s digital activations agency for Australia

Reckitt Benckiser Australia, a world leader in the global household, health and personal care sectors, has appointed Holler Sydney as its digital activations agency of choice for Australia, working with Euro RSCG, the lead creative agency across all of its brands.

Building on the success that Holler and Reckitt Benckiser have already enjoyed working on innovative social media campaigns for Veet, Durex, Airwick and Dettol, Holler will now be running digital activations and social media across the entire portfolio of Reckitt Benckiser Australian brands.

Says Holler CEO and founder, Mike Hill: “We are excited about extending our relationship with Reckitt Benckiser. This win is a great testament to the fantastic work we’ve already done together in the social space for the likes of Durex, Veet and Dettol.”