Kinetic Marketing launches in Melbourne with Simon Pimm in group account director role

The continued growth of Sydney’s Kinetic Marketing has culminated in the opening of a Melbourne office to service the company’s expanding portfolio of clients.

Since the agency’s inception in July 2010, the business has grown from a team of three founding partners to over thirty marketing, design, production and digital professionals with a broad range of specialist skills and experience.

Simon Pimm (left) has joined the team, leading the Melbourne division and opening Kinetic’s first office outside Sydney in what is expected to be a dynamic growth market for the agency. Pimm has in excess of 18 years in the BTL/TTL marking industry and has worked with many of Australia’s iconic consumer brands in both FMCG and Alcohol.

Says Pimm: “The prospect of working with a young, vibrant and highly creative team was hard to refuse and the opportunity that presents itself in Melbourne for us is really exciting. The fit for Kinetic and myself was perfect given their existing FMCG and Alcohol client base here in Melbourne and the areas of growth the business plans to pursue will assist in establishing a Melbourne office that is as equally dynamic as Sydney.”

Mark Livings, managing director, heralds the opening of Kinetic’s Melbourne office as a real milestone for the agency.

Says Livings: “This is really exciting for all of Kinetic’s founding partners. Mick, Matt and I are very excited to welcome Simon into the team and we’re very much looking forward to continuing to grow our presence in Melbourne under his stewardship.”