kwpx&partners, VML, Wildlings, Block Branding, Hypnosis and Inhale Content score Gold Skulls at annual PADC awards: 12 Gold, 37 Silver and 49 Bronze Skulls awarded overall

The 2024 PADC Skull Awards returned to the WA Museum Boola Bardip on Friday night and saw 12 Gold, 37 Silver and 49 Bronze Skulls awarded. kwpx&partners won 2 Gold Skulls and the prestigious Best of Show for their WA Police Union film, ‘Cop Enough’. VML Perth had a huge performance, winning half of the Gold Skulls handed out on the night. Wildlings Creative, Block Branding, Hypnosis and Inhale Content each walked up to the stage to collect Gold Skulls.

VML Perth’s Creative Lead, Tim Newton was awarded the overall Diamond Skull for 2024, as well as Art Director of the Year.

Two new Diamond Skulls were introduced this year. The Mettle Skull, acknowledging a client who has championed innovation and bravery in commercial creativity, which was awarded to WA Police Union. And Strategist of the Year, which was won by Emma Ridley (The Brand Agency).

Other individual Diamond Skulls winners were Katie Pelosi (The Brand Agency) who has been awarded Designer of the Year for the second consecutive PADC Awards. Dav Tabeshfar (kwpx&partners) for Copywriter of the Year, Matt Pitcher (Inhale Content) for Director of the Year, Kate Downie (Beautiful Pictures) was awarded Producer of the Year, Brendan Morrow (VML) for Emerging Talent of the Year, Duncan Wright for Photographer of the Year, Sam Price (What’s This? Studio) for Digital Talent of the Year, Joel Taylor (Sandbox Productions) for Editor of the Year, Tim Count (MDS) for Composer of the Year, Brad Habib (Soundbyte) for Sound Designer of the Year, and Nicole Lennox Gray (Wildlings) for Client Service Person of the Year.

The three Student Skulls were awarded too: Aisha Runowanda (Design and Advertising), Annabelle Watling (Photography), and Torres Skene (Digital Experience).

View the agency by agency breakdown of the Gold and Silver Skulls. The Bronze Skulls are listed below the agency, followed by the entry title and sub category.

kwpx&partners’ ‘Cop Enough’ film entered the night as a favourite and one of WA’s strongest campaigns of the year. The spot took out Best of Show plus a Gold in Film for Good – Single and also in Integrated for Good – Community/Charity/NFP. ‘Cop Enough’ also picked up a Silver Skull in Art Direction & Design.

Bronze
‘Better With Age’ (Out of Home – Campaign)
‘Better with Age’ (Copywriting)
‘Better with Age’ (Art Direction & Design)
‘Better with Age’ (Typography)

The VML creative team was welcomed to the stage multiple times to collect awards, including their 6 Gold Skulls. Their KitKat ‘Snap Decisions’, created in Perth, received 3 (Integrated Campaign – Brand, Social Campaign and Creator or Influencer Collaboration), West Australian Ballet ‘Van Gogh’ scored 2 (Print Advertising – Single and Photography) and Luma ‘HER Board’ (Integrated for Good – Community/Charity/NFP), which also picked up Silver in Design for Good.

Bronze
‘HER Board’ (Film for Good – Campaign)
‘Christmas Isn’t Always Merry’ (Out of Home – Single)
‘Hellmann’s Mayo On The Outside’ (Interactive, Installations or Experiential)
‘Hellmann’s Mayo On The Outside’ (Integrated Campaign – Brand)

Wildlings Creative picked up a Gold (Design for Good) and Silver (Innovation) for Clothing Please ‘ESME’. Their Australian Marine Conservation Society print work, ‘Animal Defenders’, was awarded Silver in Print for Good – Campaign and Print for Good – Single for the ‘Numbat’ execution.

Bronze
‘Let Us Get The Next One’ (Film: Up to 60 sec – Single)
‘The Voice’ (Audio for Good – Single)
‘The Voice’ (Innovative Use of Audio)
‘Animal Defenders’ (Out of Home – Campaign)

‘The Support Project’ for Avivo by Block Branding scored a Gold Skull in the Interactive, Installations or Experiential category, as well as Silver in Design for Good and Spatial Design. Their ‘PICA Identity’ rebrand scored Silver in Design: Brand Refresh – Small to Medium. Silver awards were also given to their Business News ’Book of Lists’ Ad in Print Advertising – Single and State Library of WA Identity in Design: Brand Refresh – Large.

Bronze
‘Joy 2024’ (Design for Good)
‘Perth Design Week 2024’ (Art Direction & Design)

Hypnosis scored a Gold Skull in Out of Home – Single for their topical stunt with Lightning Minds for ‘Barnaby’s Blunder’. They also won Silver for Gage Roads Brew Co. ‘Beige Roads – Single Bin’ in Strategy, Media, PR and Promotion.

Bronze
‘Memories Like no Other’ (Film: Up to 60 sec – Single)
‘Beige Or Gage?’ (Integrated Campaign – Brand)

WA Police Union’s ‘Cop Enough’ picked up another Gold via Matt Pitcher’s Inhale Content, which scored the Skull for Direction.

The Brand Agency Perth were regular Silver award recipients on Friday night scoring a total of 11. The Brand’s top performer was ‘The Hunger Ghrelins’ for Foodbank WA, winning in the Design: Campaign Branding, Design for Good, Integrated Campaign – Brand, Integrated for Good – Community/Charity/NFP, Digital for Good and Campaign Strategy categories.

Their other Silver winners were: Water Corporation ‘Toilet Paper’ (Design: Packaging), Road Safety Commission ‘Everyday Journeys 2.0’ (Integrated Campaign – Brand), Kleenheat ‘No Song and Dance’ (Digital Visual Effects and Animation) and Valued Lives in both Design: Brand Refresh – Small to Medium and Typography.

Bronze
‘No Song and Dance – Queenheat’ (Film: Up to 60 sec – Single)
‘The Hunger Ghrelins’ (Social Campaign)
‘The Hunger Ghrelins’ (Digital Visual Effects and Animation)
‘The Hunger Ghrelins’ (Motion Design)
‘The Hunger Ghrelins’ (Art Direction & Design)

Moonsail scored 3 Silver awards, along with an additional 2 Silvers won by Sundeck Productions – the agency’s production arm. Their powerful ‘Enjoy Your Night’ film for Salvation Army/Oasis House picked up Silver in Film for Good – Single, Direction, and Cinematography. Public Transport Authority ‘P!nk’ (Out of Home – Campaign) and ‘Brains Around Trains’ (Digital Visual Effects and Animation) were their other Silver winners.

Bronze
‘Shocking Facts’ (Film: Up to 60 sec – Campaign)
‘Anti Vaping – Pineapple’ (Out of Home – Single)
‘Transperth WWE – Transporter’ (Social Video Short-form)
‘Anti Vaping – Pineapple’ (Digital Image Manipulation/Finished Art)
‘Day in the Life of a Transit Officer’ (Editing)
‘Brains Around Trains’ (Use of Sound)

Rare picked up 2 Silver awards in the Design: Logo category for Department of Training & Workforce Development’s ‘Clean Energy Skills’ and Development WA’s ‘Let’s Talk’.

Bronze
‘Oakstone’ (Design: Brand Identity (New) – Small to Medium)
‘Brindle Group’ (Design: Logo)
‘Clean Energy Skills’ (Design: Brand Identity (New) – Small to Medium)
‘Got 15 Minutes to Burn?’ (Integrated for Good – Community/Charity/NFP)
‘Got 15 Minutes to Burn?’ (Campaign Strategy)

‘Anyone Can Save a Life’ created by 303 MullenLowe Perth for St John WA also picked up two Silver awards in Film: Up to 60 sec – Single and Film for Good.

Bronze
‘Don’t Assume You’re Immune’ (Film: Up to 60 sec – Campaign)

Marketforce’s Bell Tower ‘BINGE Bells’ activation for BINGE picked up a Silver in Interactive, Installations or Experiential.

Bronze
‘Timing is Everything – Film Set’ (Radio, Streaming & Audio: Up to 30 sec – Single)
‘BINGE Bells’ (Social Campaign)

The final Silver awards were awarded too MDS’ Tim Count for St John WA ‘Save A Life’ in Use of Sound; Sandbox Productions for Wintawari Guruma Aboriginal Corporation ‘Save Karijini’ in Social Video Short-form; Sam Price for Argyle Pink Diamonds ‘Born of this World’ in Motion Design; Forest Studio’s for Rhythm Films/Tourism W.A. ‘Drive The Dream’ in Original Composition; and Smart Casual Signs for Bloodhound Barbers ‘Bloodhound Barbers’ in Art Direction & Design.

The remaining Bronze Skulls can be seen below. Click here to view the finalists.

Anthologie Bronze
‘Policy Cures Research Impact Report’ (Design: Spatial Design)
‘This is Manly’ (Social Campaign)
‘This is Manly’ (Social Media: Community Engagement)
‘Policy Cures Research Impact Report’ (Websites – Brand Experience)
‘Walk Free’s Global Slavery Index’ (Digital for Good)

Start Digital Bronze
‘RTRFM Brand Refresh’ (Design: Brand Refresh – Small to Medium)
‘RTRFM Website’ (Websites – Brand Experience)
‘Matso’s Website’ (Websites – Brand Experience)

Juicebox Bronze
‘The Floating Forest’ (Design: Brand Refresh – Small to Medium)
‘SORA’ Design (Brand Identity (New) – Small to Medium)

Freo Creative Bronze
‘Lamborghini Immersive Dining Experience’ (Interactive, Installations or Experiential)

MITP Agency Bronze
‘Spearmint Shake N’ Shake’ (Social Campaign)

Humaan Bronze
‘Humaan Website’ (Websites – Brand Experience)

Lush Bronze
‘Aboriginal Cultural Centre Key Messaging’ (Long-form Copy)